Category: Business

16:10:33 BST • 22 August 2025

How to set up a home hair salon

26 August 2025

•

10 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

With the rising cost of renting salon space, more hair professionals are exploring creative alternatives and one of the most popular is bringing the business home.

Whether you’re looking to reduce overheads, gain more control over your schedule, or create a personalised, one-on-one experience for your clients, a home hair salon can offer the perfect balance of flexibility and professionalism.

In this guide, you’ll learn everything you need to know to set up your own home-based salon from legal considerations and pricing to layout ideas and space-saving design tips. We’ll also explore how to make the most of spaces like garages, garden rooms, and spare bedrooms, turning them into fully functional, client-ready salons.

Know the rules: Legal & practical considerations

Before you start moving in the backwash basin or setting up your styling station, there are some key considerations to ensure your home salon is compliant, professional, and successful.

Check with your local council

Depending on where you live, you may need to inform your local authority or apply for permission to run a business from your home. This could include:

Change of use classification if you’re converting a residential space into a commercial one
Compliance with local business rate exemptions or adjustments

Some councils are more flexible than others—always check early to avoid issues down the line.

Sort out your insurance

Running a home salon means you’ll need to protect yourself, your clients, and your equipment. The types of hairdressing salon insurance you should consider include:

Public liability insurance (essential if clients are coming to your home)
Professional treatment
Contents or equipment cover

Check for home insurance adjustments – your standard policy may not cover business activity

Follow health and safety standards

Even though you’re working from home, your salon still needs to meet basic hygiene and safety standards:

Proper ventilation, especially when using chemicals or colourants
Safe storage of sharp tools and products
Regular cleaning and disinfection routines
Slip-resistant flooring and a clutter-free environment

You are responsible for your client’s safety from the moment they step into your property, so following compliance is essential.

Understand licensing requirements

In many areas, hairdressing and beauty services require registration with the local council or trade authority. Licensing ensures:

You meet hygiene and training standards
You’re permitted to carry out treatments legally
You’re registered for inspections, if applicable

Check whether your area requires a personal services license or home business registration.

Review your mortgage or lease terms

If you own your home with a mortgage or are renting:

Mortgage terms may prohibit business use, check with your lender first
If you rent, your landlord may need to approve any business activities from the property
Make sure you’re not violating residential-only clauses

Consider planning permission

Substantial changes to your property, like adding signage, building a salon pod, or altering access—might require planning permission. You may need it if:

You’re changing the building structure (e.g., garage conversion, garden room)
You’re installing plumbing for a backwash
You’re expecting regular client traffic to your home

Parking and client access

Your salon must be easy for clients to access:

Is there off-street or free parking nearby?
Can clients easily find your home?
Will frequent visitors disturb your neighbours or household?

A smooth arrival and departure experience helps your salon feel polished and professional.

Choosing the right space in your home

Before you start installing mirrors or choosing colour schemes, it’s essential to step back and look at the bigger picture. Running a home salon means creating a dedicated, fixed-use space where paying clients will regularly visit, this isn’t a setup that can double as a playroom, guest bedroom, or laundry station.

Here are some popular areas you can convert into a mini salon:

Garage conversion

Perfect if you want a fully separate, private space with room to grow. Garages typically offer more square footage and the opportunity to create a salon that feels truly detached from the rest of your home. Clients can enter without walking through your house — a big bonus for professionalism.

Common adjustments needed:

Insulating walls, floor, and ceiling for year-round comfort
Adding plumbing and electrics for backwash and styling equipment
Installing proper lighting (overhead + task lighting)
Replacing garage doors with French doors or windows for natural light
Flooring upgrade to non-slip, waterproof surfaces
Heating or cooling installation

Ideal for full-service salons or stylists planning to work full-time from home.

Garden room or salon pod

A stylish and separate solution that offers total privacy and peace. A garden salon can feel like a retreat for your clients and gives you a serene, branded space you can design from scratch. Great for luxury or specialist services.

Common adjustments needed:

Purchasing or building a prefabricated structure (E.G a pod, or shed conversion)
Full fit-out with electrics, heating, and plumbing
Pathway lighting and signage for easy access
Ventilation and insulation for year-round use
Interior design touches to create a high-end, calming feel

Best for those offering premium or wellness-focused services — and for stylists who want to fully separate work from home life.

Spare room or inside space

Perfect for those just starting out or with limited space. This option allows you to make the most of your existing home layout without major building work. It’s accessible, affordable, and still offers privacy if planned well.

Common adjustments needed:

Removing all non-salon items (no toys, beds, or storage overflow!)
Installing salon-grade flooring (laminate or vinyl is ideal)
Adding mirrors, wall storage, and compact workstation furniture
Consider plumbing access if installing a wash basin (or use a portable one)
Soundproofing or door seals for privacy

Ideal for part-time stylists or those building a small, client-by-client business.

Trailer or caravan conversion

A quirky, flexible, and completely unique solution. Convert a campervan, horsebox, or trailer into a fully mobile salon or keep it parked at home as a creative fixed-location space.

Common adjustments needed:

Full vehicle conversion (electrics, plumbing, seating)
Interior re-fit with salon chairs, mirrors, and storage
Heating/AC for comfort
Branding and signage for mobile marketing
External power source or portable battery setup

Perfect for stylists offering event services, bridal hair, or wanting a standout social media presence.

Designing your home salon for style and function

Once you’ve chosen the space, it’s time to transform it into a salon that not only looks beautiful but also works efficiently day to day. Remember, functionality is just as important as aesthetics, your layout, lighting, and equipment all need to support safe, comfortable, and seamless services.

To get it right the first time, consider bringing in a qualified tradesperson, ideally someone with experience in salon renovations.

Whatever your style, here’s some ideas to create a client-ready space:

Must-haves

Professional styling chair & mirror
Backwash basin or portable wash unit
Ample lighting (natural + LED ring lights)
Secure storage for tools, colours, and towels
Waiting area (even a stylish chair and coffee station)

Space-saving ideas

Wall-mounted tool organisers
Fold-out styling stations
Storage benches that double as seating

Decor inspiration

Use a calming, cohesive colour palette
Add a feature wall with wallpaper or mural
Hang certificates or branding to give a pro touch

Client experience at home

Creating a professional yet welcoming environment is key:

Offer refreshments and relaxing music
Keep it tidy and clutter-free at all times
Send appointment reminders and follow-ups like a salon would
Have separate towels and capes for each client

Create a mini retail area to sell your favourite haircare products and boost income.

What does it cost to set up a home salon?

The cost of setting up a home salon can vary depending on your space, goals, and how much renovation is needed. Here’s a rough breakdown of what you might expect to invest:

Item/Service	Approx. Cost (UK)
Styling chair & mirror	£150 – £400
Backwash basin + plumbing	£300 – £800+
Electrical work (sockets, lighting)	£200 – £500
Flooring (vinyl/laminate)	£200 – £600 (depending on size)
Wall-mounted storage/trolleys	£50 – £200
Lighting (task + ambient)	£100 – £300
Decor/furnishings	£100 – £400
Portable equipment (hairdryer, tools)	£100 – £300
Insurance (public liability etc.)	£100 – £200/year
Garden room or cabin (if applicable)	£3,000 – £15,000+

Start-up costs for a basic setup in a spare room might range from £1,000–£3,000. A garage conversion or garden salon could be £5,000–£15,000 depending on the spec.

What should you charge?

Setting your prices in a home salon is about balancing professional value with your reduced overheads. Clients expect a quality experience — not a bargain haircut in a living room.

Here’s how to approach your pricing:

Benchmark local salon prices – aim to be competitive, but don’t undercut the market
Factor in your experience, skills, and specialisms
Consider your setup: clients will still expect professionalism, even at home
Remember to include product costs, time, and overheads (insurance, cleaning, energy)

Example: If a local salon charges £50 for a cut and blow-dry, pricing yours at £40–£45 is reasonable if your service level matches. Avoid going too low, it devalues your work and can be hard to raise prices later.

Marketing your home salon

Even at home, you still need to attract clients. Here’s how:

Sell your niche
Use Instagram and Facebook to showcase your space and work
Encourage word-of-mouth with referral programs
Get listed on local salon directories or Google My Business
Offer “soft launch” discounts to get your first bookings

Pros and cons of home hair salons

Pros:

Low overheads
Flexible working hours
More personal client relationships
Full creative control

Cons:

Limited space for multiple clients
Boundaries between work and home can blur
Zoning and regulation challenges

Setting up a salon at home can be an incredibly rewarding step offering freedom, flexibility, and the chance to create a space that truly reflects your brand. But it also comes with responsibilities: from legal requirements and space planning to maintaining a professional experience for every client who walks through your door.

