Category: Business

11:39:03 GMT • 14 January 2025

Top Tips on Helping Pet Sitters with Difficult Dogs

26 April 2022

•

5 mins read

Contributors

Steffi joined the business in July 2017 as Business Support Executive. Steffi completed her degree in Sports and ...

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Any pet sitter will have had a dog that proves more difficult than usual to manage. If you are in the business of pet sitting, successfully handling difficult dogs comes with the job.

The following tips and suggestions may help you when pet sitting an anxious dog.

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While gathering all that you can from those tips and suggestions, also remember that Protectivity is here to help provide you with the security and reassurance of Pet Sitting Insurance. Safeguards against your public liability, care, custody and control cover, and protection for the equipment you use will give you every confidence in the protection of your pet sitter business.

Managing and handling difficult dogs

Understanding the behaviour of the dogs you sit is a key to their effective and stress-free handling and management. With that in mind, remember that a difficult dog is likely to be an anxious dog – so there are several strategies for reducing their anxiety.

Meeting the owner

Firstly, talk to the owner about the dog’s history – are there certain things he or she is fearful of? Maybe other dogs or certain situations? Some (such as rescue dogs) may be fearful if they see someone carrying a broom, for example.

Understanding the things that makes an individual dog fearful will help you gradually build trust with him or her.

Dogs may become anxious because they are unfamiliar with places and the people around them. Don’t rush the process of familiarisation but take it step by step – meeting the owner outside during walks, for example, or making a point to visit when the owner is at home.

Calm anxiety

You can make that experience more appealing for a nervous dog by spraying your legs beforehand with a dog pheromone calming spray – there are a number available online.

Alternatively, reassure an anxious dog by introducing the company of another dog you know to be friendly, sociable, and well-behaved when you go out for a walk together. (As long as you know that the dog you are sitting is comfortable around others).

Look less threatening

When you are introduced to a new dog, be sure to kneel or stoop down to their level. Don’t make direct eye contact but look slightly downwards and away from the animal. Reach out a fist so they can smell you and build their confidence. (Using a relaxed fist saves your fingers getting accidentally nibbled).

Then, if all goes well, reach under their chin, the shoulder, or the side of their chest to start petting. Never reach for their head to stroke it – this can make them fearful.

Use treats

The way to an anxious pet’s heart is through their stomach of course – treats such as small morsels of food will always win friends. But choose small pieces – the smellier the better, like tuna or chicken breast – and throw the morsels away from you rather than expecting the dog to have to come towards you to collect them.

You might end up sitting on the floor surrounded by the treats you are offering but that’s fine. Just let the dog find its own way around without you touching or petting it while it eats – leave him or her to enjoy the treats in peace, without feeling trapped by you.

Let the dog know he or she is in control

If a dog is especially nervous or anxious simply sit on the settee and read a book or magazine while you completely ignore the pet even if it approaches you – after a while and at its own pace, the dog will grow accustomed to your presence and feel bolder and more comfortable with you.

Never chase after a dog in its own home – always let it make the first move. Let him or her know that they are in control, and you are not a threat.

Summary

When you are running a dog sitting business, you are likely to encounter your fair share of difficult dogs – especially ones that may have originally been rescue dogs.

Knowing how to sit difficult pets is all part of your role and requires some basic understanding of animal behaviour – not least the fact that many dogs will feel anxious when faced with unfamiliar people in a strange setting or environment.

The tips and suggestions we have outlined may help you to break down some of those inevitable barriers and enable you to handle and manage even the most anxious dogs.

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11:38:47 GMT • 14 January 2025

Top Property Investing Podcasts for 2022

20 April 2022

•

4 mins read

Contributors

Steffi joined the business in July 2017 as Business Support Executive. Steffi completed her degree in Sports and ...

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Whether you are experienced property investor or just set foot in the investor property world, our curated list of top UK property podcasts will help you find the best source of information for all things property investing related.

About Us

We offer a Rent Guarantee Insurance which is designed to protect landlords against loss of rental income for up to a period of 24 months should a tenant fail to pay their rent whilst still living in the property. We also include Legal Expenses Insurance – covering the costs associated with pursuing legal action against your tenant – as well as providing a 24/7 Landlord Legal Helpline.

