In recent years, there’s been a noticeable shift in consumer habits toward handmade, sustainable, and personalised goods. From reusable household products to quirky pet accessories, the UK craft scene is thriving, and sewing is right at the heart of it. 

Whether you’re turning a creative hobby into a profitable side hustle or launching your own full-time craft business, sewing offers a low-cost, high-reward opportunity. But with so many options, how do you decide which sewing projects will bring in the most income? 

In this guide, we’ll explore the most profitable sewing projects for a UK-based craft business and offer insights into what sells best, how to price your products, and how to protect your growing business with the right sewing and fashion making insurance. 

 

Why start a sewing craft business in the UK? 

Starting a sewing business in the UK has never been more accessible. With a sewing machine, some fabric, and a spark of creativity, you can create a wide variety of products that appeal to today’s conscious consumers. 

Here’s why many UK crafters are diving in: 

  • Low start-up costs: Most projects require minimal investment in materials and tools. 
  • Flexibility: Work from home, sell online or at local markets, and scale at your own pace. 
  • Eco-conscious appeal: Handmade and reusable items are in high demand. 
  • Supportive marketplace: Platforms like Etsy, Folksy, and Not On The High Street make it easy to reach customers. 

 

Do you need a license to sell handmade crafts in the UK? 

This is one of the most common questions for new crafters, but the short answer is: not usually, but there are a few essentials you must take care of. 

Register as self-employed 

If you’re making money, you’ll need to register with HMRC as a sole trader or business. 

Product safety 

If you’re selling items like children’s toys or baby accessories, they must meet specific safety regulations. 

Label your products properly 

Especially if selling textiles (e.g. fibre content, washing instructions). 

Insurance 

Product liability and public liability insurance are vital to protect your business – especially if attending fairs or selling online.  

 

Most profitable sewing projects to sell in the UK 

When it comes to choosing sewing projects to sell, it’s smart to focus on items that are: 

  • Quick to make 
  • Low-cost to produce 
  • In high demand 
  • Easy to customise or personalise 

 

Here are some of the most profitable categories based on UK trends: 

Reusable household items 

Examples: Tote bags, fabric bowl covers, beeswax wraps, washable kitchen towels 

Eco-friendly and practical, these items are top sellers on marketplaces like Etsy and at local craft fairs. They appeal to environmentally conscious consumers looking to reduce single-use plastics. 

  • Low cost: Use scrap fabric or fat quarters. 
  • Fast to make: Often under 30 minutes. 

 

Pet accessories 

Examples: Dog bandanas, pet beds, toys, collars 

Pet owners are big spenders when it comes to their furry friends. Handmade, stylish accessories can fetch a premium, especially if you offer personalised options. 

  • High demand: The UK pet industry is worth billions. 
  • Personalisation adds value: Embroider names or initials. 
  • Easy to batch produce: Perfect for selling in sets. 

 

Baby and childrens’ items 

Examples: Bibs, blankets, fabric books, nursery bunting 

Parents and gift-givers love unique, handmade baby items, especially those made with organic or hypoallergenic materials. 

  • High emotional value: Ideal for baby showers and gifts. 
  • Consider safety laws: Soft toys and accessories must comply with UK safety standards. 

 

Fashion accessories 

Examples: Scrunchies, headbands, scarves, face masks 

Fashionable and functional, accessories are one of the easiest ways to start making money with sewing. 

  • Fast sellers: Scrunchies are still trending! 
  • Cheap to produce: Minimal fabric and materials needed. 
  • Seasonal potential: Use festive or trendy fabrics for themed collections. 

 

Home décor 

Examples: Cushion covers, table runners, wall hangings, fabric storage baskets 

Home décor is a top-selling niche, particularly when items are custom-made or follow current trends (like Scandi or cottagecore). 

  • Higher perceived value: People are willing to spend more on home items. 
  • Custom orders welcome: Offer a bespoke service. 

 

Personalised gifts 

Examples: Name bunting, embroidered hankies, monogrammed bags 

Adding a personal touch can significantly boost your profits. These items are perfect for weddings, birthdays, and special occasions. 

  • Premium pricing: Personalisation justifies higher costs. 
  • Great for online orders: Tailored gifts do well on Etsy and Not On The High Street. 

 

Wedding and occasion accessories 

Examples: Fabric confetti, ring pillows, bridesmaid robes, party favour bags 

These niche items can be incredibly lucrative. People are happy to pay more for handmade, meaningful pieces on their special day. 

  • Boutique appeal: Perfect for custom orders and luxury pricing. 
  • Low competition: More room for creativity and standout design. 