If you’re ready to commit to a dedicated space, keep business and home life separate, and deliver a high-quality service without the overheads of a commercial salon, then a home salon could be the perfect next chapter in your career.

Specialist hair salon insurance from Protectivity

Protectivity offers specialist hairdressing insurance that covers you for many of these unpredictable events. From safeguarding your professional kit against loss or damage to covering public liability risks when working in clients’ homes, it’s an important safety net.

You can also opt for a specialist hair salon insurance to include applicable benefits, running a salon at home. If you’re a mobile hairdresser or run a home salon, having these protections in place can give you peace of mind and financial stability when you need it most.

Take two minutes to get a quote online and see how easy it is to protect what you’ve worked so hard to build.

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16:09:07 BST • 22 August 2025

Why mindfulness and meditation therapy is in demand

19 August 2025

•

10 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

Across the UK, meditation and mindfulness are no longer fringe interests, they’ve become essential tools for managing the challenges of modern life. As conversations around mental health and wellbeing move into the mainstream, more people are seeking ways to reduce stress, improve focus, and feel more connected in their day-to-day lives.

This shift is creating a powerful opportunity for those who feel called to teach these therapeutic support systems. According to the British Mindfulness Institute, demand for qualified teachers has never been greater. The World Health Organisation predicts that by 2030, mental health issues will place a heavier burden on healthcare than heart disease or cancer, highlighting the urgent need for accessible, preventative approaches. Mindfulness-Based Cognitive Therapy (MBCT), recommended by the National Institute for Clinical Excellence (NICE), has been shown to prevent relapse in half of recurrent depression cases, with neuroscience continuing to validate its benefits.

This demand poses a growing opportunity for those looking to develop skills as mindfulness and mediation teachers. Let’s explore the rise of mindfulness in the UK, the reasons people are embracing it, where it’s being practised, and the many ways you can turn your passion for mindfulness or meditation into a meaningful and flexible career.

The rise of mindfulness

Mindfulness and meditation are now firmly in the mainstream. What was once seen as a niche interest is now being woven into everyday life, whether through guided sessions on popular apps, workplace wellbeing programmes, or weekly community classes.

Interest is visible online too, with searches for terms like “mindfulness training” and “how to meditate” increasing significantly, alongside strong growth in app downloads, online course enrolments, and retreat attendance.

This surge is also reflected in national health discussions. Mindfulness is increasingly recognised for its role in reducing anxiety, improving focus, and supporting overall wellbeing. With so many individuals and organisations embracing the practice, the need for skilled meditation and mindfulness teachers is expanding rapidly creating real opportunities for those ready to step into the space.

Why are people turning to mindfulness and meditation?

There’s no single reason, but rather a mix of modern challenges driving people to seek moments of stillness and clarity. Stress, burnout, and uncertainty about the future are all playing a part—but several themes stand out.

Attention and distraction

Our attention is constantly pulled in multiple directions emails, notifications, news alerts, and endless scrolling. Many people turn to mindfulness as a way to retrain their focus, improve concentration, and spend more time in the present moment.

Digital burnout

While technology connects us, it also overwhelms us. Long hours in front of screens, constant connectivity, and online overload can leave people feeling drained. Mindfulness practices offer a chance to unplug and recharge mentally.

Rising anxiety

Economic pressures, global events, and everyday stresses have all contributed to higher anxiety levels. Meditation provides practical tools to calm the nervous system, regulate breathing, and create a greater sense of control.

Managing emotion

Mindfulness helps people notice and process their emotions rather than being swept away by them. For many, it’s a valuable skill for handling conflict, sadness, frustration, or overwhelm more constructively.

Seeking meaning and connection

Beyond stress relief, many are drawn to meditation for its deeper benefits: feeling more connected to themselves, others, and the world around them. In a fast-paced, often impersonal world, these moments of connection can be life-changing.

How is mindfulness practice expanding

Mindfulness is no longer confined to personal practice at home; it’s being integrated into daily life in structured and accessible ways. From classrooms to corporate offices and even GP surgeries, it’s becoming part of our cultural approach to wellbeing.

In schools

More UK schools are incorporating mindfulness into the school day, helping children and young people develop emotional resilience, focus, and healthy coping strategies. These skills not only support learning but also equip pupils for the challenges of life beyond the classroom.

In the workplace

Employers are increasingly recognising the benefits of mindfulness for staff wellbeing and productivity. Many organisations now offer regular sessions or workshops as part of their mental health programmes, giving employees the tools to manage stress, improve concentration, and build stronger working relationships.

Within healthcare

Medical professionals are recommending mindfulness-based approaches for a range of conditions, from managing stress and anxiety to supporting recovery from recurrent depression. Programmes like Mindfulness-Based Cognitive Therapy (MBCT) are endorsed by the National Institute for Clinical Excellence and increasingly offered through NHS services.

In the community

Mindfulness is thriving in community settings such as yoga studios, therapy rooms, and local wellbeing centres. These spaces make the practice accessible to people who may not encounter it at school or work, offering group classes, courses, and drop-in sessions.

Online and On-demand

With the rise of apps, streaming classes, and virtual courses, mindfulness is now accessible anywhere. This flexibility allows people to fit practice into their schedule, making it easier than ever to build a regular habit.

Mindfulness vs Meditation

Although the terms are often used interchangeably, mindfulness and meditation are not exactly the same thing. Mindfulness is the skill of paying deliberate attention to the present moment, whether you’re eating, walking, or simply breathing, without judgement. It can be practised at any time, during any activity.

Meditation, on the other hand, is a structured practice that often uses techniques such as focusing on the breath, repeating a mantra, or visualisation to help cultivate mindfulness (as well as other states of awareness or relaxation). In other words, meditation is one of the most common ways to develop mindfulness, but mindfulness itself can be woven into everyday life.

Exploring different types of meditation

Not all meditation is the same, and people are often drawn to different styles depending on their personality, lifestyle, or goals. Some prefer silent, breath-focused sessions, while others enjoy more dynamic or guided approaches.

Here are some popular types:

Mindfulness Meditation – Often used in therapeutic settings to develop present-moment awareness and self-compassion.
Zen or Vipassana Meditation – Traditional, often silent forms that emphasise stillness, discipline, and deep awareness.
Guided Meditation – Led by a teacher or recording, making it ideal for beginners or themed practices such as stress relief or sleep.
Breathwork and Body Scans – Using the breath or systematic attention to the body to promote relaxation and emotional regulation.
Walking or Movement Meditation – Mindful movement practices like walking meditation, yoga nidra, or qigong that combine awareness with gentle physical activity.

Understanding the differences between these approaches can help you tailor your own practice, or your teaching, to meet the specific needs of your students or clients.

Becoming a meditation teacher

If you feel inspired to share the benefits of mindfulness and meditation with others, becoming a certified teacher can be a deeply rewarding path. It allows you to guide individuals and groups towards greater calm, clarity, and connection, while building a meaningful career.

There are many training routes available, both in-person and online, catering to all levels of experience. Some focus solely on meditation, while others combine mindfulness, breathwork, and complementary wellbeing practices.

When choosing a course, consider:

Accreditation and recognition – Is the qualification recognised by reputable industry bodies?
Practical experience – Does the course include live teaching practice or observation?
Ongoing support – Will you have access to mentorship or peer networks after you qualify?
Flexibility – Does the training fit around your current work or lifestyle?

Beyond training, there are other important steps to prepare for teaching professionally:

A dedicated space to practise – This could be a studio, community room, or even an online setup where you feel comfortable guiding sessions.
Liability insurance – Having a specialist meditation teacher insurance is essential for protecting yourself and your students, whether teaching in person or online.
Promoting your services – From creating a simple website or social media presence to networking with local studios, schools, or businesses, marketing will help you reach the people who need your support.

Becoming a meditation teacher is as much about developing your own practice as it is about leading others, so ongoing learning, reflection, and connection with your own teachers will help you grow in both skill and confidence.

Opportunities for teachers: A growing and flexible career

Training as a meditation teacher opens the door to a wide variety of ways to share your skills and support others. This is a profession that can adapt to your lifestyle, interests, and personal values—whether you want to work locally, travel, or teach entirely online.