Progressive Property Podcast

Publisher: Kevin McDonnell

Total Episodes: 257

Ranked as the UK’s #1*, The Progressive Property Podcast is another weekly and well-established podcast which focuses mainly on property investing and is advertised at “buy & hold investors, flippers, deal packagers or multi-letters”.

It features a great variety of guests, so you’ll hear from millionaire property investors and keep up to date with the latest market trends, laws and regulations for free. What could be a better inspiration than hearing the stories of those who have succeeded sharing their personal journeys, answering hotly debated questions and providing you with key takeaways?

Property Hub

Publisher: Rob Bence and Rob Dix

Total Episodes: 461

Whether you are just starting out, or managing a large investment portfolio, the Property Podcast from Property Hub is the one that everyone could listen. Rob Bence and Rob Dix share their opinion on a variety of property topics and property news each week, passing on their knowledge and advice to the listeners. They are also both investors, so they have experienced the UK property market first-hand.

In addition to the latest industry news, conversational advice, and essential resources you’ll also hear a few bad jokes, so you won’t fall asleep. You certainly don’t want to miss the popular “Ask Rob & Rob”, where they answer questions from listeners like you.

Inside Property Investing

Publisher: Mike & Victoria Stenhouse

Total Episodes: 354

Mike & Victoria started the Inside Property Investing podcast with the intention to document their ups and downs of creating their property portfolio, which now represents a single resource for news, advice, and industry insights to help you succeed on your property journey.

If you tune in, you can listen to the stories of some of the most inspiring and successful property investors, developers, and entrepreneurs in the UK.

Property Magic Podcast

Publisher: Simon Zutshi

Total Episodes: 187

Simon Zutshi is a professional property investor with over 2 decades of personal experience. In his podcast you can dive deep into his investor mindset and listen to property investing strategies from his book, Property Magic.

Simon also shares first-hand Property Investing tactics, hints and tricks, which he also discusses at various educational programmes. Wherever you are on your property investment journey, the Property Magic Podcast will equip you with essential knowledge and practical tips.

The Property Talk from RWinvest

Publisher: RWinvest

Total Episodes: 17

Don’t be deceived by the number of podcasts, The Property Talk from RWinvest has been featured in the Entrepreneur and ranked as one of Feedspot’s “Top 5 Property Investment Podcasts You Must Follow in 2021”.

By tuning in you can listen to general discussions from experienced investors, critical marketing predictions and specific investment topics.

The latest episodes have been dedicated on the UK’s post pandemic property market, tips on buying a rental property and creating a property business plan.

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11:38:27 GMT • 14 January 2025

Pilates Teacher Training and Qualifications

11 April 2022

•

5 mins read

Contributors

Mandy has been with Starpeak Insurance Solutions since 2018, starting in sales in the consumer department and mov...

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Training providers Health and Fitness Education (HFE) reveal that seven out of ten of the UK’s fitness enthusiasts prefer Pilates to yoga. In a recent survey, respondents said they thought Pilates was more dynamic, helped participants to lose weight and tone up, offered a real workout, and made cardio exercise fun.

So, there is clearly a demand for Pilates teacher training – but what will you need if you want to offer it?

About us

Whenever you engage in customer-facing teaching or instruction – including any role as a Pilates instructor – there is the risk of something going wrong and injuries being sustained. That is where Pilates instructor insurance from us here at Protectivity can give you the peace of mind that you can run your business whilst being properly protected.

What is the difference between a Pilates Instructor and a Pilates Teacher?

An instructor shows their clients how to perform exercises effectively and safely, demonstrating the necessary techniques and providing appropriate feedback.

A Pilates teacher will educate their students such as how a movement should feel, the muscles which should be activating at which stages of the exercise, and getting back to a neutral position safely.

For the purposes of this blog, we use the terms Pilates teacher and Pilates instructor interchangeably.

Training and choosing a regulated course

The UK’s health and fitness sector is especially buoyant and progressive – an area in which recognised qualifications will count for a great deal if you want to set up in business as a Pilates instructor.

Typically, you will need between seven and 24 months to train as a Pilates instructor – from the start of your training programme until a final exam at the end. The time it takes will vary, of course, depending on your personal circumstances, any training you might already have received, and the level of qualification for which you are striving.

