Category: Starting a business

How to Start a Cleaning Business

6 February 2024

•

11 mins read

Contributors

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If you’re thinking of starting a cleaning business, it’s a good opportunity to enter a thriving and relatively stable industry. There’s an ever-growing demand for professional cleaning services in both residential and commercial sectors.

Establishing and sustaining a successful cleaning business requires meticulous planning, a keen understanding of the market, and the ability to adapt to the dynamic needs of clients. It’s important to develop your knowledge around the essential aspects of running a business like this. From daily operational responsibilities and required skills to the financial considerations and potential rewards, there’s lots to learn.

In this guide to how to start a cleaning business in the UK, we’ll explore insights and practical advice that will help you make your business thrive.

The daily responsibilities of running a cleaning business

Running a successful cleaning business involves a range of daily responsibilities that extend beyond the act of cleaning itself. Each day begins with meticulous planning and coordination. Scheduling and organising cleaning jobs takes a lot of focus and liaising with clients, particularly if you employ a team of cleaners. Ensuring that the right personnel are deployed to the right locations, at the right time, is key to maintaining efficiency.

Effective communication is a constant necessity. From speaking with clients to understand their specific needs and expectations, to giving clear and concise instructions to the cleaning staff, communication is the linchpin of a well-operated cleaning business. Addressing client enquiries promptly and professionally is equally crucial, as this is conducive to positive relationships and customer satisfaction.

Quality control is an ongoing task, so you’ll need to conduct regular inspections of completed cleaning jobs to ensure that the established standards are consistently met. This commitment to quality not only satisfies your clients, it also contributes to the reputation and credibility of your business.

Administrative duties form another integral part of daily responsibilities. Invoicing, bookkeeping, and payroll management demand a keen eye for detail in order to maintain the financial health of the business. Additionally, anticipating and resolving any logistical or personnel issues during daily operations is vital for smooth workflow and client satisfaction.

Required skills for running a cleaning business

Running a successful cleaning business requires a varied skill set. First and foremost, organisational skills are vital. Effectively managing schedules, coordinating tasks, and ensuring timely completion of jobs require a meticulous approach to planning and execution.

Interpersonal skills play a crucial role in client interactions and employee management. Clear and empathetic communication with clients is essential for building lasting relationships. Adept communication is equally vital when leading and managing a cleaning team, ensuring that instructions are understood and collaboration is smooth.

Leadership skills will definitely need to come into play if you oversee a team of cleaning staff. The ability to motivate, delegate responsibilities, and create a positive working environment contributes to a cohesive and productive workforce. Time management skills are essential for optimising everyone’s workload and ensuring that resources are used efficiently.

Basic business management skills are necessary for financial aspects of the business, such as budgeting, invoicing, and payroll. Attention to detail in administrative tasks, including record-keeping and compliance with regulations, is crucial for long-term success.

How much money do you need to start a cleaning business?

The startup costs for a cleaning business in the UK can vary, but a rough estimate is between £5,000 to £10,000. This covers expenses such as cleaning supplies, equipment, marketing materials, insurance, and initial wages. The actual amount may vary based on the scale of your business and the services you offer. Creating a detailed business plan can help you to identify and budget for specific costs.

Advantages of starting a cleaning business

Starting a cleaning business in the UK comes with a variety of compelling advantages. Firstly, the industry’s consistent demand means you have a good chance of enjoying a steady flow of potential clients, ranging from residential properties such as houses and flats, to commercial establishments such as offices and shops. Cleaning businesses are therefore pretty recession-resistant ventures, providing stability even in economic downturns.

The accessibility of the cleaning business is another notable advantage. With relatively low startup costs compared to many other industries, you can enter the market without significant financial barriers. Flexibility in choosing target markets, such as specialising in residential or commercial cleaning, allows for strategic positioning based on your personal preferences or market opportunities.

The scalability of cleaning services also offers opportunities for expansion. You can diversify into various cleaning niches, such as carpet or window cleaning, and potentially broaden their geographic reach. The ability to adapt services to cleaning options that are kinder to the planet means you’ll be able to satisfy modern consumer needs in a more environmentally-conscious market.

Challenges of starting a cleaning business

Despite its benefits and promising opportunities, starting a cleaning business does also come with challenges. You’ll need to know how to contend with these when starting a cleaning business in the UK. Fierce competition is a notable obstacle, as the market is saturated with numerous cleaning service providers. Standing out requires strategic marketing, a unique value proposition, and a commitment to delivering exceptional service.

Managing a reliable and skilled workforce is a common sticking point in the cleaning sector. High turnover rates and the need for consistent training create ongoing personnel challenges. Ensuring that staff members maintain the desired level of professionalism and thoroughness in their work is crucial for maintaining a positive reputation.

Client expectations and satisfaction pose additional hurdles. Meeting different client needs while adhering to high cleaning standards requires constant communication and flexibility. Putting the customer first is vital to maintain a positive reputation.

Economic fluctuations may also impact the demand for cleaning services. This may only apply to certain clients, such as residential ones rather than big businesses. There are no certainties around this, as it will depend on the financial stability of the people you work for.

What licence do I need to start a cleaning business?

In the UK, there’s no specific licence required to start a cleaning business. However, it’s important to register your business with HM Revenue and Customs (HMRC) for tax purposes. If you plan to use a business name, you should register it with the appropriate authorities. Depending on the services you offer, there may be additional regulations or certifications that you need to adhere to, such as waste disposal licences or health and safety certifications.

Registering your cleaning business with HMRC

Registering your cleaning business with HMRC is a crucial step in making it compliant. The process involves several key stages.

Firstly, determine your business structure, whether you’re a sole trader, in a partnership, or operating as a limited company. Each structure has specific tax implications, and your choice will influence the registration process.

Next, you’ll need to obtain a Unique Taxpayer Reference (UTR) from HMRC. This personalised reference number will be required for tax administration; you should acquire it before commencing your cleaning services.

As a registered business, you’ll be required to keep accurate financial records. Implementing a robust accounting system is highly important for tracking income, expenses, and taxes owed. Regularly updating these records ensures compliance with HMRC regulations and helps you file accurate tax returns. You may wish to employ an accountant to support your business with this.

HMRC provides various resources, including online portals and helplines, to support businesses during the registration process and beyond. Additionally, staying informed about changes in tax regulations and deadlines is crucial for remaining compliant and avoiding penalties.

Different types of cleaning businesses

The cleaning industry in the UK offers different specialised services catering to various client needs. Understanding these diverse niches allows entrepreneurs to tailor their services to specific markets, providing a competitive edge.

Residential cleaning services:

Focused on private homes, residential cleaning businesses take on projects including regular house cleaning, deep cleaning, and other specialised services based on individual client requirements.

Commercial cleaning services:

These businesses cater to the corporate sector, providing cleaning solutions for offices, retail spaces, and industrial complexes. Commercial cleaners often operate outside regular business hours to minimise disruptions.

Carpet cleaning services:

Specialising in the maintenance and restoration of carpets, these businesses use specialised equipment to deep clean and remove stains, enhancing the longevity and appearance of carpets.

Window cleaning services:

This niche involves the cleaning of windows in residential and commercial properties. Techniques may include traditional hand washing or modern methods, such as water-fed pole systems.

Industrial cleaning services:

Targeting manufacturing plants and industrial facilities, these businesses handle the cleaning of large machinery, equipment, and industrial spaces. They place a focus on safety and compliance with industry standards.

Specialised cleaning services:

This category includes businesses offering unique services such as post-construction cleaning, biohazard cleanup, and hoarding support, requiring specialised skills and equipment.

How much can cleaners earn?

The earnings of cleaners vary depending on factors such as location, experience, and the type of services provided. On average, cleaners can earn between £8 to £15 per hour. Offering certain services or targeting higher-end markets may enable you to charge higher rates. Building a strong reputation for quality work and reliability can lead to repeat business and referrals, ultimately increasing your earning potential.

How to start your own cleaning business

While starting a cleaning business is fairly straightforward, there are a variety of steps you can take to make it a success. There are also numerous legal obligations you’ll need to be aware of.

When looking at how to start your own cleaning business, it will help you enormously to be knowledgeable about the following areas.

Research and planning

Understand the cleaning market in your area, identify your target audience, and create a detailed business plan. This should outline your services, pricing, future goals and marketing strategy.

Legal considerations

Register your business with HMRC, choose a legal structure (sole trader, partnership, or limited company), and ensure compliance with any local regulations or certifications.

Finances

Estimate startup costs, secure funding if needed, and set up a business bank account. Implement a system for invoicing, bookkeeping, and tax management.

Marketing and branding

Develop a strong brand identity and create marketing materials, such as flyers and a website. Use a mix of online platforms, social media, and traditional advertising to promote your services.

Supplies and equipment

Purchase the necessary cleaning supplies and equipment. Establish relationships with suppliers to ensure a steady and cost-effective inventory.

Hire and train staff

Recruit reliable and skilled cleaning staff. Provide thorough training on cleaning techniques, customer service, and safety protocols.

Client contracts

Develop clear and comprehensive contracts outlining services, terms, and expectations. Regularly communicate with clients to make sure they’re satisfied with what they’re receiving.

Networking

Build relationships within the community and with other local businesses. Word of mouth is a powerful tool in the cleaning industry.

Keep learning

Stay informed about your industry and invest in a range of training for yourself and your staff. Regularly assess and improve your services based on client feedback.

Get cleaning insurance with Protectivity

The only thing left to do to secure the future of your business is obtain liability insurance, to protect you and your employees in case of unexpected incidents.

Protectivity’s cleaning insurance is designed to help self-employed cleaners and limited companies protect themselves against the risks of the occupation. It includes public liability up to the value of £5 million, should a client suffer an injury or damage to their property. It also includes employers’ liability, with up to £10 million of cover if one of your employees becomes injured or ill while working. You also get £250 worth of business equipment cover as standard.

Find out more and get an online quote today.