Ways to share your skills

Once qualified, you could:

Lead group classes or workshops – In community centres, studios, or as part of corporate wellbeing programmes.
Offer private 1:1 sessions – Providing personalised guidance for individuals seeking deeper support.
Work with schools, charities, or workplaces – Bringing mindfulness into environments where it can have a lasting impact.
Host retreats or online programmes – Creating immersive experiences that help people deepen their practice.
Create your own digital content – Such as a YouTube channel, podcast, or app-based meditation library.

Specialising in a niche

Focusing on a particular area can help you stand out and attract the right students. For example, breathwork training is a natural complement to meditation, offering techniques that can release tension, process emotions, and support mental clarity. You might also specialise in mindfulness for children, workplace wellbeing, or meditation for stress and anxiety.

Combining services

Many teachers weave meditation into a broader offering, combining it with coaching, yoga, counselling, or holistic therapies. This can enhance the value you provide, create more varied income streams, and allow you to meet the diverse needs of your clients.

Teaching meditation is more than just a profession, it’s an opportunity to make a meaningful difference in people’s lives while creating a career that offers flexibility, personal growth, and purpose.

So, is it time to get started?

We’re living in a time where more people than ever are looking inward, seeking calm, clarity and connection. Meditation and mindfulness are playing a key role in that journey, and teachers are needed to guide the way.

If you’ve felt the benefits of mindfulness in your own life and feel inspired to share them, this could be your moment. Whether you’re starting from scratch or looking to deepen your existing practice, becoming a meditation or breathwork teacher could be a powerful next step.

Protect your practice with Meditation Teacher Insurance

As with any small business or professional service, having the right insurance is essential – and for meditation teachers, specialist cover offers the protection you need.

Protectivity’s meditation teacher insurance is designed specifically for professionals like you, whether you run group classes, offer one-to-one sessions, or integrate meditation into other wellbeing services. Our cover includes up to £5 million public liability insurance, along with professional indemnity cover. You can also choose to add personal accident cover, equipment protection, and employers’ liability if you have staff or volunteers assisting your sessions.

Our policies are flexible, with manageable payment options, so you can focus on sharing the benefits of meditation without worrying about unexpected setbacks.

Take a closer look at our mediation and mindfulness policies and see how they can support you and your business – get a quote today.

Get Meditation Teacher Insurance from Protectivity

Last updated by

15:48:05 BST • 13 August 2025

The rise of pop-up barber shops

12 August 2025

•

11 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

Get Salon Insurance from Protectivity

If you’re a freelance barber in the UK looking to grow your business, reach new clients, and stand out in a competitive market — you’re in the right place. The male grooming industry is thriving, with UK market value estimated at £8–9 billion and forecast to grow rapidly in the coming years (Grand View Research).

With 58% of men visiting a barber regularly — typically every 2 to 6 weeks (Modern Barber) — there’s no question that demand is strong. But in a world where customers, particularly younger audiences, expect speed, convenience, and experience, traditional setups aren’t always enough.

That’s where pop-up barber shops come in.

Flexible, eye-catching, and perfect for today’s mobile lifestyle, pop-ups are opening up new opportunities for barbers to showcase their craft, build a loyal following, and take their business directly to where the customers are — from festivals to train stations and everything in between.

Whether you’re just starting out or looking for a fresh way to grow, pop-up barbering could be the game-changing move you’ve been waiting for. Let’s explore what makes pop-ups so popular, where they work best, and how you can tap into this fast-growing trend.

What is a pop-up barber shop?

A pop-up barber shop is essentially a temporary grooming space set up in a high-footfall area for a limited time. Unlike traditional barbershops with fixed locations and long leases, pop-ups are flexible, fast-moving, and adaptable, perfect for freelance barbers who want to get out there and make an impact.

You might find pop-up barbers:

In retail units or shopping centres (think kiosks or corner booths)
At festivals, fashion shows or sporting events
Inside trendy clothing shops or co-working spaces
Operating out of custom-fitted vans or trailers
Even at train stations or airports

It’s all about bringing the barber to the people, instead of waiting for them to come to you.

Why are pop-up barber shops so popular right now?

The popularity of pop-up barbering isn’t just a passing trend – it’s a reflection of shifting customer expectations and barbering culture. Here’s why they’re hot right now:

1. Convenience

Modern clients are always on the go. They love services that fit around their lifestyle and getting a tidy trim while waiting for a train or shopping can fit in well.

2. Lower overheads

Pop-ups can save you thousands compared to renting a traditional shop. You can trial locations without long-term commitment, making it a brilliant option for barbers just starting out.

3. Brand building on the move

A well-branded pop-up can turn heads. It’s a great way to get your name out there, collect reviews, and build a loyal customer base — especially if you offer a top-tier experience.

4. Cultural cool

Pop-ups tap into the “experience economy” — where people value not just the service, but the vibe. A stylish, mobile setup says you’re modern, agile, and in the know.

Best places to set up a pop-up barber shop in the UK

When it comes to running a successful pop-up barber shop, location is everything. You want to be where the people are and more importantly, where people are waiting around, browsing, or open to an impulse service. The right spot can mean the difference between a quiet day and a fully booked one. So, what makes a great pop-up location?

High foot traffic: More people = more potential clients
A captive audience: Places where people are stuck or have time to kill are gold
Targeted demographics: Think young professionals, students, shoppers, people who care about looking sharp and value convenience

Here are some of the best types of locations to consider for your next pop-up:

Train stations

Busy railway hubs are perfect for catching people on the move – especially commuters, business travellers, or tourists who want to look tidy before reaching their destination. Many are rushing to or from work and appreciate a quick tidy-up on the go. The combination of high visibility and constant footfall makes these a lucrative spot.

Shopping centres

Shopping centres attract people who are already in the mindset to spend – and grooming fits right in. These spaces usually have long dwell times, are weatherproof (always a bonus in the UK!), and provide everything from casual shoppers to entire families, meaning a diverse and ready-to-pay audience. A sharp, well-branded setup stands out in these environments.

Markets

Whether it’s a trendy street market or a more traditional indoor one, markets are all about discovery – and a stylish barber setup can be a real crowd-puller. People go to markets for unique experiences, and a pop-up fits right into that. It’s also a great way to test out different parts of a city without committing long-term.

Universities & student unions

Students love convenience – and let’s be honest, many could do with a regular haircut. Uni campuses and student unions are buzzing hubs, especially during term time. Offering affordable trims in a social environment (think Freshers’ Week or before big nights out) can help build loyalty fast and generate word-of-mouth buzz.

Festivals & events

Festivals, car shows, beer festivals, sporting events are full of people who are out to enjoy themselves and are often happy to spend on impulse. Pop-up barbers at these events stand out, especially when offering beard tidy-ups, fades or styling. You’ve got a concentrated audience, loads of energy, and great potential for branding.

Beach towns in summer

Seaside spots like Brighton or Newquay are packed in the warmer months. Visitors are relaxed, open to new experiences, and want to look good while they’re away. Offering walk-in trims or beard line-ups by the beach? That’s the kind of holiday story people remember (and post about online).

Corporate offices or co-working spaces

White-collar professionals often struggle to fit in a trim during the working week, especially in cities. Popping up in or near offices during lunchtime or after-hours offers a super convenient service with minimal disruption to their day. Plus, employers love providing perks, so you may even strike up corporate deals.

Pop-up retail units or containers

Specialist retail parks like Boxpark or Pop Brixton are purpose-built for pop-up culture. These locations offer a built-in footfall and a crowd who are looking for unique, Instagrammable services. They also tend to be in trendy areas with a creative vibe, making them ideal for brand-conscious barbers.

Salons/Barbers

Some salons and established barbershops offer chair rental by the day or week, allowing you to operate a semi-permanent pop-up without the cost or commitment of a full lease. This is perfect if you want flexibility, are testing a new area, or want to expand your reach without opening a second location.

What you need to get started

Launching a pop-up barber shop doesn’t mean cutting corners. Here’s what you’ll need:

Portable kit: Quality clippers, chair, mirror, lighting — all lightweight and mobile.

Licences: Check with your local council for permissions to operate.

Insurance: A specialist mobile barbers’ insurance is essential financial protection for your services.

Booking system: Apps like Fresha, Booksy or even Instagram DMs can work.

Payment tools: Contactless reader – most will expect to pay by card/contactless.

Branding: A sharp name, signage, and uniform make all the difference.

Health & Safety: Hygiene is crucial – you will need a procedure and equipment as necessary.

Promotion plan: Post online in local Facebook groups, tag locations, use reels.

Pricing and costs: Plan what you’re going to charge based on your costs and reasonable local rates.

How much to charge as a mobile barber?