When starting your training to become a Pilates instructor, it is important that you choose a nationally accredited and regulated course. All qualification awarding organisations are listed on the official websites of the regulators. The Register of Regulated Qualifications which can be found on the Government’s Ofqual (The Office of Qualifications and Examinations Regulation) official website is the most extensive.

Professional bodies

Nationally recognised qualifications in the wider health and fitness sector includes regulation by:

The Register of Exercise Professionals (REPs). REPs claims a national and international membership of more than 24,000 and regulates the sector by ensuring that all its member trainers and instructors meet and abide by the National Occupational Standards agreed for the health and fitness sector.

The Chartered Institute for the Management of Sport and Physical Activity (CIMSPA) is another main regulatory body that recognises qualifications you might hold as a Pilates instructor.

What qualifications do I need to be a Pilates instructor?

The principal qualification for a Pilates instructor is the Level 3 Diploma in teaching Pilates. Some training organisations describe the qualification as the Level 3 Mat Pilates Instructor Course.

The Level 3 Diploma is very much an entry-level qualification – and you do not need any prior experience or training to enrol. Nevertheless, if you have other formal fitness teaching qualifications – such as a Gym Instructing qualification – you may be able to advance through the course more quickly. Some training courses may also recognise Accreditation of Prior Achievement (APA) certificates as part of your enrolment.

Level 3 allows you to train Pilates at beginner and intermediate levels. You can then get further qualifications by taking a Level 3 Instructor course with small equipment (this allows you to work with a wider range of clients).

Further qualification can be attained with Level 4 which expands your scope of clients even more and enables you to work with pre- and post-natal clients and those with common orthopaedic problems.

Becoming a Pilates instructor can be a rewarding profession where you may be able to make a real difference to your clients’ fitness and mobility levels – we hope this blog has helped you start on your journey to a new career.

Get Personal Trainer Insurance with Protectivity

Protectivity has years of experience insuring personal trainers just like you. Our policies include comprehensive liability cover for personal trainers; personal injury, equipment cover, public liability, and employer’s insurance if you run a business that employs other people. With our affordable, flexible policies, you can take your business to the next level with confidence that you aren’t at risk of long-term financial stress.

Take two minutes today to have a closer look at our affordable, insurance for personal trainers.

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11:38:12 GMT • 14 January 2025

How to Find Below Market Value Properties

25 March 2022

•

4 mins read

Contributors

Steffi joined the business in July 2017 as Business Support Executive. Steffi completed her degree in Sports and ...

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A below market value property is typically a residential property being sold at a price below its actual market value. Owners of these properties generally need to sell their property very quickly, hence the low price.

So, if you are looking for a below market value (BMV) property, how do you find it? It can be quite easy to see property available cheaply, but the whole point is that it must be an income generator – it needs to have some remortgage value after renovation, rental value against the mortgage or, a higher resale value.

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What’s a motivated seller?

A motivated seller is someone that needs to sell a property. This could be for any number of reasons but may include an inheritance (probate) house, or someone who is in financial difficulty and needs to sell quickly. They may also be someone who just wants a quick sale from a cash buyer without the hassle of multiple viewings from different people etc.

While this could mean you can negotiate an attractive deal, do bear in mind there may be potential grief and stress on the sellers side. Motivated sellers tend to want fast sales as they need the cash. The quicker you can purchase, the better all around. Keep negotiations professional and kind.

Squeeze the flesh – visit estate agents and keep in touch

Building a relationship with estate agents can be a great way to find below market value properties. BMV properties tend to go quickly, and often get sold even before they are listed on a property website. So, remind your estate agent contacts to give you a call when something potentially suitable becomes available, and that you can move quickly.

Advertise locally – traditional advertising might work best

Sometimes you need to pound the streets and door drop flyers or letters expressing intent to buy property in a specific area. Again, make sure you are targeting houses you are interested in.

Don’t go through “middlemen” – avoid lead sellers

There are plenty of lead sites out there where you can buy motivated seller leads. The difficulty for you as a lead buyer is that you are never sure if the lead might have been sold to multiple people, not just you.