 

Crochet & hybrid projects 

If you also crochet or want to combine techniques, you can increase your range and appeal. Popular crochet projects to sell include: 

  • Baby booties 
  • Plush toys (amigurumi) 
  • Hats and beanies 
  • Coasters and cup warmers 

 

How to maximise profit in your sewing business 

Selling profitable crafts is more than choosing the right products. Here’s how to boost your income and stand out from the competition: 

  • Batch production: Make multiple items at once to save time. 
  • Use remnants and scrap fabric: Reduce costs and offer sustainable options. 
  • Price smartly: Don’t undersell, factor in time, materials, and platform fees. 
  • Promote on social media: Instagram and TikTok are ideal for showcasing your creations. 
  • Seasonal collections: Launch themed items around holidays and events. 

 

Protecting your craft business with insurance 

Many crafters overlook one key business requirement: insurance. 

Whether you’re selling online, attending markets, or shipping personalised gifts, you need cover to protect yourself and your customers. That’s where Protectivity’s Sewing and Fashion Making Insurance comes in. This policy has been built to provide your business with the cover it may need in the event of an unfortunate accident or incident. The policy offers a range of benefits which can be tailored to your business’ needs:  

  • Public liability – protection from third-party claims following injury or property damage  
  • Product liability – cover for any claims arising from any products or goods supplied by you, which has resulted in injury or damage to property 
  • Equipment cover 
  • Stock cover 
  • Optional Employers Liability 

Selecting the right insurance helps protect your reputation, your tools, and your income. With proper coverage, you can focus on your craft with confidence, knowing your business is securely protected. 

 

Get sewing and fashion making insurance

To round up… 

Starting a sewing business in the UK is a fantastic way to turn your passion into profit. From quick-sell accessories to high-end personalised gifts, there are plenty of sewing projects that can bring in reliable income. 

By focusing on popular, low-cost items with high demand – and protecting yourself with the right insurance – you can confidently grow your craft business. 

Ready to start selling?
Make sure you’re protected with specialist sewing insurance from Protectivity. 

 

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date. 

In a world where sustainability is more than a buzzword, textile crafters have a powerful role to play in reshaping the fashion industry. Brands like H&M’s Conscious Collection, ASOS Eco Edit, and Everlane are showing how eco-friendly fashion can be accessible, affordable, and stylish. Whether you’re a small business owner, an independent maker, or just starting your handmade fashion journey, creating eco-friendly products isn’t just a trend – it’s a necessity. But how can you ensure your designs are kind to the planet without compromising on creativity or quality? 

In this blog, we’ll explore how textile crafters can make eco fashion, the materials and processes that support sustainability, and practical eco-friendly fashion ideas to help your small business stand out. 

 

What is eco-friendly fashion? 

Eco-friendly fashion refers to clothing and accessories made in ways that reduce environmental harm. This means using eco-friendly fashion materials, sustainable processes, ethical labour practices, and packaging that leaves a minimal carbon footprint. The goal? Fashion that looks good, feels great, and supports the well-being of our planet. 

As a crafter or small-scale textile designer, understanding what eco-friendly fashion is gives you the foundation to make smarter, greener choices every step of the way. 

 

Why should textile crafters care about sustainability? 

The fashion industry is one of the biggest polluters globally. From water consumption to chemical dyes and fast fashion waste, its impact is significant. Small businesses and crafters have the unique advantage of agility – they can implement eco-friendly changes more easily than large corporations. 

Creating eco-friendly fashion products is not just good for the planet; it’s also good for business. Consumers are actively seeking sustainable alternatives and are more willing to support brands that align with their values. 

Plus, if you’re a crafter, protecting your livelihood matters too. Having the right coverage like Crafters Insurance or Textile Manufacturer Insurance ensures your hard work is protected as you innovate sustainably. 

 

How do you make fabric eco-friendly? 

Let’s start at the source: the fabric itself. 

To create eco fashion, opt for eco-friendly fabrics that are sustainably produced, biodegradable, or made from recycled materials. Here are some top choices:

1. Organic cotton

Unlike conventional cotton, organic cotton is grown without synthetic pesticides and uses far less water. It’s breathable, durable, and ideal for a wide range of textile crafts.

2. Hemp

Hemp grows quickly, requires little water, and naturally resists pests. It also improves soil health and creates strong, versatile fabric.

3. Linen (Flax)

Linen made from flax is another eco-winner. It’s biodegradable, requires minimal processing, and lasts for decades.

4. Bamboo (when processed sustainably)

Bamboo is fast-growing and doesn’t need replanting. However, avoid bamboo processed with harsh chemicals – look for “mechanically processed” bamboo or closed-loop bamboo rayon.

5. Recycled fabrics

Materials made from recycled PET bottles or repurposed textile waste reduce the demand for virgin resources and keep plastic out of landfills. 