The truth is, there’s no one-size-fits-all answer, but there are a few key factors that can help you set your prices confidently and competitively, while still turning a solid profit.

Look at the local competition

Before anything else, take a good look at what other barbers in your area are charging, both traditional shops and mobile ones. Use Google, Instagram, and booking apps like Fresha or Booksy to scope out:

What’s the going rate for a skin fade, beard trim, or full grooming package?
Are other mobile barbers charging more for convenience?
Do they charge extra for home visits or weekend appointments?

If you’re offering something unique (like pop-up locations, creative cuts, or premium service), don’t be afraid to position yourself in the upper-middle range — especially if you back it up with branding and experience.

Consider regional variations

Pricing can vary massively depending on where you are in the UK. A fade in London might cost nearly double what it does in Cardiff and clients in some cities are used to paying more for convenience or style.

Here’s a rough guide to average starting prices for a standard men’s haircut by city:

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CityTypical Mobile/Pop-Up Rate (Standard Cut)London£25 – £45+Manchester£20 – £30Birmingham£18 – £28Bristol£20 – £30Brighton£22 – £35Edinburgh£20 – £32Cardiff£18 – £25Belfast£17 – £25

Don’t forget your costs

Your pricing isn’t just about what clients will pay it also needs to cover your costs and still leave you with a profit. Make sure you factor in:

Equipment (clippers, mirror, chair, lighting)
Licensing & insurance
Transport or fuel
Rental or pitch fees (if operating from a retail unit or market)
Marketing (flyers, social media boosts)
Time — including setup, pack-down, and travel

Even if your kit is already sorted, things like blade replacements, cleaning supplies, or upgrading your gear all eat into your bottom line. Be smart: build a buffer into your prices to keep things sustainable.

Create tiered pricing

Offering tiered packages (e.g. “Quick Trim – £18”, “Full Service – £30”, “Deluxe Cut & Beard – £40”) gives clients more choice and encourages upsells. It also helps you appeal to different budgets without compromising your brand.

Tips for your pop-up success

Team up with local businesses, like cafés or gyms
Offer a launch deal or loyalty card to keep clients coming back
Set up in a way that’s Instagram-friendly – people love sharing unique experiences
Collect reviews on the spot (Google, Trustpilot or social media)
Bring a mate to help with bookings, walk-ins, or just general crowd control
Be adaptable, learn what works, adjust your timing and pricing as you go

The future of mobile barbering

The future of barbering is all about flexibility, mobility, and personality. Pop-up shops let you showcase your brand, sharpen your skills, and build real connections, without being tied down to one location.

And let’s face it: clients are loving the convenience. Whether it’s a last-minute tidy-up before a meeting or a fresh fade before hitting a festival, pop-up barbers are filling a gap that traditional shops can’t always cover.

Secure your services with Barber Insurance from Protectivity

There’s a lot to enjoy about becoming a self-employed mobile barber or running your own pop-up barber shop. It offers freedom, flexibility, and the chance to grow your brand on your own terms. But like any small business venture, there can be challenges along the way and in some cases, unexpected setbacks could end up costing you a significant amount of money.

The smartest way to protect yourself from financial risks is with specialist barber insurance or barber shop insurance.

At Protectivity we provide cover for hundreds of skilled barbers across the UK. With our affordable policies, you can safeguard your business against the loss, theft or damage of your equipment, as well as accidental damage caused while working in a client’s home or temporary venue. Mobile Barber Insurance starts from just a few pounds a month.

Take two minutes today to get a quick quote online and make sure your business is properly protected.

Get Barber Shop Insurance from Protectivity

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08:54:52 BST • 12 August 2025

Why aromatherapy is a rising trend for holistic therapy

7 August 2025

•

10 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

In recent years, there’s been a noticeable shift in how people approach their wellbeing. Clients are no longer just looking for one-off treatments – they’re seeking immersive, multi-sensory experiences that support their emotional, physical, and energetic health. As a result, many holistic therapists are exploring new ways to deepen their practice and enhance their clients’ experience.

One powerful – and wonderfully aromatic – addition to the modern therapist’s toolkit is aromatherapy. Whether you’re a reflexologist, massage therapist, energy healer or yoga teacher, aromatherapy offers a natural, affordable, and effective way to complement the work you’re already doing.

So why is aromatherapy becoming so popular among therapists, and how can it benefit your clients and your business? Let’s explore.

What is Aromatherapy?

Aromatherapy is the therapeutic use of essential oils extracted from plants, flowers, roots, and herbs. These potent oils are used to support the mind, body and spirit – most commonly through inhalation, topical application or diffusion into the environment.

Each oil carries its own unique properties. For example, lavender is known for its calming effects, eucalyptus is often used to clear the airways, and sweet orange can uplift mood. When used mindfully and safely, essential oils can have a powerful effect on the nervous system, emotions, and even the immune system.

For holistic therapists, aromatherapy isn’t about replacing your existing modalities – it’s about enhancing them.

The growing popularity and demand for aromatherapy

Aromatherapy is no longer considered a niche interest. In the UK, it’s becoming an increasingly mainstream aspect of wellness culture – and client demand is rising accordingly.

With growing awareness around stress management, emotional wellbeing, and natural healing methods, more people are turning to therapies that engage the senses. Aromatherapy’s appeal lies in its ability to create a safe, soothing environment, while also offering tangible support for both mind and body.

In fact, you’ll now find essential oils used in everything from NHS palliative care units to luxury spas, yoga classes and even corporate wellness programmes. This increased exposure is translating into more clients actively seeking therapists who can offer aromatherapy as part of their treatments.

How aromatherapy enhances other therapeutic practices

One of the most exciting things about aromatherapy is how incredibly versatile it is. It can be used to elevate a wide range of therapies in both subtle and profound ways. Not only can it enrich your clients’ sensory experience, but it also adds a new dimension to your services – helping you stand out, deepen client relationships, and add value to your offerings.

Here’s how aromatherapy can integrate seamlessly with other practices, while supporting both client wellbeing and business growth:

Massage Therapy

Adding essential oils to your massage treatments doesn’t just make the experience more luxurious – it can actually increase therapeutic benefit. Oils like frankincense for grounding, chamomile for calming inflammation, or peppermint for muscle recovery can be blended into massage oils to tailor each session to your client’s needs.

Clients will often feel the difference immediately and appreciate the extra layer of care. Many are happy to pay a small supplement for aromatherapy massage, making it an easy way to enhance both the value of your treatments and your income per session.

Reflexology

Essential oils can amplify the calming and restorative effects of reflexology. A few drops diffused in the room or gently applied to the feet can help create a deeply centred and focused atmosphere. Oils such as bergamot or ylang ylang can support emotional release or aid clients in letting go of tension.

When used thoughtfully, aromatherapy can help clients enter a state of relaxation more quickly – which means your treatments may feel more effective and memorable. This can boost client satisfaction and increase repeat bookings.

Reiki and Energy Healing

Energy work is already a subtle, intuitive process – and adding scent can enhance the energetic experience. Aromatherapy helps to shift the emotional and vibrational tone of a session. Oils like sage, rose, or sandalwood can help clear, balance or uplift energy.

Many Reiki practitioners also use oils to anoint the chakras, cleanse the treatment space, or create a sense of ceremony. This sensory ritual deepens client connection and can help build a signature experience that keeps clients coming back.

Counselling or Coaching

While aromatherapy isn’t used diagnostically or to “treat” emotional issues, it can offer gentle, non-verbal support to clients in talking therapies. Scents such as lavender, neroli or mandarin can help ease anxiety, reduce overwhelm, or promote focus during sessions.

Even something as simple as a calming diffuser in your therapy room can create a more comforting environment – encouraging your clients to open up and feel safe. It’s a subtle touch that adds warmth to your space and leaves a lasting impression.

Yoga and Meditation

Aromatherapy can enhance breathwork, deepen relaxation, and encourage presence during yoga and meditation. Oils such as frankincense, lemongrass, or clary sage can help set the mood and intentions for a session.

Incorporating scent into your classes – either via room sprays, diffusers or mat spritzers – can add a sensory signature to your offerings. This small touch helps differentiate your practice from others and encourages brand recognition and loyalty.

Even just using a diffuser in your treatment room can create a nurturing sensory environment – and it doesn’t require any hands-on application.

How to incorporate aromatherapy into your practice

The beauty of aromatherapy is that it’s incredibly flexible. You don’t need to overhaul your entire practice or invest in dozens of oils to get started. In fact, most therapists begin with a few well-chosen oils and gradually build up as they gain confidence and see what resonates with their clients.