Using property websites

We saved the most obvious to last, but you can start your property searches from the comfort of your own home. Most of the big sites will have live feeds of property. But rather than simply running basic searches, you need to start looking at filters and some of the more advanced searches. These filters can include any properties that haven’t sold or those that have been recently reduced in price. These are good potential indicators of a possible deal.

Summary

As you can see, there are plenty of ways to find below market value property using multiple strategies which you can then investigate. Remember to stick to your plan and only buy those properties you are interested in adding to your portfolio. Don’t get pulled into a property deal that you don’t really want, or deals you cannot handle, just because you see a potential profit.

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11:37:55 GMT • 14 January 2025

What are the Most Popular Event Types?

17 March 2022

•

5 mins read

Contributors

Mandy has been with Starpeak Insurance Solutions since 2018, starting in sales in the consumer department and mov...

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As a busy event organiser, there are a plethora of different event types you may be asked to organise from parties and weddings to large corporate events. Here we look at some of the most popular event types.

About Us

At Protectivity, we are specialists in the provision of what we believe is comprehensive event insurance. Our event insurance offers protection for you as an event planner. Our cover options are suited to event planners organising or taking part in a wide range of events, including parties, food festivals and sporting events. From Public Liability cover to insurance for event cancellation, we have your back.

1. Corporate Events

There are a wide variety of corporate events with the main ones being:

Conferences

Conferences are typically large-scale events, that may run for one, two or even three days. They feature several guest speakers, often in different areas or large rooms, which means attendees have multiple leaders and potential topics they can learn from and about. These events involve lots of planning, but this also means you can charge a lot of money, to cover costs such as food and the venue. Plus, travel and accommodation for the speakers.

Seminars

Seminars are similar to conferences but on a smaller scale size and cost-wise. Typically, they may only last a day or even half a day.

Exhibitions

Rather like conferences in terms of being a large-scale event (but without as much outlay to you as an event planner as exhibitors will organise their own transport etc.), exhibitions allow different product and service providers to showcase their businesses. They allow businesses to connect, carry out market research and even test out new products.

Other corporate event types could include workshops and classes, networking, awards and competitions, VIP experiences, speaker sessions, trade shows and expos.

2. Social Events

Reunions, parties and themed events can be as small or large as the customer requires. You may be asked to plan a Wedding which will involve everything from organising the venue, table decorations, seating etc. to bridal accommodation on the day and comfort and facilities for the guests.

For reunion events you could get together old photos of the people involved and display them on a screen. Organise an on-site photographer to make more memories for the attendees.

Other social events could involve ‘special’ parties such as an 18^th Birthday party or wedding anniversary celebration. These may or may not be themed.

For people who cannot attend, the event could also be virtual. (Which leads us on to the next point).

3. Virtual Events

Especially since the Covid pandemic, virtual events are extremely common. They are a cost-effective way for businesses to run conferences, webinars, classes and summits. They can even be interactive.

For an event planner, making sure you arrange the right technology needed for a virtual event will make sure there are no glitches.

4. Fundraising Events

Holding events to fundraise is a popular way to spread awareness of a cause as well as raise funds. Fundraising events could be small, online auction type events requiring very little spend or, on a much bigger scale, such as sponsored sporting events and gala dinners held at large venues.

5. Festivals

Festivals typically involve music or food and are large events usually run over a few days. They involve a lot of planning from finding the right venue to lining up the acts (if a music festival) to organising vendors.

As many festivals tend to be outdoors there can be weather challenges. With our event cancellation insurance, if you have to cancel or abandon an event due to adverse weather conditions, you have the peace of mind of financial protection.

6. Community Events

Bringing together communities could involve events such as street parties or swap shops. If you are planning a street event, organisers do need to be very aware of local council rules and regulations.

7. Hybrid Events

We have mentioned these before in other categories. Hybrid events are events such as festivals, parties and conferences that are held both at a venue and virtually.

8. Pop Up Events

Pop up events may sound very spontaneous, but they still need a lot of organising. These are typically a one-off event that lasts for a limited time. This gives business owners the chance to showcase their products or services and can include exercise classes, food collaborations and boutique shops.

Being an event organiser can involve organising many different event types, with each type needing its own special considerations. We hope this blog has given you some useful ideas.