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How to Start a Craft Business

23 January 2024

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11 mins read

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Whether you have a passion for knitting, woodworking, or creating unique handmade jewellery, there are many ways you can turn your passion for crafts into a thriving business. Starting a craft business requires a combination of creativity, dedication, and strategic planning. Every craft business start-up has to follow core principles that are just like those of any other small company.

Remember to keep enjoying the process, stay open to learning and continuously look to improve and grow. With the right mindset and a well-executed plan, you can turn your craft business into a fulfilling, profitable venture.

In this guide, we’ll explore business ideas, key steps and important considerations if you’re wondering how to start a craft business.

The best craft business to start

Choosing the best craft business to start depends on your skills, interests, and market demand. There are many craft businesses you can start from home and grow their potential as you improve both your craftmanship and entrepreneurial skills.

Here are some potential craft ideas to start a business with:

Handmade jewellery: Create unique and personalised jewellery pieces using various materials such as beads, metals, or gemstones.

Candle making: Make artisanal candles with different shapes, scents, and designs. You can look to target specific markets and create different ranges, such as aromatherapy accessories or decorative candles.

Customised stationery: Offer bespoke stationery, including cards, notebooks, and planners, catering to businesses or people looking for special gifts.

Handmade soap and bath products: Produce artisanal soaps, bath bombs, and skincare products using natural ingredients, appealing to consumers interested in self-care and sustainability.

Knit or crochet creations: Showcase your knitting or crochet skills by creating handmade scarves, blankets, or other cosy items.

Woodworking: Craft wooden furniture, home decor items, or personalised gifts, showcasing your woodworking skills.

Art prints and illustrations: Sell your original artwork or prints, offering a range of styles and themes to cater for different tastes.

Upcycled and recycled crafts: Create unique crafts from recycled materials, promoting sustainability and eco-conscious living.

Pottery and ceramics: Develop your own range of handmade pottery or ceramics, ranging from functional dishware to decorative art pieces.

Leather goods: Design and craft leather accessories such as wallets, belts, or custom-made items.

Fabric crafts: If you have good sewing and design skills, you could create fabric-based crafts like quilts, pillows, or clothing items.

Terrariums and miniature gardens: Make small ecosystems within glass containers, offering unique and low-maintenance decor for plant enthusiasts.

Upcycled fashion: Second-hand has never been more fashionable. Transform old clothing or fabrics into trendy and eco-friendly pieces.

Handmade pet accessories: Create unique pet products, such as custom pet beds, collars, or toys for animal lovers.

DIY craft kits: Package materials and instructions for specific crafts, providing customers with a convenient way to explore their creativity at home.

How to start an art and craft business

These recommendations are designed to help you set a solid foundation for your craft business and increase your chances of success.

Find your niche

The first and most crucial step in starting a craft business is identifying your niche. What sets your crafts apart from others in the market? Consider your interests, skills, and the potential demand for your products. Research the market to understand trends and identify any gaps that your craft business could fill. Whether it’s handmade candles, personalised stationery, or eco-friendly crafts, defining your niche will guide your product development and marketing efforts.

Create a business plan

A comprehensive business plan is essential for the success of any venture. It will help you get clear on where you want your company to go and stay on track with your key aims. Outline your business goals, target market, competition analysis, and financial projections.

Define your unique selling proposition (USP), describing what makes your crafts special and differentiates them from others in the market. A business plan serves as a roadmap for your craft business and can be a valuable tool when seeking funding or partnerships.

Follow legal requirements

Before going ahead with your craft business, take care of the legalities. Register your business with the appropriate authorities and obtain any necessary licences or permits. Consider the legal structure of your business, whether it will be a sole proprietorship, partnership, LLC, or corporation. We’ll explore this in more detail later in the article.

Protect your intellectual property by trademarking your business name or any unique designs associated with your crafts.

Decide where you’ll work

Create a dedicated workspace for your craft business. Whether it’s a corner in your home, a studio, or a workshop, having an organised and well-equipped space is crucial for efficient production.

If you’re wondering how to start a craft business from home, you can create an efficient home workspace by selecting a quiet, well-lit area. Invest in a comfortable desk and ergonomic chair to promote good posture. Organise your supplies using storage solutions, keeping essentials within reach.

Personalise the space with inspirational decor and make sure you’ll have reliable internet connectivity. You might want to purchase noise-cancelling headphones to help you focus if there’s likely to be outside noise. Establish a routine, delineating work hours to maintain a healthy work-life balance. Minimise distractions and find the place in your home with the best natural light, or work during the most well-lit hours. Prioritise comfort and functionality to enhance productivity in your home office.

Invest in quality tools and materials, and ensure that your workspace complies with safety regulations. A comfortable and inspiring environment can enhance your creativity and productivity.

Source materials

Identify reliable suppliers for the materials needed for your crafts. Research and establish relationships with vendors who offer quality supplies at reasonable prices. Consider the sustainability of your materials, as environmentally conscious products are gaining popularity. Building strong relationships with suppliers ensures a steady flow of materials for your craft business.

Price your products

Determining the right pricing strategy is essential for the success of your craft business. Research the prices of similar products in the market to ensure that your pricing is competitive. Don’t forget to factor in your desired profit margin and account for any discounts or promotions you may offer.

If you’re wondering how much it costs to start a craft business, look into the cost of materials, labour, and overhead when setting your prices. You can research the prices of your required equipment and add in anything else such as delivery, email and website platform subscriptions, software systems etc. Then you can come up with your product price.

Establish your brand identity

Creating a strong brand identity is crucial for standing out in the market. Choose a memorable and distinctive business name, design a logo that reflects your brand’s personality, and establish a consistent visual style for your crafts and marketing materials.

Your brand identity should resonate with your target audience and convey the unique value of your products. This also means communicating your brand values and mission. What is your purpose? What do you believe in and what problems are you looking to solve? What causes would you like to be aligned with? These are all important to today’s consumer market.

Build an online presence

In the digital age, an online presence is essential for reaching a wider audience. The internet may be your main source of new customers and income. Create a professional ecommerce website showcasing your crafts, providing information about your business, and allowing customers to make purchases online.

Create social media accounts and plan your posts ahead in a marketing calendar, to engage with your audience and build a community around your brand. You could also sell your crafts on popular online marketplaces to expand your reach.

Marketing and promotion

Effectively market your craft business to attract customers and generate sales. Develop a marketing strategy that includes both online and offline channels. Use social media, email marketing, and online content creation on your website to showcase your crafts and connect with your target audience.

Consider attending craft fairs, markets, and local events to promote your products in person. Run influencer marketing campaigns and collaborate with other businesses to expand your reach.

Provide exceptional customer service

Customer satisfaction is key to the success of your craft business. Provide excellent customer service by responding promptly to inquiries, addressing concerns, and ensuring timely delivery of products.

Encourage customer feedback and use it to continually improve your products and services. The better your business reputation, the more likely people are to recommend you and keep coming back.

Create finance management systems

Effective financial management is crucial for the sustainability of your craft business. Keep detailed records of your income and expenses, and use accounting software to streamline the process. Set a budget for your business and monitor your cash flow regularly.

Plan for taxes in advance, putting money aside throughout the year, and seek the advice of a financial professional if needed. Good financial management ensures the long-term success and growth of your craft business.

Plan how to scale your craft business

As your craft business grows, you can consider expansion opportunities. It’s important to be prepared for this ahead of time; it is sometimes the case that product demand soars before a business is ready to meet it. If you need help with this, consult with other business owners who have experience growing companies.

Explore new product lines, markets, or distribution channels to increase your revenue. Hire additional help if needed, and invest in marketing strategies to reach a broader audience. Continuously evaluate and adjust your business plan to adapt to changing market trends and customer preferences.

Do I need a licence to sell crafts in the UK?

It’s crucial to research and understand any specific regulations that may apply to your craft business based on its nature and location. Generally, there isn’t a specific licence required to sell crafts in the UK. However, there are some exceptions and considerations.

Local council regulations

Depending on the nature of your craft business and where you operate, your local council may have specific regulations. Some councils require businesses, including home-based ones, to obtain a licence or inform them of their activities. Check with your local council to ensure compliance with any local regulations.

Food and beverages

If your craft business involves the production and sale of food or beverages, you may need to comply with food hygiene and safety regulations. In such cases, you might need to register with the environmental health department within your local council.

Street trading

If you plan to sell your crafts in public spaces, such as at markets or on the street, you may need a street trading licence. Check with your local council for guidance.

Do I need to register my craft business with HMRC?

Yes, you do need to register your craft business with HMRC for tax purposes. Even if you earn less than the minimum income of £1,000, you’ll have to be registered. Failure to register your craft business with HMRC and comply with tax regulations can result in penalties, so it’s essential to address this aspect early on.

Here are the key areas to be aware of.

Sole trader or partnership

If you’re operating your craft business as a sole trader or in partnership with others, you need to register with HMRC. This registration is necessary for tracking your income and expenses for tax purposes.

Limited company

If your craft business is set up as a limited company, you must register it with Companies House and HMRC. This involves providing details about the company’s structure, directors, and shareholders.

VAT registration

Depending on your business’s turnover, you may need to register for Value Added Tax (VAT). If your taxable turnover exceeds the VAT threshold of £85,000, you must register for VAT.

National insurance contributions

As a self-employed business, you’ll also need to register for National Insurance contributions. This ensures that you are paying the correct amount of National Insurance based on your earnings.

Get Crafters Insurance with Protectivity

Getting the right insurance will help you to preserve your brand reputation and protect your finances, reassuring you to focus on doing the work you love.

Protectivity’s crafters insurance is designed to support you as you grow your new business. Our specialist insurance includes public liability, employers’ liability, products liability and equipment and stock cover. If you’re planning to sell your crafts at fairs, take a look at our craft fair public liability insurance here.

Find out more and get an online quote suited to your business.