Here are a few simple, practical ways to introduce aromatherapy – each offering clear added value for your clients and extra income potential for your business:

Diffusion

Use a diffuser in your therapy room to subtly influence the mood – whether it’s calming, uplifting, or grounding. A relaxing scent can help clients shift gears before the session even begins. This sets the tone and helps your space feel more inviting and professional.

Clients will often comment on the scent, which can open conversations and build interest in aromatherapy add-ons.

Blended oils for massage or touch therapies

By creating bespoke massage blends, you can tailor treatments to clients’ physical or emotional needs. This level of personalisation makes your sessions feel more thoughtful and attentive – and many clients are willing to pay a premium for this.

Custom blends can be positioned as a luxury add-on or included in higher-priced packages, helping to increase your average session value.

Personalised take-home blends

Aftercare doesn’t have to stop at advice – you can create rollerballs, inhalers, or pillow sprays for clients to use between sessions. This keeps your practice in their daily routine, strengthens your client relationship, and creates an extra stream of revenue.

These make excellent upsells and can even be packaged as gifts or seasonal promotions.

Aromatherapy facials or hand massages

These make lovely stand-alone treatments or can be added onto longer sessions for a deeply relaxing experience. They’re especially popular with clients who want to unwind, or as taster sessions for those new to aromatherapy.

They’re also great entry-level offerings for events, markets, or wellness fairs – helping you attract new clients.

Workshops and Group Sessions

If you run yoga, meditation or wellbeing groups, aromatherapy can be a powerful enhancement. You might offer themed workshops like “Essential Oils for Stress” or “Aromatherapy for Sleep”, introducing clients to new tools they can use at home.

Workshops are an excellent way to position yourself as an expert, reach new audiences, and generate income outside of 1:1 work.

Start by choosing a few high-quality, ethically sourced essential oils and learn how they interact with the systems you support in your therapy work.

How aromatherapy can add to your profitability

Incorporating aromatherapy isn’t just good for your clients – it can also support the financial side of your practice. Here’s how:

Add-on services: Offer aromatherapy as a supplement to existing treatments.
Retail products: Sell pre-made or bespoke blends, diffusers, or gift sets.
Workshops and online sessions: Teach clients how to use oils at home.
Packages and memberships: Create signature treatments that include aromatherapy for added value.
Differentiate your offering: Stand out in a crowded market by offering a multi-sensory, personalised experience.

Many therapists find that aromatherapy brings a new level of professionalism and care to their work, which can justify a higher price point and foster deeper client loyalty.

Training in Aromatherapy

If you’d like to integrate aromatherapy more formally into your practice, it’s important to choose the right training. Here are a few things to consider:

Accredited Courses

Look for courses accredited by bodies like the International Federation of Aromatherapists (IFA), International Federation of Professional Aromatherapists (IFPA) or the Complementary and Natural Healthcare Council (CNHC).

Types of Training

Introductory workshops: Great for personal use or light integration.
CPD-approved courses: For therapists looking to expand their toolkit.
Full diplomas: For those wanting to practise aromatherapy as a standalone therapy.

Make sure your training is an approved provider and allows you to use oils professionally, as this could affect your insurance. Plus, you should always check the scope of practice if you’re combining it with touch-based therapies.

The FHT and CThA websites often list approved UK aromatherapy courses.

So, is aromatherapy the next step for your practice?

If you’re a holistic therapist looking to deepen your impact, broaden your toolkit, and enrich your client experience, aromatherapy offers a beautiful, accessible path forward. It’s rooted in ancient wisdom, backed by modern science, and full of possibilities – both for your clients’ wellbeing and your business growth.

Start small. Choose a few oils. Experiment with a diffuser or massage blend. You might be surprised how quickly both you and your clients fall in love with the power of scent.

Protect your practice with Aromatherapy Insurance from Protectivity

As with every type of small business, having specialist therapist insurance is essential – and for aromatherapists, specialist cover tailored to your profession can offer peace of mind and protection.

Protectivity’s aromatherapy insurance is designed specifically for professionals like you, whether you offer aromatherapy as a standalone therapy or integrate it into other treatments. Our cover includes up to £5 million public liability insurance, along with professional indemnity and you can add personal accident cover, equipment protection, and employers’ liability if you have others working with you.

Our policies are flexible, with manageable payment options, so you can focus on growing your aromatherapy practice with confidence. Take a closer look at our holistic therapy polices and see how it can support you and your business today.

Get Aromatherapy Insurance from Protectivity

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09:33:49 BST • 2 September 2025

How much can you earn running an ice cream van?

6 August 2025

•

8 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

Thinking about running an ice cream van? You might be wondering: Is it worth it? Can I actually make a decent living scooping 99s? Getting an ice-cream van up and running is fairly straightforward but to make money it depends on when, where, and how you operate, let’s look at how to make it work.

If you’ve been paying attention to the weather this year, you’ll know we’ve been experiencing one of the warmest UK summers on record. With the sun blazing and parks packed, ice cream vans across the country have seen sales absolutely surge. There’s never been a better time to get the scoop on what this business can really earn.

Ice cream vans have been a beloved part of British culture for over a century. Introduced by Italian immigrants in the early 1900s, they became icons of the 1960s high street, with their cheerful chimes and soft-serve cones. Though they dipped in popularity during the 2000s, a combination of nostalgia, foodie culture, and warmer summers has brought them roaring back.

In this guide, we’ll dig into the earnings potential of an ice cream van in the UK, exploring daily takings, seasonal highs and lows, best and worst spots, regional differences, and even a touch of history.

Why start an ice cream van business?

The Perks:

Low startup costs compared to shops or cafes
Flexibility to choose your hours, locations, and events
High profit margins on core products
Seasonal surges during spring and summer
Brilliant for social and family-oriented entrepreneurs

The Challenges:

Seasonal demand and weather dependency
You need to get the right licences and permissions
Van and equipment need regular upkeep
Competition for pitches in busy spots

How much does it cost to start an ice cream van business?

Startup Costs (Approximate ranges)

Item	Cost Range
Used ice cream van	£10,000 – £30,000
Branding & refurbishments	£1,000 – £5,000
First stock order	£500 – £1,500
Licences & permits	£300 – £1,000
Insurance	£500 – £2,000
Optional POS system	£200 – £500
Total Estimated	£12,500 – £40,000+

Ongoing Costs

Fuel and restocking
Cleaning and van maintenance
Public liability insurance or specialist catering insurance renewal
Event pitch fees or street trading licences
Storage or off-road parking (especially off-season)

How much do ice cream vans make in the UK?

Let’s cut to the chase. Here’s what a typical UK ice cream van can earn:

Daily Takings (Estimates):

Day Type		Average Takings
Quiet weekday		£100 – £300
Busy weekend		£400 – £800
Local event/festival		£500 – £1,500+
Private hire (e.g. wedding)		£300 – £1,000+

Monthly/Seasonal Income:

Summer (Apr–Sep): £4,000 – £10,000+ per month turnover
Winter (Oct–Mar): £0 – £2,000/month, unless you diversify with hot desserts or events

Profit Per Product:

Item	Sell Price	Cost Price	Profit
Mr Whippy cone	£2.50	£0.30	~£2.20
Cone with flake	£3.50	£0.50	~£3.00
Slush drink	£3.00	£0.60	~£2.40
Cold canned drink	£1.80	£0.50	~£1.30

With high margins and a fast-paced sales model, ice cream vans can rake it in quickly, especially during peak events or sunny weekends.

Seasonal fluctuations

The UK weather is famously unpredictable – and your income can swing wildly with it.

Summer Peak

Late April to early September is the prime window.
During heatwaves, sales can skyrocket by 2x or even 3x in a day.
Bank holidays and school breaks offer huge boosts.

Winter Low

From October to March, most vans go into hibernation or switch to events and hot treats.
Some diversify into churros, waffles, or hot drinks to stay afloat.

If you’re in it for the long haul, plan ahead financially to balance the off-season.

Regional differences: Where you operate matters

Not all ice cream van opportunities are created equal. Location plays a massive role in how much you can earn.

Coastal Areas

Tourist towns around popular beaches and attractions are goldmines in summer.
High footfall and holidaymakers = big money days.

Parks & Green Spaces

Popular in cities and suburbs; ideal for weekends and school holidays.
Getting permission or a regular pitch is key.

City Centres

Can be a mixed bag – great foot traffic, but expensive permits and high competition.

Residential streets

Slower paced, but steady income after school and on warm evenings.