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11:37:36 GMT • 14 January 2025

The Best Dog Walking Gear 2022

14 March 2022

•

4 mins read

Contributors

Steffi joined the business in July 2017 as Business Support Executive. Steffi completed her degree in Sports and ...

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From hands-free dog leads to LED torches for night-time dog walking, here we round up some of the best, all-weather dog walking gear and accessories for 2022.

About Us

If you run a dog walking business, apart from having the right equipment to make your job as easy as possible, one of the most important must-haves is Dog Walking Insurance.

Our dog walking insurance includes public liability cover for dog walking as well as 13 other pet care activities (such as home boarding, pet grooming and pet sitting). We also offer flexible payment plans so you can manage your budget.

Let’s dive into some of the best dog walking gear and accessories for 2022.

Dog walking coats

A waterproof jacket is a must, especially with our unpredictable British weather. Look for a breathable one that has a drawstring hood to stop the wind pulling it off. The hood should also be able to go over any cold weather head gear you may have on.

Easily accessible, deep pockets are also a must (for dog treats, gloves etc.)

Length wise, you may wish to get a shorter jacket for easier movement and wear it with waterproof over-trousers. (Look for ones with elasticated bottoms to keep the rain out and make it easier to put boots on).

Or get a longer version and wear high waterproof boots or wellies. Which leads us on to…

Walking boots or wellies

If you are going on muddy, wet, walks with your dog, then make sure you buy boots with stable footing. For example, the Grisport boots from one dog walking equipment provider incorporate a stabilizer into the sole unit. This helps stop your boots from twisting, giving you a more stable walk.If you opt for wellies instead, do remember that they won’t withstand snow and should be reserved for wet days only! You can get wellies in different calf sizes to ensure you get the best fit.

Gloves, hats and socks

With all the following, ideally you will want specialist outdoor items rather than the kind you can buy on the High Street.Gloves should be waterproof, warm, and comfortable. Choose ones that have a good grip so you can hold on to the dog leads firmly.

Socks wise, go for sweat wicking socks so your feet keep cool on those long doggy walks.

Ditto with hats. Look for well-fitting hats or caps so they don’t blow off in strong winds. They should also be warm and ideally sweat-wicking hats to keep you comfortable. Hats with brims will stop the rain dripping down your face and the back of your neck. Material wise, you may prefer wax caps that can be reproofed. Or look for washable hats.

Layer up

Thin, easy to remove layers of clothes will help you feel comfortable on your dog walks. Bamboo clothing is better than cotton clothing as it wicks away sweat. Cotton clothing tends to ‘hold’ sweat.

Hands-free dog walking

Online you can find a hands-free dog walking accessory that fits around your hips or waist with an adjustable belt. That then clips to your dog’s collar with a bungee type of lead.

The lead also has two handles so you can correct your dog easily. Depending on the brand you buy, some of these hands-free dog walking kits also include an integrated pouch in which to keep dog poop bags etc.

Let there be light

Finally, a small, LED torch will prove invaluable for those early morning or late-night dog walks. There are lots of options available online, many of which are rechargeable and pocket-sized.

If our blog helped you sort out your dog walking gear, why not check another useful article: Dog Theft: how to prevent your customers’ dogs being stolen.

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11:37:24 GMT • 14 January 2025

Let’s Talk About Event Budgeting!

3 March 2022

•

4 mins read

Contributors

Mandy has been with Starpeak Insurance Solutions since 2018, starting in sales in the consumer department and mov...

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As an event planner, seasoned or beginner, there are a few crucial steps you need to consider while planning and delivering your event. Most of this revolves around your event budget and your ability to manage it. You need to be able to deliver an event, not just on time, but also on budget. In this article, we look at the elements that may impact whether you can stick to your event budget.

About us

At Protectivity we are a specialist in niche commercial, leisure, and lifestyle insurance. Our tailored products cover thousands of individuals and small to medium size businesses across the UK, including our popular Event Cancellation Insurance, to protect our customers against unforeseen events.