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Training to be a Yoga Instructor

16 January 2024

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8 mins read

Contributors

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In a world marked by the daily grind, more people than ever are turning to yoga to find solace and balance. In fact, around 460,000 people in Britain do yoga every week. Whether you’re a seasoned practitioner or new to the mat, the idea of making a living by sharing the benefits of yoga might be on your radar.

If you want to know how to become a yoga teacher in the UK, there are certain practical steps you’ll need to take before entering the field. It requires a combination of education and practical experience, with some initial investment involved.

It’s about more than fulfilling official requirements though, as becoming a yoga teacher is not just a career choice. It’s also a personal journey towards self-discovery, mindfulness, and a commitment to improving the wellbeing of others. It’s essential to have a personal dedication to the practice and full belief in it, so that you can be a champion of yoga and passionately communicate its transformative effects to your clients.

In this guide, we explore how to become a yoga teacher, detailing the essential steps, required qualifications and potential earnings.

How to become a yoga teacher with no experience in the UK

Here’s a step-by-step overview of how to become a yoga teacher. We’ll explore these points in more depth within this article:

Start practising yoga – Develop a regular yoga practice to build your understanding of poses, alignment, and the overall practice.
Take beginner classes – Attend beginner-level classes to understand teaching styles and gain insights into class structure.
Research teacher training programmes – Look for accredited teacher training programmes. Choose one that fits your schedule and budget.
Network and volunteer – Connect with local yoga studios, offer to volunteer, and network with instructors to gain experience and real-world insights.
Complete a yoga teacher training programme – Once you’ve found the right course for you, gain your foundational certification in a minimum of 200-hour yoga teacher training.
Build experience gradually – Start teaching classes at community centres, gyms or wellness studios, or offer private sessions to gain experience.
Join yoga communities – Regularly participating in the yoga community is highly supportive. Building connections and collaborating with other instructors can be beneficial for your career.

Qualifications needed to become a yoga instructor

Here’s how to become a certified yoga teacher, from initial training to further skills development.

Yoga teacher training (YTT)

Completion of Yoga Alliance-accredited yoga teacher training is the first thing you’ll need. Courses can range between 200 and 500 hours, depending on how far along you are in your yoga journey and how much you’re ready to develop your knowledge. 200 hours is the minimum standard for basic certification, so this is a great place to start.

These programmes cover anatomy, philosophy, teaching methodology, and practical experience. You’ll discover and develop a range of diverse yoga styles, refining their teaching techniques and deepening your personal practice.

Upon completion of the yoga teacher training, you will receive a yoga teacher certification. The Yoga Alliance is a globally recognised organisation that sets international industry standards for yoga teacher training and certification. Once you’ve completed this, it opens doors to instructing various communities and a bigger pool of people.

Complete a college diploma

You also have the option of completing a Level 3 yoga teacher training course at a UK college. As many of these are up to 400 hours long, you could be studying for twice as long as a 200-hour Yoga Alliance course.

So it’s up to you which you complete – just make sure it’s regulated by an official UK regulatory body, such as Ofqual (The Office of Qualifications and Examinations Regulation) or CIMSPA (Chartered Institute for the Management of Sport and Physical Activity).

Specific yoga types

Some instructors choose to specialise in specific types of yoga or groups of people. These post-YTT specialisations cater to specific interests and areas of health, enabling you to tailor your teaching approach and target particular clients.

One popular specialisation is in yoga therapy, which equips teachers to address specific physical or mental health concerns through personalised yoga practices. Prenatal yoga focuses on guiding expectant mothers safely through their yoga journey, adapting poses to suit the unique needs of pregnancy. Yoga for children is another specialised area, emphasising playful and age-appropriate practices to introduce children to the benefits of yoga.

Advanced vinyasa or ashtanga certifications look at more intricate sequencing and advanced poses, catering to people who like a dynamic and challenging practice. Specialising in restorative yoga is more about relaxation and stress relief, for a slower-paced, rejuvenating experience.

Yin yoga is another gentler-paced meditative practice, involving long-held, passive poses targeting connective tissues. Emphasising stillness and breath, it enhances flexibility and cultivates mindfulness. Ideal for balancing dynamic lifestyles, yin yoga encourages a deep release, for both physical and mental calm and ease.

Hatha Yoga is a traditional practice combining physical postures (asanas) and breath control (pranayama). Focused on achieving balance, flexibility, and relaxation, Hatha classes vary from gentle to challenging. Rooted in ancient Indian philosophy, it unites body and mind, promoting overall wellbeing by harmonising the dualities of strength and flexibility.

Continuing education

Continuing education for yoga teachers is vital for refining teaching skills and staying abreast of industry developments. Workshops, seminars, and advanced training programmes offer in-depth explorations of specialised topics such as anatomy, meditation, or specific yoga styles. Attending conferences lets you network and engage with the community. Online courses provide flexibility, allowing you to deepen your knowledge at your own pace.

These endeavours not only maintain Yoga Alliance accreditation but also enhance your ability to guide students effectively. They ensure a dynamic and evolving teaching practice that enriches both your personal growth and the experiences of your students.

How much do yoga teachers get paid in the UK?

Yoga teacher salaries in the UK vary based on factors like location, experience, class size, and specialisation. On average, new instructors might earn between £20 to £30 per hour, while experienced teachers or those with specialised skills may earn £50 or more per hour.

The average yoga teacher salary is £37,389 at entry level, rising to £45,650 with experience, or £61,425 at a more senior level. Private sessions or workshops can offer additional income opportunities. Some instructors supplement their earnings by teaching at multiple studios or offering online classes.

How long does it take to become a yoga instructor?

The time it takes to become a yoga instructor can vary based on several factors, including the type of training you choose, your prior experience with yoga, and the schedule you follow to pursue your training.

Here are some general guidelines.

Part-time programmes

Many people opt for part-time training, which can take place over weekends or evenings. In this case, it might take approximately three to six months to complete a 200-hour YTT program.

Intensive programmes

Some training is designed to be completed in a shorter amount of time, such as in a month-long immersion. These programmes are more intensive and require full commitment during that concentrated period.

Online programmes

With the availability of online yoga teacher training, you have the flexibility to study at your own pace. Online training may take a similar amount of time as traditional in-person training, but the flexibility allows you to tailor the schedule to your needs.

Advanced training

If you choose to pursue a 500-hour training or higher levels of certification, it will naturally take longer. A 500-hour programme may take a year or longer.

Practical experience

After completing the formal training, you’ll need to make time for gaining practical teaching experience by leading classes, workshops, or private sessions. This is an ongoing process that contributes to your development as an instructor. The more time you can put in, the more you’ll develop your experience, confidence and client base.

Get yoga instructor insurance with Protectivity

Yoga instructor insurance is crucial for protecting instructors and their livelihoods. It provides coverage for potential liabilities such as student injuries, property damage, or allegations of negligence. It instils confidence in clients and studios, contributing to a professional reputation. Whether teaching independently or within a studio, yoga instructor insurance is a proactive measure, ensuring peace of mind and allowing you to focus on sharing the benefits of yoga without the burden of potential legal or financial setbacks.

Even with the emphasis on mindfulness and safety in yoga, accidents can happen. Protectivity’s yoga teacher insurance offers financial security, covering legal fees and potential settlements, and preventing your personal assets from being at risk. Choose from up to £10 million of public liability, professional indemnity to protect you from third-party claims, or equipment cover with up to £30,000 of cover. You can also opt for an optional personal accident cover.

Read more and get a quote online. If you need any support, our team are on hand to help.

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Winter Business Ideas

9 January 2024

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8 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

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With the start of the new year, you may be looking into business ideas for the winter season. This time of year is a popular time for change, as new resolutions are made and current job satisfaction may be a little low.

There are many customer problems you can look to solve in order to build a company that thrives, resulting in a solid income stream as you offer a genuinely valuable service. From personal training to specialist catering, the possibilities within different industries are more varied than you might realise. All it takes is a little original thinking and research.

In this article, we’ll explore some of the best UK winter business ideas and look into some considerations before you start.

What to consider when creating winter business ideas

Starting a winter business can be a rewarding venture, but it comes with its own set of challenges and considerations. Here are key factors to keep in mind when launching a business made for the colder months.

Understand seasonal demand

Before diving into a winter business, thoroughly research and understand the seasonal demand in your target market. Identify the specific needs and preferences of consumers during the winter months. Consider whether your chosen niche experiences a surge in demand during the colder season, and analyse the potential competition.

What are good business ideas for winter?

Winter business ideas are everywhere once you start looking. You could look at tried-and-tested ideas and get in on mainstream trends or commonly in-demand services, to give people something practical that stands a good chance of being profitable. If you’re more of an innovator and want to set yourself apart, you can think beyond conventional money-making ideas that serve a crowded market.

Here is a selection of winter business ideas that generally do well in the UK.

Personal Training & Fitness

Winter often marks the beginning of the new year, a time when individuals are motivated to make positive changes in their lives, including adopting healthier habits. This creates a prime opportunity for personal trainers to tap into the market of people seeking to fulfil their New Year’s resolutions and get in shape. Furthermore, starting a personal trainer business in winter allows for ample time to build a client base and establish a strong presence before the peak fitness season in spring and summer.

Home maintenance services

The winter season often prompts homeowners to prepare their properties for the colder months. Offering services such as gutter cleaning, roof inspections, and window sealing can help businesses thrive during this time. You can educate potential customers about why these services are essential for protecting homes from winter weather, showing the value of your work.

Winter clothing retail

With dropping temperatures comes the inevitable increased demand for warmer clothes. Your business could focus on stylish and functional winter wear, with designs for men, women, children or a combination of everything. Your collections might range from fashionable coats and boots to cosy accessories like scarves and gloves.

You could either design your own products or source them from wholesalers. If you want to appeal to the increasing consumer market who prefer to shop from eco-friendly brands, you could use only sustainable materials and work with suppliers who use ethical practices.

Health and wellness services

Winter often brings with it seasonal illnesses such as colds and flu, making health and wellness services more relevant than ever. Businesses offering immune-boosting products, wellness retreats, or virtual fitness classes for indoor workouts can capture the attention of health-conscious consumers.