 

What are eco-friendly textile processes? 

It’s not just what fabric you use, it’s how you treat and transform it. Consider these eco-friendly textile processes:

Natural dyes

Chemical dyes can be harmful to the environment. Switch to plant-based dyes or low-impact synthetic dyes certified by bodies like OEKO-TEX.

Low-waste pattern making

Use zero-waste or minimal-waste patterns to optimise fabric use and reduce offcuts.

Energy-efficient equipment

Choose machines that consume less energy or run on renewable sources. Use solar dryers or air drying when possible.

Water-conscious methods

Cut down on water usage during dyeing and washing stages. Look for waterless dye technologies or use recycled water systems.

Handmade over mass-produced

Handcrafting often uses fewer resources than large-scale factory production, especially when you keep transportation and packaging minimal. 

 

How can we be more environmentally friendly when using textiles? 

Beyond material choices and production methods, here are broader ways to be more environmentally responsible: 

Source locally 

Support local farms and textile producers to reduce your carbon footprint and boost your local economy. 

Reuse and upcycle 

Give new life to old fabrics, scraps, or second-hand materials. Patchwork, quilting, and fabric collage are creative ways to reduce waste. 

Reduce inventory waste 

Craft made-to-order or limited-run collections to avoid overproduction and deadstock waste. 

Educate your customers 

Share your eco-story on your labels, website, or packaging. Let your buyers know why your process is different—and greener. 

 

What is eco-friendly fashion packaging? 

Sustainability doesn’t stop with the product. How you package and ship your items also matters. Here are some ideas for eco-friendly fashion packaging: 

Compostable mailers 

Made from corn starch or other biodegradable materials, these break down naturally after disposal. 

Recyclable paper wraps 

Use kraft paper, recycled tissue, or fabric wraps instead of plastic. 

Plant-based inks 

Use soy-based or vegetable-based inks for labelling and branding. 

Minimalist design 

Avoid unnecessary wrapping or branding that leads to extra waste. 

Reusable packaging 

Encourage customers to reuse boxes or return packaging for discounts or future use. 

 

Eco-friendly fashion ideas for textile crafters 

Need inspiration for your next sustainable collection? Try these: 

  • Zero-waste accessories: Headbands, scrunchies, or wallets made from fabric scraps. 
  • Custom-dyed scarves: Use natural dyes from turmeric, beets, or indigo. 
  • Upcycled denim bags: Repurpose old jeans into durable, stylish totes. 
  • Organic cotton babywear: A growing niche with strong demand. 
  • Sustainable fashion kits: Sell DIY kits with pre-cut eco fabrics and guides. 

You don’t have to compromise your creativity to go green, in fact, sustainability can spark innovation. 

 

How do you make eco fashion as a small business? 

Creating eco-friendly fashion as a small business doesn’t require a massive overhaul, just intentional steps in the right direction. Here’s how to start integrating sustainable practices into your brand: 

Start small 

You don’t need to go 100% sustainable overnight. Begin by switching one product line to organic materials or introducing eco-friendly packaging. Small changes are manageable and add up over time. 

Track your impact 

Use basic carbon calculators or keep records of fabric waste saved through upcycling or zero-waste patterns. Knowing your footprint helps you improve and shows customers you’re committed. 

Choose sustainable suppliers 

Work with fabric and packaging suppliers who offer transparency and certified materials (like GOTS or OEKO-TEX). Local sourcing can also reduce emissions and support your community. 

Get certified 

Certifications like GOTS, OEKO-TEX, or Fair Trade boost your brand’s credibility. Even if you’re not certified, using certified materials is a step in the right direction. 

Tell your story 

Sustainability sells when it’s authentic. Share your process, challenges, and eco choices on your website, packaging, or social media to connect with conscious customers. 

 

The business benefits of sustainable textile crafting  

Adopting sustainable practices isn’t just good for the planet – it’s a smart business move that can help your brand thrive in today’s conscious consumer market. Whether you’re a solo crafter or running a small textile business, embracing sustainability can open up valuable opportunities and give you a competitive edge. 

Improve brand image and attract eco-conscious customers

Today’s shoppers are more informed and mindful about where their clothes come from. By clearly demonstrating your commitment to eco-friendly materials and practices, you build a trustworthy and transparent brand. This helps you attract environmentally conscious customers who are actively seeking alternatives to fast fashion. 

Encourage customer loyalty

Sustainability creates emotional connection. Customers who value ethical production are more likely to become repeat buyers when they feel aligned with your mission. Offering clear messaging about your sustainable journey – even if you’re still evolving – fosters loyalty and community around your brand. 