Event focus

The focus and goal of your event are really the most important thing you need to decide before you even consider a budget. Without knowing who your event is targeted at, how many people you want to attend, and the outcome you want, it is difficult to plan. Consider:

1. Is this a small intimate event such as a networking event or something larger like an Expo with multiple vendors and speakers?
2. Is it a free or paid-for event?
3. Is it a local or national event?
4. Is this an exposure event or a profit-making event?
5. How many people do you want to attend?
6. Is it a few hours, a single day or a multi-day event?
7. Do you already have people to invite, or do you need to market to attract attendees?
8. What kind of refreshments are you providing? Do you need to arrange caterers?
9. Will this event be run online as well as the physical event?
10. Have you already been given a budget that you need to work within?

As you can see, these are just a few questions you should be asking. Hiring a room in a hotel needs a very different budget and planning to, say, hiring Wembley stadium. You need to do this first before you ever consider building or opening your event budget template.

Event budget

Once you have decided on the focus for your event, you can start thinking about a budget. While a budget is not set in stone, it needs to be accurate enough that you can get an understanding of what it will cost and what you need for it to deliver.

At this point you can start getting ideas for venue quotes, the cost for speakers, marketing spend for the event, and other items you will need to run an event. Here are a few ideas for what you need to consider. Please note this is not an exhaustive list.

1. Venue
2. Speakers / Host costs
3. Staffing – Paid or Volunteer
4. Equipment – AV Equipment
5. Food and Beverages
6. Event Marketing
7. Furniture – for stands, stage chairs or breakout areas … and much more.

The spreadsheet – your event budget template

How you collate and manage all of this comes down to a spreadsheet. A spreadsheet or event budget template can help you list all the costs you need. It can allow you to add a budget for each line item you consider you will need to run the event.

Once you have your spreadsheet it will be easier to see what elements you have missed – or you can readily share it with colleagues to look at and add their own items if required. Remember your budgeted costs are not your actual costs, but good planning at this stage can mean these two numbers are close to each other!

You can add a suggested budget per item and that will give you an overall budget required. It would also be prudent to overestimate rather than underestimate those costs. Experienced event planners would also add a percentage of the overall budget as a contingency fund on top.

Summary

Budgeting for an event is something you need to work on before you start to book anything. The success of your event can come down to how well you manage and update your budget spreadsheet. Finally, having a detailed event plan with a well-defined budget that covers as much as possible – as well as a clear set of objectives of what you want from your event – will help you deliver an event that is a success and works for everyone involved.

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11:37:05 GMT • 14 January 2025

Average Cost of Dog Grooming in the UK

2 March 2022

•

3 mins read

Contributors

Steffi joined the business in July 2017 as Business Support Executive. Steffi completed her degree in Sports and ...

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Research shows the average cost of dog grooming in the UK is £43, but prices range from £20 to £90 or even more. The amount paid depends on several factors including location, dog breed, hair type and the dog grooming service required.

If you are a dog grooming business, then this can be a great thing as it could mean increased profits. But it is not simply about businesses putting up their dog grooming prices. This blog discusses why the cost of dog grooming in the UK is increasing.

About Us

As one of the leading providers of pet business insurance and dog grooming insurance, we understand that keeping on top of costs in and out of your business is key to its success. That is why we pride ourselves on offering what we believe is comprehensive and cost-effective insurance for your dog grooming, sitting and other pet-related business activities.

Pet ownership increases

One of the current reasons for an increase in dog grooming costs is simply a matter of supply and demand. There has been a massive uplift in pet ownership as a by-product of Covid-19 and lockdowns. The Pet Food Manufacturers Association released its UK pet survey recently and reported that 2.1m (19%) people collected a new pet in lockdown and 1.8m (16%) are planning to add a pet to their household.

With an increase in pet ownership, comes an increased need for dog grooming. With dog grooming salons not growing as fast as ownership, it means this is potentially one reason for increased dog grooming costs, as salons are much more in demand.

Health concerns

Another reason for increased dog grooming prices is the actual service being offered to pet owners is more comprehensive. It is no longer just simply a cut, blow-dry and “manicure”.

Dog groomers are now helping identify and treat skin problems before a pet needs vet treatment, some dog groomers offer puppy pamper packages, and for elderly or immobile owners, provide a collect and drop-off service.