You can help to grow your brand by positioning yourself as an authority on health and wellbeing, speaking out about physical or mental health (or both). You could start a blog for your website, appear on podcasts or start your own, interviewing guests who work in the industry or speaking on your own. There’s also lots of potential for informative content on social media. For example, you could create a regular video series talking about current trends and hot topics.

Winter landscaping

You might associate garden landscaping with spring and summer. However, winter landscaping services can include designing and decorating outdoor spaces with festive lighting and decorations. This can appeal to homeowners looking to create a winter wonderland in their outdoor spaces.

Snow removal services

Depending on your location or how far you’d like to travel, you could provide snow removal services in regions where snowfall is common. This can be a lucrative venture in areas such as the North Pennines and Scottish Highlands, which usually see snow on around 50 to 70 days each year. Catering to both residential and commercial clients, this business can ensure safe and accessible pathways during snowy days.

Hot beverage retailer

Another small business that works well in the UK is a hot drinks vendor. Setting up a small kiosk or operating a mobile van, serving warming and seasonal beverages, can be a profitable venture in busy areas. Offer a variety of drinks and treats to attract customers, in locations such as national parks and Christmas fairs.

Winter pet care services

Pet owners may find it challenging to give their furry friends the exercise they need during the colder months. Offer pet services such as winter dog walking, pet sitting, or boarding to help pets stay active, happy and spoiled with lots of attention. Take a look at some dog business ideas for inspiration.

Winter photography services

Capitalise on the picturesque landscapes or captured festive moments that this time of year brings, by offering photography services. This can include family portraits, engagement shoots, or snapping the beauty of winter scenes for commercial use. There are plenty of opportunities for a range of different audiences, so you could market your services to both private clients and businesses.

Winter sports equipment rental

If you’re in an area with access to winter sports destinations, consider starting a business that rents out skiing, snowboarding, or ice skating equipment. Target both tourists and locals looking to enjoy winter sports without the commitment of purchasing gear.

Winter vehicle maintenance

With winter comes challenging driving conditions, so you could specialise in helping to ensure safe and reliable transportation during the colder months. Start a business that focuses on winterising vehicles, offering services such as tire changes, antifreeze checks, and overall vehicle inspections.

Winter caravan/camper rental

Cater to the adventurous spirit by offering winter caravan or camper rentals. Provide equipped vehicles that allow customers to experience winter getaways comfortably, whether it’s for a weekend retreat or a longer holiday.

Indoor plant sales and maintenance

Bring a touch of greenery to homes during the winter by starting a business that sells and nurtures indoor plants. Offer a variety of plants that thrive in indoor conditions; you could also provide maintenance services to keep them healthy.

Catering Services

People are often seeking convenient solutions to cater events without the stress of cooking during the winter period. Events such as winter weddings and parties are still popular especially for alternative food truck catering services. The colder weather can also provide an opportunity to create more hearty, comforting food such as pies, casseroles, curries to name a few.

Ice sculpture services

Offer a unique and visually striking service by creating custom ice sculptures for events, weddings, or corporate gatherings. This kind of business can cater to a niche market looking for elegant and bespoke winter decorations.

Get small business insurance with Protectivity

When you’re founding your own venture, there are a range of considerations to make in order to boost your chances of success. While you’ll want to get off to the best start in attracting your customers and bringing in a profit as soon as possible, you’ll also need to plan for the long-term. That means putting things into place such as investing in the right business insurance.

Protectivity’s small business insurance has been created to offer protection against any claims that may arise from customers or employees. Whether you’re looking for Personal Trainer Insurance, Therapist Insurance, Catering Insurance or Pet Business Insurance there are a range of options including public liability cover as standard. You can also opt for employers’ liability, if you have employ staff as well as a selection of optional extras to tailor to your requirements.

Find out more and get a quote tailored to your needs. If you need any support, our team are on hand to help.

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How to Start a Cake Baking Business at Home

28 December 2023

•

11 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

Get home baking insurance from Protectivity

If you’re wondering whether you can run a cake business from home, it is entirely feasible. Home-based cake businesses have become increasingly popular in the last few years, due to a rising demand for innovative products, the flexibility this work allows and a fairly straightforward route to entry.

Starting a home bakery business might seem like a piece of cake, but there are several factors to consider if you want to be successful. Whether you’re still considering your new venture or have your tried-and-tested recipes ready to go, you’ll also have to follow certain steps to become legitimate and comply with the law.

Beyond the first stages of setting up, remember that starting a business requires dedication and perseverance. Stay passionate about your craft, listen to your customers, and adapt to market trends to ensure the success of your home-based cake business.

In this guide, we’ll explore how to start a cake business from home.

Types of cakes you can make

Just like building a bakery in a store, you can use your imagination to come up with a range of products your business will specialise in, satisfying diverse tastes and a whole array of different occasions and sectors. Whether you deliver to customers, provide catering services to businesses or do a combination of both, there are many ways to get a slice of the pie and start bringing in an income.

Here’s a selection of the services you can offer and markets you can target:

Celebrations and events

Wedding cakes and customised desserts for receptions, rehearsal dinners and hen parties.
Specialised birthday cakes and cupcakes with bespoke designs.
Celebration cakes for milestone anniversaries.

Seasonal offerings

Festive-themed cakes and treats for holidays like Christmas, Easter, Halloween, etc.
Create products tailored to specific seasons, such as summer-themed desserts or autumn-inspired treats.

Corporate Events

Provide desserts and baked goods for corporate events, meetings, and celebrations.
Create customised treats featuring business logos and designs.

Specialised diets

Cater to customers with dietary restrictions, such as gluten intolerance, veganism, or allergies, by offering speciality baked goods.
Provide options for those following specific diets to stay in shape, such as keto or low-carb.

Children’s parties and events

Create fun, themed cakes and treats for party guests.
Offer personalised cookie sets for party favours.

The benefits of starting a cake baking or decorating business

Starting a cake-baking or decorating business can offer various benefits, both personally and professionally. Here are some advantages that may appeal to you:

Creative expression – Cake baking and decorating allow for creative expression and artistic freedom. Each cake becomes a unique piece of edible art.
Flexibility – You have the flexibility to set your own work hours, making it easier to balance work and personal life.
Low startup costs – Operating from home eliminates the need for renting commercial space, reducing overhead costs.
Passion and enjoyment – Turning a hobby or passion into a business allows you to do what you love while making a living.
Personalised service – Offering customised cakes allows you to provide a bespoke service that gives a little extra touch, catering to the unique preferences and needs of each customer.
Scalability – As your business grows, you may have the opportunity to expand your offerings, hire additional staff, or even move into a commercial kitchen.
Wide customer base – Cakes are in demand for various occasions, from birthdays and weddings to corporate events, providing a diverse customer base.
Skill development – The cake-baking and decorating industry offers opportunities for continuous learning and growing your skills as you keep up with trends and new techniques.
Home-based business tax benefits – There may be tax advantages associated with running a business from home, such as deductions for a portion of your home expenses.
Personal satisfaction – Creating delicious and beautiful cakes that bring joy to your customers can be immensely satisfying and fulfilling.

Steps to take in starting your business

Once you’ve shortlisted names for your cake business, decided on your specialism and fully committed to going ahead, there are a range of steps you’ll need to take to become a bona fide home bakery.

Here’s an overview of how to start a cake business from home.

Research and planning

Understand your target market, competition, and potential customers. Identify your niche, what will set you apart from others and what customer problems you can solve. Create a business plan outlining your business goals, target market, pricing strategy and marketing strategy. Determine your pricing based on ingredient costs, time spent, and market rates.

Legal and regulatory requirements

If you’re selling cakes from home, there are certain requirements in the UK that you’ll need to know about. You can check the regulations for home-based businesses when you set up. At the very least, you’ll need to register as self-employed with Gov.uk, deciding whether you want to set up as a sole trader or limited company.

Anyone preparing, selling, storing or distributing food will need to register. Even if you’ll be doing it as more of a part-time hobby or side business and will likely earn less than the self-assessment threshold of £1,000, you’ll still be liable for a fine if you don’t follow the rules.

Health and safety compliance

You’ll need to abide by UK and EU food hygiene laws, so ensure that your kitchen and preparation areas meet health and safety standards.

You may choose to obtain a food hygiene certificate through a Food Hygiene and Safety course, which isn’t mandatory but it is recommended by the Food Standards Agency (FSA).

Equipment and supplies

If you’re wondering what you need to make a cake business, there are some essentials you should budget for right away. Invest in high-quality baking ingredients and decorating equipment, such as mixers, ovens, cake pans, and decorating tools. Establish relationships with reliable suppliers for fresh and quality ingredients.

Financial management

Keep accurate records of expenses and income for tax purposes.

Delivery and Packaging

Decide whether you will offer delivery services and establish a reliable method for transporting cakes. You’ll want to make a good first impression, so invest in packaging that grabs attention, conveys your brand and ensures your cakes remain fresh and presentable during transit.

How to get clients for a cake baking or decorating business

Getting clients for your cake-baking or decorating business involves a combination of effective marketing, networking, continuously making high-quality products and providing excellent customer service.

Here are some strategies to attract clients to your cake business.

Branding and marketing

Create a professional logo and establish a brand identity that reflects your style. Ensure that your branding is consistent across all platforms. A cohesive and recognisable brand helps in building trust with potential clients.

Build a website and harness social media platforms to publicise your offering. Utilise platforms like Instagram, Facebook, Pinterest and TikTok, for inspirational brand content, behind-the-scenes snapshots and educational videos. Build an online portfolio so people can see your designs and commissions being enjoyed by customers and clients.

Introduce your business with special promotions or discounts for the first few orders. You could also implement loyalty programmes to encourage repeat business. Collect email addresses from interested customers and use email marketing to share updates, promotions, and new designs.

Consider running targeted ads on social media platforms to reach a larger audience. You can target specific demographics based on location, age, and interests.