Best and worst spots to sell ice cream

Top Spots

Beaches and promenades
Local parks on sunny weekends
Music festivals, fairs, and car boot sales
School events, weddings, and birthday parties
Sports matches and local clubs

Worst Spots

Isolated lay-bys (unless it’s a truck stop)
Areas with strict council trading laws and no public footfall
Locations too close to supermarkets or ice cream shops
Overly saturated pitches with multiple vans

Licences & legal bits

Starting a van isn’t just about scooping ice cream – there’s a bit of paperwork and regulation to get sorted first. These legal requirements are essential not just for compliance, but also for building trust with customers and protecting your business.

Here’s what you’ll need:

Street trading licence

This is issued by your local council and gives you permission to trade in public spaces. Fees and application processes vary by region, and you may need to apply for specific locations or routes. Trading without it can result in fines or confiscation.

Food hygiene registration

You must register your ice cream business with your local authority at least 28 days before trading. This ensures your van complies with food safety standards. After inspection, you’ll be given a Food Hygiene Rating that must be displayed and is viewable online.

Public Liability Insurance

Having a specialist caterers’ insurance that covers public liability (as a minimum) is essential if you’re trading in public areas or attending events. It protects you in case someone is injured or suffers loss/damage due to your operations. You may also want to consider:

Equipment cover (for machines, fridges, generators)
Frozen goods insurance (in case of spoilage from power failure)

DBS checks

If you’re trading near schools or regularly interacting with children (e.g. school fairs), a DBS check may be required. It’s a background check that confirms you have no relevant criminal convictions, ensuring you’re safe to trade in sensitive areas.

Parking or storage permission

Some councils require you to store your van off the road when not in use, especially if you’re keeping it in a residential area. You may also need a dedicated parking space for overnight storage. Check with your local council for specific requirements.

Common mistakes to avoid

Skipping the research: Trading without the right permits or underestimating costs

Picking the wrong pitch: A quiet spot will eat your profits

Not adapting for winter: Many vans go unused half the year

Neglecting marketing: You’re mobile – people need to know where you are!

Poor maintenance: Equipment breakdowns during peak hours = lost income

Marketing your ice cream van

Social media: Post daily locations on Instagram and Facebook

Local press or community boards: Especially for new vans or events

Loyalty cards & deals: Encourage return visits

Branding: A quirky or nostalgic van design makes you memorable

Online booking: Set up a simple site for hire enquiries

Is it still worth it in 2025?

Absolutely – but only if you plan smart. The days of just parking outside a school and waiting for a queue are gone. The winners now are those who embrace:

Creative menus (vegan, loaded cones, waffles)
Online presence and bookings
Flexible year-round trading

The business model still works brilliantly, but it needs a modern twist.

Starting an ice cream van business in the UK can be a brilliant way to earn a living while doing something that can bring a sense of joy, excitement and nostalgia to your customers. With relatively low overheads and the right pitch, you could be raking in thousands a month over summer. Just remember to plan for the quiet months, keep your van in top nick, and always serve with a smile.

Get mobile Caterers’ Insurance from Protectivity

One of the best things about launching a mobile ice-cream van is the low upfront cost and the freedom to operate from different locations. It’s a relatively low-risk way to start your own venture, with plenty of room to grow at your own pace.

But even with a lean setup, unexpected problems can crop up. That’s why having the right catering insurance is essential. While you focus on serving ice-creams and building customer relationships, Protectivity can help protect your ice-cream van services from costly setbacks.

Our catering insurance includes core cover like public and product liability—ideal for protecting you if someone is injured or becomes ill as a result of your service. If you employ staff, employers’ liability can be added too. You can also choose extra protection for your equipment, stock, and frozen goods in case of damage, theft or refrigeration failure. If you operate from a trailer, cover is available for that too, along with optional protection for any business cash you carry or store.

With flexible options tailored to what you actually need, it’s a smart step towards running your business with confidence.

Get a quote today and stay focused on what you do best.

Get Caterers Insurance from Protectivity

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11:00:34 BST • 6 August 2025

Do small businesses have a digital skills gap?

30 July 2025

•

7 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

Get small business insurance from Protectivity

In a world where technology evolves at lightning speed, many small businesses are left wondering: Are we falling behind? According to Startups UK, 82% of small businesses feel under pressure to adopt new technologies. Yet many continue to rely on outsourced IT support and freelance tech expertise, which is often limited by both budget and the scope of services provided.

The digital skills gap – the disconnect between what businesses need and what they currently know or can do, is growing. For small businesses, keeping up with tech innovation is no longer just a ‘nice to have’. It’s becoming essential for staying competitive and future-proof.

So, what’s the current state of play — and how can small businesses close the gap? Let’s take a closer look.

Are small businesses keeping up with tech innovations?

Often this will depend on the nature of the business and how much digital assistance is required to ensure it runs at the best capacity.

While many large companies have entire departments dedicated to digital transformation, small businesses often work with limited time, budget, and resources. That doesn’t mean they’re not adopting new tools – far from it – but they’re often doing so reactively rather than strategically.

Cloud software, social media, online payment platforms, and digital marketing tools are widely used among SMEs. But when it comes to more advanced technologies like artificial intelligence, automation, or data analytics, adoption tends to lag behind, yet this won’t be due to a lack of interest.

Many small business owners simply don’t have the time to explore every new tech trend, or the knowledge to assess what’s worth investing in. The result? A cautious approach that can inadvertently leave them trailing their more agile or tech-savvy competitors.

Where are the digital skills gaps for small businesses?

The digital skills gap is not just about coding or mastering the latest software. It spans several areas that affect everyday operations, growth, and competitiveness:

1. Digital marketing

Understanding how to reach customers online through SEO, email campaigns, social media, or paid ads is vital. But many small business owners either outsource this entirely or struggle to keep up with the changing algorithms and best practices.

2. Cybersecurity awareness

It’s a common misconception that cyber criminals only target big companies. In reality, small businesses are often more vulnerable due to weaker security systems and a lack of employee training on things like phishing or password hygiene.

3. Data literacy

From interpreting sales trends to using customer relationship management (CRM) tools, the ability to work with data can unlock valuable insights. Yet many small teams still rely on spreadsheets and manual processes.

4. Tech tools for productivity

Project management platforms, scheduling software, and team collaboration tools (like Trello, Slack, or Microsoft Teams) can dramatically improve efficiency. However, adoption is inconsistent, often depending on individual employees’ comfort with tech.

5. AI and automation

While not essential for every business, basic familiarity with automation tools (like scheduling social media posts or auto-generating invoices) can save time and reduce admin. Many small businesses aren’t yet tapping into these simple gains.

How tech savvy should a small business be?

There’s also the misconception that all technology needs to be adopted. Small businesses often have unique operations and can be overwhelmed by the extent of options out there to opt into and may only have a need for specific tools.

The goal isn’t to become the next Silicon Valley startup. But a basic level of digital fluency is increasingly non-negotiable.

Being tech-savvy doesn’t mean knowing how to code or staying glued to the latest gadget blogs. It means understanding which digital tools can help your business run better – and being willing to learn how to use them effectively.

Importantly, it’s also about mindset. A tech-positive, adaptable approach makes it easier to stay resilient when change inevitably comes – whether that’s new consumer behaviours, economic shifts, or even a global pandemic.

How small businesses can stay up to date with digital workplace practices?

Bridging the digital skills gap doesn’t have to be overwhelming. Small businesses can make meaningful progress by taking manageable steps and embracing simple changes. Even modest digital upgrades now can help ease the transition as technology continues to evolve.

Here are some practical ways to stay up-to-date:

Invest in upskilling

There are countless online resources – many of them free – that offer bite-sized, accessible training. Think Google Digital Garage, HubSpot Academy, or LinkedIn Learning. Even dedicating an hour a week can make a difference.

Tap into local support

Check whether your local business groups, chambers of commerce or councils run digital training sessions or workshops. Many areas have digital champions or mentors offering free advice.

Hire for digital confidence

When bringing on new staff or freelancers, consider their comfort with tech as part of the hiring process. A digitally minded employee can bring fresh ideas and lighten the load.

Start small

You don’t need to transform overnight. Choose one area – like improving your website, automating appointment bookings, or learning how to use a social media scheduler – and build from there.

Subscribe to relevant newsletters and podcasts

Regularly reading industry newsletters or listening to small business tech podcasts can keep you informed without overwhelming your time. Look for sources that break down complex topics in plain English – such as Tech Nation, Startups.co.uk, or Digital Boost.