Better treatment and care

With new qualifications and understanding, the industry has been able to help dog groomers provide better levels of care. Manufacturers have created improved products to help dog groomers better support dog owners. While no UK figures are available, research suggests the pet shampoo market is set to grow by around 60% by 2028 – and grooming professionals make up a large part of that purchasing power.

More skilled workforce

Dog groomers now have access to better and more detailed training and qualifications, meaning they are better placed to provide great quality care and service. With this increased specialism, we see an increase in certain types of services being offered.

Summary

The average cost of dog grooming has certainly increased but this is not just due to dog groomers wanting to charge more money. There are several factors we have highlighted that have seen dog grooming prices rise. While prices are increasing, it is reassuring to see that dog owners are increasingly taking their pets’ health seriously.

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11:36:34 GMT • 14 January 2025

A Guide on Starting a Market Stall

2 March 2022

•

5 mins read

Contributors

Mandy has been with Starpeak Insurance Solutions since 2018, starting in sales in the consumer department and mov...

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Have you noticed that some market stalls seem to attract crowds of eager customers while others languish with barely a visitor? What is the key difference between them? Let’s take a look.

About us

We know a thing or two about market stalls. That’s thanks to our expertise and experience in arranging insurance for events like food markets along with stallholder insurance. We also offer many tailored policies including cancellation insurance for events, all of which can be tailored to your needs as a small business or event organiser.

Your pitch – planning

Successful market stalls are usually not conjured up by chance. They are the product of careful and meticulous planning and research. If you want to attract the crowds and sell to them, you need to know just what the crowds want, what will convince them to buy, and how much they will be prepared to pay.

Planning will encompass your choice of a market stall – is it part of a permanent market, for example, or a one-off, one-day event? Perhaps it’s a weekly street market or even a farmers’ market – which might influence the kind of products you sell. A car-boot sale might be one of the easiest ways of testing out your initial stallholder skills.

Insurance

Some fairs will require you to hold Public Liability as standard practice and upon booking your stall, you may well be asked to provide a copy of your certificate.

Public Liability Insurance for stallholders protects you if a third party makes a claim against you for injury or damage for which you are found to be responsible for. Consider also getting insurance cover for your products and equipment in case they get damaged whilst at the Craft Fair.

Research

Just as you would for any other kind of enterprise, you must ensure there is demand for the type of products you are selling.

Ask yourself how that demand is also met by competing outlets – such as shops, supermarkets, online stores, and so on – so that you can develop a unique selling point for your stall.

For example, you might want to emphasise that your products are locally sourced, are fresher than your competitors, or are cheaper than customers will find elsewhere.

Setting Up

Once you’ve completed your planning and research, it’s time to buy the goods you’ll be selling.

Stock control will be an important measure of your success as a stallholder – too much in hand and you will have spent more than necessary. Not enough and you will be unable to meet your customers’ demands. Neither situation will help the bottom line of your business.

That is where a business plan will come into its own – showing you when you’re best placed to buy the products you want to sell and how much stock you might need to keep in hand and store. Those questions will also be influenced, of course, by the availability – or cost – of the necessary storage space.

Also, you may need to think seasonally – if you are planning on selling clothes, for example, then buy in clothes for the current and perhaps the next season.

By its very definition, a market stall is unlikely to require much at all in the way of equipment. Whatever is necessary – food-slicers, scales, or the like – you can probably start off with the very minimum and add further pieces of useful equipment as the business grows.

Now you’re in business

Once you’ve set up, running your market stall will require ongoing marketing – to attract new customers and reassure existing customers that you’re still in business offering even better deals than ever.

Your operations will also need to comply with whatever regulations, bylaws and legislation apply to your particular line of business.

Trading from market stalls, for instance, is regulated through licensing systems operated by the relevant local council. The size of your stall, its location, and when you can run it are all questions set out in your licence – and the details, of course, vary from one local authority to another. Whether your licence allows you to trade permanently or on a temporary or casual basis is also made clear in your licence.

Consult the official website to find out which local council grants market stall trader licences in the area in which you are interested.

Successful trading

Market stalls offer a unique and relatively easy introduction to trading. Follow some of the steps we’ve described, and you might be on your way to creating a successful grass-roots business.

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