Share customer feedback

People like to see social proof, so maximise the potential of customer feedback. Encourage satisfied customers to leave positive reviews on your website or on review platforms. Proudly tell people about these testimonials on social media, LinkedIn and your website.

Building a strong reputation can lead to word-of-mouth referrals and repeat business. Consider implementing a referral programme where existing customers receive a discount or incentive for recommending new clients to your business.

Excellent customer service

Growing your client base takes time, so be patient and prioritise making your existing customers happy with high-quality products and exceptional service. Customer satisfaction will play a significant role in the long-term success of your cake-baking or decorating business. Maintain clear and prompt communication with customers, responding to inquiries and orders quickly.

Participate in events and markets

Host stands at local fairs, markets, and community events to sell your cakes to new areas and benefit from plenty of footfall. You can connect with potential customers by offering special discounts if they stay in touch by giving their email address, or following you on social media after the event and sharing your products. Offer cake tastings to allow potential clients to sample your products.

Optimise search engine visibility

Optimise your website for search engines by incorporating relevant keywords related to cake baking and decorating in your content, and following the latest developments in nurturing organic growth.

Set up and optimise your Google My Business profile to improve local search visibility, so that people in your delivery area can easily find you through search engines.

Host classes or workshops

Conduct cake decorating classes or workshops to showcase your skills. This not only generates additional income but also opens your business up to a new audience and allows your customers to get to know you personally, strengthening the relationship you build with them.

Collaborate with influencers

Partner with social media influencers who can introduce and talk about your cakes to their followers, expanding your reach. Send them your products so they can try them for themselves, and offer them discount codes to share with their audience.

Find networking opportunities

Join local business organisations or the Chamber of Commerce to connect with other entrepreneurs and potential clients. There are also professional associations specific to baking or food trading that you can join, to meet others within the industry and collaborate with similar businesses. The British Sugarcraft Guild, British Society of Baking and Craft Bakers Association are a few examples. You may find unique networking opportunities within those and share knowledge. It can also help you to directly build a strong customer base.

Establish relationships with local event planners, florists, bridal shops, and other businesses related to events. You could offer to display your cakes in their establishments.

Of course, wedding and bridal shows attract couples planning their weddings. If this is an area you want to work in, participate in these events to showcase your designs and network with potential clients.

Engage with online communities

As well as networking in real-world settings, you can join online forums and groups related to baking, weddings, and events. Engage in conversations regularly and share your expertise to establish your credibility and provide value to others. The more people you help, whether customers or other businesses, the more likely it is that they’ll recommend you to people they know or share your online posts to their own networks.

Stay committed to continuous improvement

Stay updated on the latest trends, follow what other bakers are doing and continuously improve your baking and decorating skills. Listen carefully to constructive feedback, as well as positive reviews, to give your customers what they want. Adopt a growth mindset to continuously enhance your products and services.

Get home baking insurance with Protectivity

Taking out the right insurance is essential to helping your home bakery business rise. Protect yourself from potential claims being brought against you should unexpected incidents occur.

Protectivity’s home bakery liability insurance offers various levels of protection and cover options. Opt for up to £5m worth of public liability insurance, in case clients are injured or their belongings are damaged. Choose the products liability insurance extension for protection if claims arise from products and goods you supply. If you employ staff, choose our employers’ liability insurance with up to £10m of compensation.

Find out more and get an instant quote. If you need any support, our friendly team are available to answer your questions.

Get Home Baking Insurance from Protectivity

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How to Start a Mobile Massage Business

21 December 2023

•

8 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

Get massage therapy insurance from Protectivity

If you’re wondering how to start a mobile massage therapy business, there are a range of things to consider.

Starting a mobile massage business can be a rewarding venture, but it requires a balance of technical skill, business acumen, and interpersonal abilities. By carefully considering each aspect and planning accordingly, you can create a successful and fulfilling business.

Here’s a comprehensive guide to help you get started in professional massage therapy.

The benefits of starting a mobile massage business

It’s good to know the advantages of your offering before you commit to starting a business and entering a new industry. Starting a mobile massage business comes with several benefits that can be appealing to both you as a practitioner and your clients.

We’ve outlined the key benefits below.

Convenience

Customers can receive massages in the comfort of their own homes, avoiding the need to travel to a spa or clinic. This convenience can be particularly attractive for busy people or those with mobility issues.

Flexible schedule

As a mobile massage therapist, you have greater control over your schedule. This flexibility can be advantageous for achieving work-life balance or accommodating clients during non-traditional hours.

Reduced overhead costs

Operating a mobile business eliminates the need for a fixed location, reducing overhead costs associated with renting or maintaining a physical space. This can lead to higher profit margins.

Broader client base

By going mobile, you can expand your reach beyond a local area. You can offer services to clients in various neighbourhoods or even cities, potentially reaching a broader client base.

Personalised experience

Mobile massage allows you to create a more bespoke, intimate experience for clients. They can receive treatments in a familiar environment, enhancing the element of relaxation and therapeutic benefits of massage.

Lower initial investment

Starting a mobile massage business may require a lower initial investment compared to establishing a brick-and-mortar location. You won’t need to invest in as much equipment or pay for ongoing facility expenses.

Marketing advantage

The mobility of your business can be a unique selling point. You can market your services as a convenient and personalised alternative to traditional spa experiences.

Client loyalty

Offering a mobile service can build strong relationships with clients, leading to increased loyalty. Repeat business and positive word-of-mouth referrals can be significant drivers for your mobile massage business.

Reduced competition

In some areas, there may be fewer mobile massage therapists than traditional establishments, giving you a competitive advantage in meeting the demand for on-location services.

Adaptability

Mobile massage can be adaptable to various settings, such as homes, offices, or events. This flexibility allows you to tailor your services to different client needs and preferences.

Community engagement

Being mobile allows you to engage with different communities and demographics, providing your services where they are needed the most.

What types of massage can you offer to clients?

Here’s an overview of the types of massage you can specialise in:

Swedish massage: A relaxing, full-body massage.
Deep tissue massage: Targets deeper layers of muscle and connective tissue.
Sports massage: Geared towards athletes, to prevent or treat injuries.
Hot stone massage: Uses heated stones to relax muscles.
Thai massage: Combines acupressure, yoga, and assisted stretching.
Prenatal massage: Designed for pregnant women.
Reflexology: Focuses on pressure points in the hands and feet.

What qualifications are needed?

In the UK, becoming a massage therapist requires certain qualifications and meeting certain standards set by relevant professional bodies. You’ll need to obtain the necessary education and certifications from these accredited institutions.

Here are the general areas you’ll need to be trained in and points to consider.

Education and training

The Level 3 Diploma in Massage Therapy is the minimum qualification recognised by most employers and professional bodies. It covers the essential skills and knowledge needed for massage therapy.

The course you choose will need to be accredited by a recognised awarding body, such as the ITEC (International Therapy Examination Council), VTCT (Vocational Training Charitable Trust), or CIBTAC (Confederation of International Beauty Therapy and Cosmetology).

Many massage therapy courses include a module on anatomy and physiology, which is crucial for understanding the human body and providing safe, effective treatments.

Professional body membership

Consider joining a professional body for massage therapists. This could include the Federation of Holistic Therapists (FHT), Complementary Therapists Association (CThA), or CNHC (Complementary and Natural Healthcare Council).

While not mandatory, registering with these bodies is a sign of professionalism and may be required by some employers, as membership usually necessitates adherence to certain standards.

First aid certification

Some employers and professional bodies may require you to hold a valid first aid certificate. This also gives your customers peace of mind that they’ll be in safe hands, so you can include it in your marketing.

Optional specialisations

Consider taking additional courses to specialise in specific types of massage therapy (such as aromatherapy) to broaden your skill set.

CPD (Continuing Professional Development)

Stay updated on industry advances and enhance your skills through ongoing professional development. Many professional bodies require members to engage in regular CPD. If you’re registered with the FHT, for example, carrying out CPD is mandatory.

Continuing education

Add to your knowledge by staying updated on new massage techniques and industry trends, through workshops and courses.

Essential steps to starting a mobile massage business

Once you’ve gained the right qualifications, these are the steps you’ll need to take in becoming a mobile massage therapist.

Check local licensing

Check if your local authority requires massage therapists to obtain a license to operate. Requirements can vary.

Undergo a DBS check

You may be required to undergo a criminal records check with the DBS (Disclosure and Barring Service), especially if you’ll be working with vulnerable people.

As mentioned, there’ll be certain codes of conduct and professional standards set by the professional bodies you’re affiliated with. However, having your own professional code of ethics that you adhere to allows you to show clients how you respect their confidentiality and physical boundaries.

If you’re employed by someone else, check their specific professional requirements, as well as any set by local authorities in your area, as they may have additional or slightly different requirements.

Organise your business structure

If you’ll be self-employed, decide on a legal structure (sole proprietorship, LLC, corporation) and register your business. Obtain the required permits and licenses before you start operating.

Invest in the right equipment

There are certain essentials you’ll need to operate as a mobile massage therapist, including:

Quality massage table and linens
Comfortable and ergonomic seating for clients
Aromatherapy oils, lotions, and essential oils
A sound system for atmospheric music
Appropriate lighting
Hygiene supplies (disinfectants, disposable face cradle covers)

Budget for essential costs

These may include the following:

Education and certification expenses
Transportation costs
Equipment and supplies
Marketing and advertising
Insurance

Set your pricing

Deciding how much to charge for massage therapies requires careful research. Look into what other local massage businesses charge, to determine fair but competitive pricing. Consider introductory rates or package deals to attract initial clients. Factor in your expenses, time, and expertise when setting prices.

Plan a marketing strategy

There are various ways you can promote your massage business. Create a professional website with your services, pricing, and contact information. Use social media platforms to showcase your expertise and connect with potential customers. Run email marketing campaigns and promotions, to gather people’s contact details and keep them in the loop about your services.

You could also network with local businesses and healthcare professionals to arrange partnerships and find new customers.