Follow industry influencers and LinkedIn voices

Many tech-savvy entrepreneurs and digital experts share valuable advice on platforms like LinkedIn, YouTube, or TikTok. Following the right people can keep you in the loop on trends and free resources.

Make use of available training

Most reputable software providers offer tutorials, support forums, or onboarding webinars. Don’t ignore these – they’re often underused but packed with helpful content to get you up to speed quickly.

Partner with digital agencies or consultants (When needed)

If you’re short on time or skills, hiring a freelancer or agency for specific digital needs – like improving your website or setting up analytics – can be a smart investment without needing to hire full-time staff.

The risks of falling behind

The digital world doesn’t stand still. Businesses that don’t keep up risk more than just inefficiency – they risk becoming invisible to customers, missing out on growth, or losing talented employees who expect a more modern working environment.

On the other hand, those that embrace even small tech improvements often find they can punch well above their weight – reaching wider audiences, streamlining their processes, and building a stronger foundation for the future.

Technology can feel intimidating, especially when you’re already juggling the day-to-day challenges of running a small business. But closing the digital skills gap doesn’t mean knowing everything – it means being open to learning and making smart, simple changes.

Every small step matters. Whether it’s signing up for a short course, trialling a new tool, or just asking your team what could be done better digitally – the key is to start.

Get small businesses insurance from Protectivity

Digital innovation is reshaping the workplace at an unstoppable pace. For small businesses, staying ahead means thinking proactively about how to adapt, plus securing your future capabilities starts with preparation. One key step is making sure you have the right business insurance in place.

Whether you’re looking for pet care business insurance, decorators insurance, catering insurance, crafters insurance, or another small business, explore the full list of small business policies we provide today!

Get Small Business Insurance from Protectivity

Last updated by

10:08:29 BST • 29 July 2025

Tech tips for craft businesses

1 July 2025

•

8 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

Running a craft business is a blend of creativity, dedication, and – let’s be honest – a fair bit of admin. Whether you’re a potter, candle maker, jeweller, textile artist or card designer, chances are you started your business for the joy of making, not to spend hours wrestling with spreadsheets or marketing plans.

The good news? The right tech tools can actually give you more time to do what you love. From improving your design process to simplifying orders and admin, technology doesn’t have to be complicated, it just needs to work for you.

Many UK makers choose this path to build a business that fits around family life, other jobs, or simply the freedom to work on their own terms. And thanks to modern tech, running a successful craft business from your kitchen table, garden studio, or even on the go is more achievable than ever.

Start with the basics – make sure you have a reliable computer or laptop that’s not too outdated. Many newer tools and apps run best on up-to-date devices, and syncing across your phone, tablet, or desktop will make life much easier.

Bringing tech into your craft creations

Let’s start with where the magic really happens: your creative process. Technology can be a powerful creative partner, helping you design more efficiently, test ideas faster, and bring your visions to life with even more precision. The goal isn’t to replace the handmade charm that makes your products special; it’s to enhance it. The right tools can streamline your workflow, open up new techniques, and even spark ideas you might not have explored otherwise.

Think of tech as an extension of your toolbox – just as useful as a good paintbrush, kiln, or needle and thread. And the best part? You don’t need to be “techy” to get started. Many tools are designed with creators in mind and are surprisingly intuitive once you give them a go.

Digital design tools

Digital sketching apps like Procreate (iPad) or Adobe Fresco are brilliant for illustrators, textile designers, or even potters sketching out shapes. You can test out colours, repeat patterns, or layer ideas without wasting materials.

Cutting & embellishment machines

Machines like the Cricut or Silhouette are popular with paper crafters, card designers, and textile makers. You can use them to cut vinyl, stencil fabric, or create detailed paper designs with precision.

These tools are especially helpful if you do personalised work or batch orders, saving you from repetitive cutting by hand.

Laser cutting & engraving

Laser cutters like Glowforge or xTool open up new possibilities, wood engraving for jewellery cards, leather etching for bag makers, or acrylic cutting for signage. You don’t need a big studio setup; many of these machines are now desktop-sized.

Smart materials

You can even experiment with technology inside your crafts, like LED-thread for textile artists or scent-diffusing tech in candle designs. While this won’t suit every maker, it’s an exciting space if you’re looking to innovate.

If you’re curious but cautious, start simple. Begin with something like Procreate or a second-hand Cricut before investing in higher-end equipment.

Need crafters insurance to sell your creations?

Find out more

The best digital platforms to sell your crafts

Getting your handmade products in front of the right audience used to mean booking stalls at local markets or relying on word-of-mouth. These are still valuable channels, but today, digital platforms open up a world of opportunity. You can reach customers across the country (or the globe), build a loyal following, and sell around the clock, all without leaving your workspace.

That said, not every platform works for every maker. Some are ideal for getting quick visibility, others give you full control over branding, and some work best when paired with social media. The key is finding the mix that suits your products, your workflow, and your goals.

Below is a breakdown of the main types of platforms, with tips to help you figure out where to start—or where to grow next.

Online marketplaces

Etsy: The go-to for handmade sellers. It has built-in traffic and a buyer base that’s already looking for crafts, but you’ll pay listing and transaction fees.
Folksy (UK-specific): Smaller than Etsy but more focused on British makers.
Not On The High Street: More curated and selective, ideal if you’re aiming for a premium look.

Build your own website

Platforms like Shopify, Squarespace, and Wix allow you to create your own branded store. You’ll have more control and fewer fees but will need to drive your own traffic.

Social selling

Don’t underestimate the power of platforms like Instagram Shop, Facebook Marketplace, or TikTok Shop. Many craft businesses grow their sales simply by showing the behind-the-scenes and process videos that people love.

As an example – a potter posts a timelapse of wheel-throwing mugs on Instagram Reels, links the post to their Etsy shop, and sells out their small batch by the next day.

Laws for selling handmade crafts

Read our guide

Tech tools to help manage the back end of your business

Now let’s talk about the less glamorous side of running a craft business—stock levels, shipping, time management. The good news? There are tools to help.

From inventory tracking to shipping software and digital planners, here are some of the most useful options to help you get organised, stay on schedule, and focus more of your energy on making.

Inventory & order tracking

Craftybase is made for makers—track materials, costs, and pricing.
Airtable or Notion can be customised to your workflow, from raw material tracking to batch numbers.

Scheduling & planning

Use Google Calendar or Trello to schedule production days, craft fairs, or marketing tasks.
Notion is great for keeping everything in one place—orders, ideas, and your to-do list.

Shipping & fulfilment

Tools like ShipStation, Click & Drop (UK Royal Mail), or Pirate Ship (US) help you print labels and track deliveries.
Many platforms also integrate with your online shop to auto-populate order details—no more typing addresses by hand.

For a time-saving tip – batch print your labels once a week and pack all your orders in one go. It’s more efficient than doing one at a time.

Marketing, accounting & content creation – The smart way

You don’t need a marketing degree or an accountant to run a successful craft business – but a few digital helpers make it much easier.

Accounting software

QuickBooks, Xero, and FreeAgent are great for tracking income, expenses, and taxes. Link them to your bank account and say goodbye to spreadsheets.

Design tools

Use Canva to create everything from product tags and thank-you cards to Instagram posts and email banners. It’s free, drag-and-drop easy, and full of templates.

Email marketing

Platforms like Mailchimp or Flodesk help you send newsletters and promos to your customer list. A monthly round-up or launch alert can be more powerful than a social post.

Content scheduling

Planoly, Later, or Meta Business Suite let you plan and schedule posts across Instagram and Facebook in one go. Show up consistently without being glued to your phone.

Share your story, not just your product. Show your process, your workspace, even your mistakes. It builds trust and loyalty.

Other smart tech moves you might not have considered

AI writing & idea tools

Use AI tools (like this one) to brainstorm blog posts, generate product descriptions, or even write your next Instagram caption. It’s not cheating—it’s saving time.

Customer service bots

If you have your own website, adding a simple chatbot (like Tidio or Zendesk) can help answer FAQs like “What’s your turnaround time?” without you being online 24/7.

Online communities

Join maker communities on platforms like Discord, Reddit, or private Facebook groups. You’ll find tips on suppliers, pricing strategies, and troubleshooting from others who understand your world.

Running a craft business is a big job, but you don’t have to do it the hard way. Tech won’t replace your skills or creativity, it just makes the business side a little smoother, so you can focus more on what you do best: creating beautiful things.

Start small. Pick one tech tool from each section and try it out. You don’t need to overhaul everything overnight.