Implement client management systems

Keep detailed records of customer information, bookings, and preferences. Implement a system for appointments. Request and encourage client feedback for continuous improvement, keeping a record of everyone’s notes and individual preferences.

Take out insurance

Obtain liability insurance to protect yourself and your clients. Due to the physical nature of your work, you may want to also consider disability insurance for income protection. This would be useful should you lose the use of your hands, for example.

Get Massage Therapy Insurance from Protectivity

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Starting a Food Business from Home

14 December 2023

•

11 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

Get catering insurance from Protectivity

Starting a home food business takes hard work and dedication, but there’s certainly a market for it. In recent years, the food industry has witnessed a significant shift towards home-based businesses. The COVID-19 pandemic accelerated the trend for home-based businesses in general, as shown by the 2023 research showing that 60% of new entrepreneurs started running a business during lockdown.

Since 2020, food delivery services have become more popular than ever, with home-based food businesses offering something a little different from the mainstream, along with a perception of extra love and care going into the cooking and preparation. If you have a passion for food, the desire for flexibility, or the dream of becoming your own boss, starting a food business from home can be hugely rewarding, if you can make it a success.

In this comprehensive guide, we’ll take you through the essential steps for how to start a UK food business at home, from building your brand through to costs and marketing.

How to start a food business from home

Whether you’re a skilled baker, a culinary artist, or a master of preserving, everyone has to start from somewhere when setting up on their own. Before you start a food business from home, it’s good to know these crucial steps for founding your business, building a brand, and fulfilling your legal requirements.

Define your niche

Identify your speciality or niche. Are you passionate about baking, preserving, cooking, or making artisanal products like sauces or condiments? Your niche will determine your product range and target market. What will your unique selling point be, which will set you apart from other businesses?

If you’re wondering what food sells best from home, take a look at businesses in your local area that have been running for a while. Ask around and take opinion polls, starting with friends and family. After all, they’ll be most likely to support you and spread the word, particularly in the early days as you get off the ground. You can also think about what you enjoy and what you’re passionate about creating. Ideas that bore you aren’t likely to keep you going through long hours and quieter periods, when you need to keep your enthusiasm and commitment going.

Legal requirements

Here are the stipulations you’re expected to comply with by law when starting a food business from home in the UK:

Food Hygiene and Safety:

Comply with food safety laws. Register with your local council, and make sure your food preparation area meets hygiene standards. Complete a Level 2 Food Hygiene course, if required. You don’t need a food hygiene rating to sell food at home, but the knowledge will be useful as you grow professionally.

Food Business Registration:

To sell food directly to consumers, you must register your business with the Food Standards Agency (FSA). If you plan to sell through a third-party retailer, such as a local store, the retailer must be registered.

Home Business Regulations:

Check with your local council regarding any zoning restrictions or licensing requirements related to starting a food business from home. Different areas may have varying regulations. In any case, you do need a licence to sell home-cooked food.

Insurance

Consider business insurance to protect yourself and your customers in case of accidents or product-related issues. Public liability insurance and product liability insurance are common types to explore. You may also want to consider cover for your equipment and stock. Exploring a specialist catering insurance could be the best options to ensure you’re fully protected.

Labelling and packaging

Your product labels should include other details like ingredients, use-by dates, and storage instructions. Consider sustainable and eco-friendly packaging options to reduce your environmental impact.

If your products contain any of the 14 allergens specified by the Food Standards Agency, food labelling regulations require you to clearly and accurately provide this information to customers.

The allergens are as follows:

Celery
Cereals containing gluten (such as wheat, barley and oats)
Crustaceans (such as prawns, crabs and lobsters)
Eggs
Fish
Lupin
Milk
Molluscs (such as mussels and oysters)
Mustard
Peanuts
Sesame
Soybeans
Sulphur dioxide and Sulphites (at a concentration of more than ten parts per million)
Tree nuts (such as almonds, hazelnuts, walnuts and brazil nuts)

Start-up costs

The initial costs of launching a food business from home can vary significantly, depending on the scale and complexity of your operation. Here’s a breakdown of potential expenses.

Kitchen equipment

Invest in the necessary kitchen equipment, which may include ovens, cookware, utensils, food processors, refrigerators, freezers, and specialised tools related to your niche.

Ingredients and supplies

Purchase high-quality ingredients and supplies that will make a big difference to your food products, thereby helping your chances of success. Keep a detailed inventory to manage costs effectively.

Food safety and hygiene supplies

Maintaining a hygienic workspace is essential, so stock up on cleaning supplies, such as sanitisers, gloves, aprons, and containers for food storage.

Business registration and licensing

Budget for registration and licensing fees, which may vary depending on your location and the type of food business you’re running.

Marketing and branding

Allocate spend to developing a professional website, logo design, packaging materials, and any marketing campaigns. This investment is crucial for building your brand and attracting customers, so it can pay off, in the long run, to hire freelance support to fill any skills gaps you have.

Transportation and delivery

If your business involves delivering products to customers, you may need a reliable vehicle or courier service. Fuel, maintenance, and transportation costs should be considered.

Essential materials and tools

The materials and tools you require depend on the type of food business you’re starting. Here’s a list of some common items you may need:

Cooking and baking equipment:

Oven
Hob
Cookware (pots, pans)
Baking pans and sheets
Mixing bowls
Measuring cups and spoons
Knives and cutting boards
Food processors or blenders

Refrigeration and Storage:

Refrigerator
Freezer
Food storage containers (airtight)
Shelving units
Labelling materials

Utensils and tools:

Whisks, spatulas, and ladles
Rolling pins
Thermometers (oven and food)
Pastry brushes
Scales

Packaging materials:

Food-safe packaging (jars, bags, boxes)
Labels and stickers
Sealing equipment (if applicable)
Eco-friendly packaging options

Cleaning supplies:

Sanitisers and disinfectants
Dish soap and brushes
Dish towels and cloths
Cleaning equipment (mop, broom)

Safety and hygiene:

Gloves
Aprons
Hairnets or hats
First-aid kit

Marketing and branding:

Professional website
Logo and branding materials
Business cards
Packaging design

Marketing and promotion

A well-planned marketing strategy is vital to the success of your home-based food business. It creates awareness, attracts customers, and establishes credibility in a crowded marketplace. You could have the best food product in the world, but if you aren’t promoting it effectively, chances are not many people will spend their hard-earned money on it. It’s all about communicating the unique value of your products, keeping them front of mind and building trust with the people you want to buy from you.

In the digital age, a well-executed marketing plan can be mastered pretty quickly, with plenty of tools and platforms at your disposal. Here are the most effective strategies to invest your time in.

A professional website

It’s worth spending money on a well-designed home for your business. However, that’s not to say you can’t do it yourself. If you have fairly basic design and web skills, you may just need to budget for a Squarespace subscription, for example. Your site will need to showcase your products well, provide contact information, and have functionality for online orders or enquiries. Populate it with high-quality photographs of your food and interesting articles. Link through to your social pages so that you can build a following and grow your community.

Social media presence

Leverage social media platforms like TikTok, Instagram, Facebook, and Twitter to create visually appealing and informative posts, featuring videos and photos of your products. Engage with your audience, respond to comments, and use relevant hashtags. Follow other food businesses for inspiration and to encourage support.

Local SEO

Optimise your website for local search by including location-specific keywords and phrases. Register your business on Google My Business to enhance local visibility, provide customers with relevant information such as opening hours and contact details, and showcase reviews.

Food delivery apps

If your business model allows for it, consider partnering with food delivery apps like UberEats or Deliveroo. Having a presence on these hugely popular platforms can significantly expand your reach and customer base.

Collaborations

Collaborate with local businesses, cafes, or markets to feature your products. Building partnerships can increase exposure and sales, introducing your products to new audiences while establishing you as part of the community. It also creates a sense of shared success which can be great for morale and makes customers want to be involved too.

Attend food fairs and events

Participate in local markets or food fairs to showcase your products and interact with potential customers. These events offer excellent networking opportunities.

Email marketing

Email marketing allows direct communication with customers. It’s a cost-effective way to drive sales, build loyalty, and reach a targeted audience interested in what you offer. Personalised emails in particular will strengthen customer relationships and make sure your brand is remembered, rather than getting lost among online noise. Build an email list and send regular newsletters with product updates, promotions, and relevant content. Personalise your messages and maintain a consistent schedule.

Customer reviews and testimonials

Encourage satisfied customers to leave reviews on your website, social media pages, or on platforms like TripAdvisor. Positive reviews can boost your credibility and attract new customers, as people like to take recommendations and see social proof before they buy.

Packaging and branding

A strong brand identity conveys professionalism and builds trust, so invest in eye-catching branding materials like packaging, flyers, leaflets, menus and business cards. Well-designed packaging not only protects your products, it leaves a memorable impression on customers and has been proven to keep them coming back. This enhances product visibility, attracts customers, and fosters brand recognition in a competitive market.

Quality and consistency

Quality and consistency are the cornerstones of a successful business. They build trust, ensuring that customers receive reliable, superior products or services every time. Repeatedly delivering in this way will result in positive word-of-mouth recommendations, which can be your most powerful marketing tool. Give customers something to get excited about with your products and treat them with care too, to reinforce your brand’s reputation, foster loyalty, and encourage repeat business. It sets a standard of excellence that distinguishes your business in the marketplace, leading to long-term success.

Seasonal and themed promotions

Create special promotions or themed product ranges for seasonal occasions or events, catering to changing customer interests and occasions. Limited-time offers can generate a sense of excitement and urgency, driving sales and customer engagement by encouraging people to buy more quickly so that they don’t miss out.

Get catering insurance with Protectivity

Catering insurance for home food businesses is essential. It offers peace of mind and safeguards your business from unexpected financial liabilities, providing protection in case of accidents, foodborne illnesses, or product-related issues.

Protectivity’s speciality Catering Insurance offers Public Liability cover, designed to give you protection in the event of injury or property damage to a client or member of the public. There’s also Employers’ Liability for anyone looking after a team or employing subcontractors, which includes cover for illness or injury. You can opt for the Products Liability Insurance extension too, which protects you against claims over third-party products.

Get an instant quote to suit the needs of your business. If you’ve any questions, our team are on hand to help.

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How to Get Started as a Handyman

7 December 2023

•

12 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

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If you have strong practical skills and are good with people, a career as a handyman (also referred to as a handyperson), could be for you. You can enjoy independence in your professional life, as well as variety in your work environments and the people you meet. Handymen work in settings such as people’s homes, workplaces, schools, hospitals or other public buildings.

The entry route to becoming a handyman is fairly straightforward, with the potential for a good income if you grow your entrepreneurial abilities and continue building your business. By gaining plenty of hands-on experience and continuously expanding your skills, you can enjoy a fulfilling career.

In this guide, we’ll explore how to become a handyman, covering qualifications, responsibilities, potential earnings and progression opportunities.

How in demand are handymen?

Research in the last few years has shown that handymen work an average of 10 hours per day to fulfil the high demand for work. The demand for handymen in the UK can be influenced by various factors such as economic conditions, population growth, and the housing market. The demand for specific services may vary based on location.

In today’s busy lifestyle DIY tasks are often outsourced with people having a lack of time or inclination to focus on them – that’s where a handyman can come in.

Main clients

With no shortage of work available, starting up might be sounding good, but knowing who your customers are will help to promote your services. These are a selection of your clientele.

Homeowners

Around a third of the UK population own their own homes, and homeowners often require maintenance and repair work.

Many properties in the UK are older and may require regular maintenance and renovations, creating a steady demand for handyman services.

Busy lifestyles

Households with multiple full-time workers often have the need to hire handymen for tasks they don’t have the time or expertise to handle.

DIY limitations:

While DIY is popular, some tasks are beyond the skill level or time constraints of homeowners, prompting them to seek professional help.

Landlords

Around a fifth of the UK are private renters. Landlords and property managers often require maintenance and repairs for rental properties, contributing to the demand for handymen.

Home improvement trends

Homeowners investing in home improvements and renovations contribute to the demand for skilled professionals.

Qualifications and experience

Unlike many professions, becoming a handyman doesn’t require a formal education. However, gaining relevant qualifications and offering particular services can enhance your skills and marketability. Consider specialising and pursuing courses in carpentry, plumbing, electrical work, and general maintenance.

Vocational qualifications, such as a City and Guilds diploma in Maintenance Operations or Construction Skills Certification Scheme (CSCS) cards, may be required depending on your job, which you can add to your CV to boost your credibility.

Hands-on experience is the most crucial element to bringing in a steady amount of work. Apprenticeships, volunteering schemes, or assisting an experienced handyman can give you valuable insights and help you refine your skills.

What does a handyperson do?

Here are some of the typical responsibilities you can expect to carry out as a handyman.

Minor repairs and maintenance

You can expect to handle a range of general practical tasks as part of your day-to-day. You might be fixing leaky taps, repairing broken doors or installing shelves. You could also be putting up curtain rails, fitting smoke alarms or assembling furniture.

Plumbing and electrical work

Basic plumbing repairs fall within a handyman’s scope too. These could include unblocking sinks or dealing with leaks. Simple electrical tasks, such as fixing small appliances and installing thermostats and doorbells, can also be part of your duties.

More complex issues will likely fall under the remit of professionals, who are more specialised in these areas.

Painting and decorating

Handymen also carry out basic painting and decorating tasks. You might be working on areas such as walls, window frames, furniture and doors. These could be inside or outside buildings.

Roofing

Another area you can offer services in is roofing. This could include cleaning up, repairing or repainting roofs, on the interior and exterior, as well as applying insulation, replacing any fixtures and improving structural components.

Gardening work

You can also base your services outside of the home, with this kind of work particularly in demand over the spring and summer months. Handymen services in the garden can include mowing grass, erecting and painting sheds, clearing out debris and jet-washing driveways.

Tiling and flooring

Installing or repairing tiles and flooring is a common responsibility too. This kind of work may involve measuring floor spaces, applying adhesive, cutting, laying and sealing tiles and other flooring materials.

Window fitting

You could base your business around installing or fixing windows, replacing panels and frames, and attending to smashed glass.

Customer service

If you work for yourself, interacting with clients, understanding their needs, and providing excellent customer service are essential aspects of the job. This could mean answering emails and calls, outreaching for new clients over the phone or online, or making door-to-door sales calls.

Required skills for a handyman

Becoming a handyman requires a diverse set of skills to effectively address the varied tasks and challenges involved. By honing these skills, you can increase your chances of success by providing a quality service.

The best way to learn these skills is to work closely with other tradesman or take a course to improve your knowledge.

If you want to know how to become a handyman, read more about the most important skills you’ll need.

Technical skills

The practical and technical skills you may need include:

Carpentry – A proficiency in woodworking for tasks like furniture repair, door installation, and building shelves.

Plumbing – Basic knowledge of plumbing systems to fix leaks, install faucets, and address common plumbing issues.

Electrical work – Understanding of basic electrical systems for tasks such as installing light fixtures, outlets, and switches.

Painting and decorating – Skill in painting walls, ceilings, and trim, as well as basic knowledge of decorating techniques.

Problem-solving skills

It will greatly benefit you to be able to apply analytical thinking and to be able to quickly identify practical solutions to problems. You’ll also need to be adaptable, being able to apply yourself to various different tasks and unexpected challenges on the job.

Communication and interpersonal skills

Strong communication skills will help you to understand your customer’s requirements, explain your work processes and negotiate contracts. A customer-centric approach is essential, as you’ll need to make sure they’re satisfied with your work. Happy clients are key to building a strong reputation, encouraging word-of-mouth recommendations and securing good reviews.

You’ll need to work well in a team too. Whether you work for someone else and divide your daily duties with colleagues, or you manage people and have responsibility for others’ livelihoods, it’s critical that you can talk to teams, managers or employees effectively, pass on instructions and feedback, and hear what others have to say.

You may also regularly interact with suppliers, fellow industry professionals and other third parties. You’ll need to cultivate good working relationships with people from all walks of life, at all levels of seniority.

Manual dexterity

Hand-eye coordination is highly important. You’ll need precise control and coordination for tasks such as using tools, handling materials, and performing intricate work.

Organisation and time management

You should be able to plan and prioritise tasks efficiently to complete jobs within deadlines, which is one of the most important parts of your job. If you can carry out good work in a shorter timeframe than other professionals, this can give you an edge over competitors. It can allow you to increase your prices as you become more efficient over time. You could also give the option for a shorter turnaround at a higher fee.

Effective time management skills will also help you to handle multiple tasks in different locations when you are balancing projects for a range of different clients.

Physical fitness

Strength and stamina are also an important asset in this work. The job can be physically demanding, so being in good physical condition is important for tasks that involve lifting, carrying, and working in various positions.

Attention to detail

Precision is everything when it comes to making clients happy. Paying attention to detail ensures that your work is completed to a high standard and meets customer expectations. One minor lapse in concentration, or a failure to check over your work, could be the difference between a good review and a bad one, or even a refusal to pay.

Knowledge of tools and equipment

Tool proficiency is important too. You’ll need to be familiar with a variety of tools and equipment used for different tasks, from basic hand tools to power tools.

You’ll need to have the right kit to be a handyman, so make sure you have a reliable set of tools, ladders, protective clothing and, ideally, a van. Depending on the work you do, you may require and need to be comfortable using painting supplies, electric drills, spirit levels, circular saws and tape measures. You can protect your tools with our specialist tools insurance for tradespeople.

Safety awareness

Health and safety is paramount as a handyman. You’ll have to adhere to safety regulations and protocols at all times, to prevent accidents and injuries on the job. This isn’t only for your own protection, but that of your clients and anyone you employ. This also means protecting yourself financially with the right insurance, in case an incident occurs and a lawsuit is brought against you.

Business skills (if self-employed)

Entrepreneurial skills are highly valuable, especially if you work for yourself and want to grow your business. Understanding basic business principles, including budgeting, pricing, and marketing, is essential for self-employment.

If you do go self-employed, you’ll need to register with HMRC and make sure you file and pay your taxes before each annual deadline.

Progression opportunities

You can either start out as a handyman working for a construction company in a team, or working for yourself. However you enter the industry, over time you can start to develop your services and reputation to for more financial and job security.

Here are a few ways you can progress as a handyperson:

Specialisation – As you gain experience, you can choose to specialise in certain areas such as plumbing, electrical work, or carpentry, expanding your expertise and potential income.

Entrepreneurship – Experienced handypeople often start their own businesses, offering a wider range of services and managing a team.

Further education – You could opt to take up additional training in specific trades, enhancing your qualifications and marketability. Acquiring relevant qualifications will help you to market yourself and set yourself apart from the competition.

Networking – Building a strong professional network can help you secure partnerships, collaborations, and a greater number of job opportunities.

Earning potential of a handyman

Handyperson earnings can vary based on experience, location, and the services you offer. However, the average salary is between £19,000 and £42,000. As you grow your experience and portfolio, you can expect to earn at the higher end of the scale.

The average self-employed handyman hourly rate in the UK is around £30, though many have a minimum call-out fee to make the job worth their while. Specialised skills or emergency call-outs may command higher rates.

When you start out, the hourly rate will usually be lower. If you work for yourself, it’s up to you to increase your income over time and bring in your worth as your career develops.

Starting out as a handyman

Starting a handyman business can be a rewarding and profitable venture, but it’s important to get the basics right. This 10-point checklist covers the key steps to help you set up, stay legal, and grow your business successfully.