Get Crafters Insurance with Protectivity

Getting the right insurance will help you to preserve your brand reputation and protect your finances, reassuring you to focus on doing the work you love.

Protectivity’s crafters insurance is designed to support you as you grow your new business. Our specialist insurance includes public liability, employers’ liability, products liability and equipment and stock cover. If you’re planning to sell your crafts at fairs, take a look at our craft fair public liability insurance here.

Find out more and get an online quote suited to your business.

Find out more about Crafters Insurance

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Last updated by

09:48:37 BST • 30 June 2025

Event Budgeting – Tips for Event Organisers

19 June 2025

•

8 mins read

Contributors

My main focus is managing the blog and product content for the Protectivity website ensuring everything aligns wi...

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For small to mid-scale event organisers, getting the budget right isn’t just about balancing the books – it’s what makes the event possible. A well-managed budget can mean the difference between breaking even, turning a profit, or being left out of pocket. It can also be the key to impressing stakeholders and unlocking future opportunities.

Whether you’re planning a local festival, a networking evening, or a community fundraiser, your costs can vary massively depending on the venue, timing, and scale. That’s why having a clear, flexible budget from the start is essential.

This guide is packed with practical, real-world tips to help you take control of your event finances, so you can focus on delivering a brilliant experience without the stress of financial surprises.

Why a budget is essential for event planning

A well-planned budget acts as your event’s financial blueprint. It tells you what you can afford, where to spend your money, and how to avoid surprises.

Essentially it helps you with these fundamental points:

Make informed decisions
Maintain transparency with stakeholders
Avoid overspending
Measure the event’s success against financial goals
Budgeting isn’t about cutting corners; it’s about spending smarter.

Setting financial goals for your event

Clear goals and objectives are key to running a successful event. While your aims might include creating memorable experiences, raising awareness, or generating positive feedback, there’s almost always a financial driver involved too. Before you touch a spreadsheet, you’ll want to ask yourself:

What’s the purpose of this event financially?
Do you want to break even?
Turn a profit?
Raise money for a cause?
Just cover costs?

Being clear about your financial goal from the get-go will influence your pricing strategy, revenue model, and overall budget structure.

How to start creating an event budget

Review past events

If you’ve run similar events before, your best starting point is historical data. Look back at previous budgets, invoices, and actual spend vs. projected spend. Where did you overspend? What did you underestimate? This insight will help you create a more accurate forecast.

If you’re new to organising events, don’t worry. Reach out to others in your network who have experience and ask if they’d be willing to share examples or tips. Industry forums, Facebook groups, and LinkedIn can also be great sources for connecting with fellow organisers. Even high-level figures can help you start setting realistic expectations.

Define your event scope

Before you can budget properly, you need to be clear on the overall vision for your event. Ask yourself:

What type of event are you organising?
Is it in-person, virtual, or hybrid?
What’s the expected number of attendees?
Will it take place over one day or multiple days?
Where will it be held – and are there location-specific costs?

Having a defined scope means you’re not budgeting for the unknown. It brings focus and ensures your budget is tailored to your specific event plan, rather than a generic template.

Choose a budgeting tool

There’s no right or wrong tool – the best one is the one you’ll actually use and keep updated. Common choices include:

Excel or Google Sheets – Flexible and customisable, great if you’re confident with formulas and want full control.
Budgeting templates – Many event platforms like Eventbrite, Monday.com, or Asana offer downloadable templates designed for event planning.

Make sure your chosen tool allows you to clearly track expenses, update costs as quotes come in, and compare estimated vs. actual spend in real-time.

The 7 steps to good budgeting:

To summarise simply – follow these seven essential steps:

Set clear objectives
Identify income sources
List all expenses
Estimate those costs realistically
Build the full budget
Monitor spending as you go
Review and adjust throughout the process

Key components of an event budget

While the scale and style of your event will affect specific costs, there are some core components that nearly every event will need to budget for. Including these essentials from the start will help ensure nothing important gets overlooked:

Venue hire: Often your biggest cost. Get several quotes.
Catering: Don’t forget dietary requirements and staff meals.
Entertainment/Speakers: Fees, rider requests, travel.
Marketing & Promotion: Paid ads, flyers, social media.
Staffing: Security, event staff, volunteers (expenses, T-shirts, food).
Equipment & Tech: AV, lighting, staging.
Insurance & Permits: Public liability insurance, alcohol licensing.
Travel & Accommodation: For guests, speakers, or team members.
Miscellaneous: Always include a catch-all line item.
Contingency Fund: Budget 5–15% extra for the unexpected (last-minute kit hire, weather-related changes, etc.)

Always get 2–3 quotes for major suppliers to compare value and build negotiating power.

How to estimate costs accurately

Accurate cost estimation is one of the most important steps in building a realistic and reliable event budget. Without it, you risk underfunding key elements or being blindsided by unexpected expenses.

Regional differences, market fluctuations, and supplier availability can all affect pricing, so it pays to do your homework. With thorough research, early outreach, and a cautious approach, you’ll set yourself up for fewer surprises and smoother planning.

Avoid unpleasant surprises:

Use real data from previous events where possible.
Request provisional quotes early from venues and suppliers.
Research current UK market rates. For example, marquee hire in London might be double what it is in Yorkshire.
Build in a buffer for inflation and late changes.
Being too optimistic is one of the most common budgeting mistakes.

Revenue sources for events

When building your budget, it’s just as important to plan where your money will come from as it is to track where it’s going. Identifying reliable revenue streams early on can help you shape your event strategy, set realistic ticket prices, and decide how much you can spend in each area.

In the UK, there are several common ways events generate income, depending on the type, size, and audience of your event, such as:

Ticket sales
Sponsorship deals
Grant funding (especially for community or arts events)
Vendor fees (food trucks, merch stalls)
Merchandise or raffle sales
Bar or refreshment income (if licensed)

These might include direct sales, external funding, or on-the-day income. You may rely on just one of these sources or combine several to hit your financial goals.

A golden rule of budgeting: always underestimate your income and overestimate your expenses. This gives you breathing room and reduces the risk of falling short.

Applying the 50/30/20 budgeting rule to events

If you like working with a clear formula, the 50/30/20 rule – originally used for personal finance – can be a handy framework to adapt for event planning:

50% Essentials: Venue, staffing, security, catering

30% Enhancements: Decor, entertainment, optional experiences

20% Safety Net: Contingency fund, last-minute costs, deposits

It’s a useful way to prioritise spending and keep the budget balanced.

Common mistakes to avoid in event budgeting

Even with the best intentions, it’s easy to slip up when managing an event budget, especially if you’re juggling multiple priorities or working to tight deadlines. Being aware of common pitfalls can help you stay in control and avoid costly oversights. Steer clear of these frequent mistakes:

Underestimating costs (especially setup and teardown)
Forgetting contingency funds
Relying on unconfirmed revenue (e.g. sponsors who haven’t signed contracts)
Not tracking spend against your budget during the event cycle
Ignoring post-event reviews
Skipping quotes or supplier comparisons
Budgeting is a living process – treat it as such.

A few extra tips for event organisers

Always factor in VAT where applicable – it’s an easy one to miss and can significantly affect your totals.
Using international suppliers? Be sure to account for exchange rate fluctuations, especially if paying in a foreign currency.
Check local council requirements early on to avoid last-minute delays or unexpected licence fees.
Don’t forget final-stage costs such as signage, delivery fees, or on-the-day printing, they often slip through the cracks but can add up quickly.

Creating a solid event budget isn’t just about being organised – it’s about protecting your event and your reputation. The more you plan, the fewer surprises you’ll face. And remember: a good budget is flexible, regularly reviewed, and always aligned with your goals.

Secure specialist event insurance with Protectivity

As part of your risk management and contingency budget you’ll want to include event insurance costs. No matter how much you plan you’ll want to protect your event financially, in case things go wrong.

At Protectivity, we offer specialist one-off event insurance tailored specifically for temporary events or multi event cover. Our policies include public liability cover up to £10 million, as well as cover for event equipment and event money as standard.

To give your event even greater protection, you can also add optional extras such as event cancellation insurance and employers’ liability cover, depending on your needs.

You can learn more about our event insurance options and request a quote easily online today.

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Last updated by

12:11:35 BST • 17 June 2025

Sourcing unique materials for your crafts

By Mandy Czyz

17 June 2025

•

10 mins read

Contributors

Mandy Czyz

Mandy has been with Starpeak Insurance Solutions since 2018, starting in sales in the consumer department and mov...