Learn the Trade – Gain experience in basic skills like plumbing, carpentry, painting, and electrics. Online courses or apprenticeships can help.
Get Certified – While not always required, having qualifications (e.g., NVQ in maintenance operations) can boost credibility.
Register as Self-Employed – Notify HMRC if you’re working for yourself to stay legal and handle tax properly.
Get Insurance – Public liability insurance protects you in case of accidents or damage.
Invest in Tools & Transport – A reliable van and quality tools are essential for professional work.
Set Your Rates – Research local handyman rates to price your services competitively.
Market Yourself – Use social media, local directories, and business cards to attract customers.
Join Trade Platforms – Websites like Checkatrade, Rated People, or MyBuilder can help you find work.
Network & Get Reviews – Word-of-mouth and positive customer feedback are key to growing your business.
Stay Legal & Organised – Keep records of income, expenses, and jobs for tax purposes.

Get Tradesman Insurance with Protectivity

Being a handyman comes with certain hazards, as with any trade. Starting a company also has elements of risk, as you navigate finances, build a customer base, try to deliver good work and establish your reputation. Therefore, protecting your business is important if you want to make a success of it.

Protectivity’s tradesman insurance has been created to help protect your handyman business from typical risks you might face. Our policies include public liability up to £5 million as standard; you then have the option to add Contractor Works cover, Plant and Tools cover, financial loss and employee tools (only if you’ve included the other benefits). You can also insure your tools from as little as £8.98 a month with our new tools insurance offering.

Find out more about our liability insurance for tradesman get an instant quote designed for your needs. If you need any help, our experienced team are on hand to help.

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15:55:04 GMT • 29 January 2025

How to Start a Painter and Decorator Business?

30 November 2023

•

11 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

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Starting a painter and decorator business can be a rewarding venture if you have the skills and passion. It requires time and effort, but there are plenty of opportunities out there to bring in work if you remain committed. You can enjoy the freedom and flexibility of being your own boss and get to flex your creative skills, while meeting a wide range of people.

If you love the idea of running your own company, setting your own schedule and the variety of constantly changing working environments, the profession certainly gives you all of this. You’ll need to take a sustained approach to building a client base and reputation, as patience and consistency are key. Of course, it all starts with offering a high-quality service. However, there’s so much more to building a successful business that will give you an attractive income.

In this guide, we’ll talk you through how to become a painter and decorator, with advice on the kind of money you could earn and ways to eventually grow your business.

Do painters and decorators make good money?

Painters and decorators can earn a good living from their trade. You can work on ways to increase your earnings over time. For example, you could research the most profitable areas to specialise in, charge higher rates with experience, and focus only on your local area to keep travel costs down.

It’s well worth knowing what kind of income you could make from your profession before you decide how to market your business and how you’ll source customers. If you’re wondering how much self-employed painters and decorators earn, you can consult government resources and trade websites for a good indication.

However, as a rough guide, sole traders can earn around £37 an hour, £296 a day, or £54,576 a year, on average. This increases if you set up a limited company, to an average of around £48 an hour, £384 a day, or £70,802 a year; factor in the additional costs from this figure, such as corporation tax. If you employ staff, your outgoings will also include their wages.

Build your business with a methodical approach

Here is a step-by-step guide to how to start painting and decorating for a living. If you already work in this profession for an existing company, you can follow these tips to find out how to set up on your own.

Review your current skills and qualifications

You don’t need to be qualified to be a painter and decorator, but you will need to demonstrate your experience. The first thing you’ll want to do is make sure you have the necessary skills and knowledge in painting and decorating.

If you don’t have any past work under your belt yet, consider taking courses or gaining experience through apprenticeships. Maybe you could take on work for an established painter and decorator before you become self-employed, to give you some stability of income and learn from someone else as you hone your talents.

Decide what kind of services you will offer

Knowing your strengths is key. You can either choose to do more of the type of jobs you love, find out what is likely to be most profitable for you, or understand what type of jobs are most likely to be available in your area.

Here are some examples of painting and decorating services you can specialise in:

Basic painting
Painting with effects (e.g. marbling)
Traditional finishes
Wallpapering (including other materials such as vinyl)
Minor repairs
Carpentry
Tiling
Flooring

Decide who your ideal customer will be

There are a range of ways you can approach this, so you don’t have to rely on guesswork to find out the best way to secure a steady stream of work. Once you know what you’ll offer, you can research your ideal customer base and assess your competition.

Will you offer your services to commercial or residential clients? What type of buildings have the most potential to bring you business and a healthy fee? Find out how many other people are offering those services, and look at what kind of buildings are in your area. If you focus on working in your own region, you can develop a strong local reputation.

Create a solid business plan

A well-thought-out business plan is essential. It will give you a clearer understanding of how you will approach building a company and securing work, while helping you secure financing if needed. At the very minimum, it should outline the following:

Your short-term and long-term business goals
Associated costs, e.g. any requirement investment, training, vehicle, materials and tools
Your specific services
Your target market
Your pricing strategy
A marketing plan outline
Financial projections

Register your business correctly

When establishing what you need to be a self-employed painter and decorator, registering your business is one of the most important first steps. Ascertain the appropriate legal structure for your business (either a sole trader or limited company) and register it with the government. Obtain any required permits or licenses for your area. There are advantages and disadvantages to both, but when starting out it may be more likely that you’ll meet the requirements of a sole trading company.

As a sole trader, you’ll be able to keep everything you earn after tax. You can register as a limited company when your income is over a certain threshold, which could give you more credibility. Some bigger clients may only do business with limited companies.

Invest in the right equipment and supplies

Purchase the necessary painting and decorating equipment and supplies. This includes brushes, rollers, ladders, drop cloths, paint, and wallpaper. Aim to invest more in items where the materials need to be high-quality, which will help you deliver a professional service. For anything that can be bought at a lower price without compromising the results, make sure you shop around for the best value.

Determine your pricing and how you want to be paid

Be intentional with how you will price your services. You can do your research to find out how much others charge, but also consider factors such as the cost of materials, labour, overheads, and your desired profit margin. Use your business plan projection as a guide, looking at how much you’ll need to earn each month in order to meet your desired annual income. Decide on payment terms and methods, including whether you will require upfront deposits.

Start marketing your business online and offline

Develop a detailed marketing strategy that will help you to attract clients through various channels. At the very least, you should create a professional website, set up social media profiles, create business cards and flyers, and network with local real estate agents, builders, and interior designers. Find out what networking events are in your area, and join local and national business federations which encourage referrals between members.

Continously add to your portfolio

Showcase your work through a portfolio of completed projects, which can sit on a dedicated page within your website. You could also post regular updates on sites such as LinkedIn and Facebook to keep people informed on your latest work, encourage conversation about your services and generate enquiries.

Include before-and-after photos to demonstrate your skills and the quality of your work. This portfolio will be a valuable tool when meeting potential clients, as they can easily see what you do rather than taking your word for it.

Familiarise yourself with estimating and bidding

Learn how to provide estimates for projects. This is a useful alternative to giving quotes, as they can’t be changed if the work ends up taking longer or incurring unexpected costs. This can leave you out of pocket and doesn’t establish you as a professional who’s being paid what they deserve, which can diminish the respect people have for your business.

Be transparent with clients about the scope of work, costs, and timelines. Providing detailed and competitive bids can help you win contracts.

Create a reliable template for client contracts

Always have a written contract in place before starting any project. The contract should outline the scope of work, timelines, payment terms, and any other relevant details. This helps protect both you and your clients, giving you both a clear vision of what to expect and what the finished outcome will look like.

Contracts serve the purpose of letting clients know exactly what they’re getting in return for their investment and minimising the chance of any disputes around payments or delivery dates further down the line.

Create a thorough accounting system

Set up a system to manage your finances, including tracking income and expenses, invoicing clients, and paying taxes. Consider hiring an accountant if you need support in this area. If you have the know-how and confidence to take care of your own finances, you can use accounting software to help you stay organised. Read our blog on Accounting tips for small businesses.

Develop your knowledge of safety and regulations

Make sure you are highly knowledgeable about safety regulations and best practices in your industry. Anyone you hire will also need to know these inside out, in order to follow guidelines and prevent accidents. You’ll need to comply with workplace health and safety regulations, as well as exercising fire safety. Pay attention to areas such as the use of equipment, protective clothing, and processes for reporting accidents.

Always provide high-quality customer service

Never underestimate the importance of excellent customer service for your reputation. Satisfied customers are more likely to give you good reviews, which you should always ask for as standard practice. Ask on completion of the work whether they’d be willing to give you a positive review, and include it in your follow-up emails. You could even offer future discounts in exchange for reviews.

People like to get recommendations for painters and decorators, so if you’ve built trust with customers and impressed them with your quality of work, they’ll talk about you and refer you to anyone and everyone, from friends to family and colleagues. Securing repeat customers should also be a priority when it comes to your business strategy, so the happier clients are, the more likely they’ll return to you for future projects.

Grow your business when the time is right

Your marketing plan should incorporate ways to keep scaling your business, so that you can increase your earnings year on year and become an established name in your sector. Once you’re bringing in a steady stream of work and developing a good reputation, you may get more word-of-mouth referrals, but it pays to avoid complacency. As you experiment with new ways to bring in work, you’ll increase the likelihood of scalability, rather than simply aiming for consistent work.

As you start to increase the scale of your work, you can take on additional painters or decorators. Expanding your team means you’re well-resourced to take on bigger projects, which you could charge higher fees for, and reach out to a greater number of potential customers.

Get Painter and Decorator Insurance with Protectivity

Running a professional painting and decorating company needn’t be made more difficult by worrying about claims against your business. While you focus on doing great work that keeps clients happy, liability insurance gives you reassuring financial support in the event that third parties take you to court, employees become poorly or have an accident while working.

Whether someone suffers an injury, illness or damage to property, Protectivity’s Painter and Decorator Insurance gives you a range of options for protecting your reputation and finances, with your chosen limit. Our Public Liability option protects you in the event you are sued by clients or members of the public, while Employers’ Liability includes claims from staff and subcontractors. You can also protect your tools and equipment with our new tools insurance offering.

Our insurance for tradesman is trusted by thousands. Our helpful team are on hand to support you with any queries.

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