Open doors to collaborations, grants, and eco markets

Sustainable textile businesses are increasingly eligible for eco grants, funding schemes, and local business incentives. You may also find collaboration opportunities with like-minded designers, ethical brands, and eco marketplaces that prioritise sustainable partners. These opportunities can significantly expand your reach and visibility. 

Reduce long-term costs

While some sustainable options can seem more expensive upfront, they often save money over time. Investing in energy-efficient equipment, reducing material waste, and reusing resources all contribute to lower overheads. Plus, producing smaller, made-to-order runs means less unsold stock and better inventory control. 

 

By integrating sustainability into your textile craft business, you’re not only contributing to a healthier planet – you’re building a more resilient, future-proof business model. 

 

To finish off… 

Making the shift to eco-friendly fashion products as a textile crafter isn’t an overnight transformation, but every step counts. Whether it’s switching to eco-friendly fashion materials, rethinking your processes, or simply packaging your orders more thoughtfully, you’re contributing to a greener future. 

Remember, sustainability is not about perfection, it’s about progress. Start where you are, use what you have, and craft with care. The fashion world is ready for makers like you. 

 

Protect your eco-friendly textile business with Protectivity Insurance 

Running a textile manufacturing business comes with its own set of challenges – from machinery risks to product liability concerns. Understanding the regulations and ensuring you have the right insurance in place is essential to keep your business secure and compliant. Failing to do so could not only impact your operations but also your insurance cover. 

Protectivity’s Textile Manufacturer Insurance is built to support businesses like yours. Whether you’re producing garments, fabrics, or soft furnishings, our specialist cover includes public liability, products liability, employers’ liability, and protection for your machinery, tools, and stock. 

Choosing the right insurance is a smart move to safeguard your reputation, your equipment, and your livelihood. With the right protection in place, you can concentrate on your craft, knowing your business is backed by reliable cover. 

Find out more and get a tailored online quote today. 

 

Get Textile Business Insurance from Protectivity

 

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date. 

If you’ve ever found yourself daydreaming about making and selling your own handmade ceramics, you’re not alone. Pottery has grown in popularity as both a hobby and a full-fledged business, especially with more people learning how to do pottery at home. But turning that creative passion into a profitable venture involves more than just getting your hands dirty – you need the right tools, materials, and setup. 

In this guide, we’ll explore everything from the essential equipment to business basics, giving you a practical roadmap for starting your own pottery business in the UK. 

 

Getting started: from hobby to business 

Before diving into tools and prices, it’s worth asking yourself a few key questions: 

  • Are you planning to work from home or rent a studio space? 
  • Do you want to sell locally, online, or both? 
  • Are you focusing on wheel-thrown pottery, hand-built work, or a mix? 

The answers will shape what equipment you need and how much you should invest early on. That said, whether you’re making a few mugs at the kitchen table or setting up a full ceramics studio, there are some basics every potter needs to get started. 

 

Setting up your pottery space 

A dedicated workspace is one of the most important foundations for your pottery business. Many potters begin from home – using a garage, spare room, or even a garden shed. No matter the size of your space, you’ll need to think about: 

  • Ventilation: Kilns produce heat and fumes, so good airflow is essential. 
  • Water access: Cleaning tools and working with clay requires easy access to water. 
  • Durable surfaces: Clay is messy – choose surfaces that can withstand water, dust, and wear. 
  • Storage: Plan for shelves or racks to dry, store, and display your pieces. 

Once your space is sorted, it’s time to gather the tools of the trade. 

 

What equipment do you need for pottery? 

Let’s break down the core equipment and materials needed to get your pottery business off the ground. 

Pottery Wheel (optional but popular) 

Not all pottery requires a wheel – you can hand-build, coil, or slab your creations. But if you want to make bowls, mugs, or symmetrical vases, a pottery wheel is a worthwhile investment. 

  • Cost: £300 to £2,000 
  • Good to know: Start with a second-hand wheel if you’re unsure – websites like eBay or local Facebook groups often have great deals. 

Kiln (essential) 

No matter your style, a kiln is non-negotiable if you want to produce sellable, finished pottery. Electric kilns are the most common for home setups in the UK, and many models are compact enough for garages or garden studios. 

  • Cost: Around £1,500 to £5,000 
  • Look for: A kiln with a digital controller and UK-compatible power supply 
  • Tip: Consult an electrician before installation – some kilns need dedicated wiring 

Clay and Glazes 

You’ll need to choose a type of clay depending on your firing range (low-fire earthenware or high-fire stoneware are common choices). Stock up on: 

  • Clay (£8–£20 per 12.5kg bag) 
  • Slips or underglazes for decoration 
  • Glazes for finishing your fired pottery 

Make sure your glazes and clay are compatible in terms of firing temperature. 

 

Basic tools every potter needs 

You don’t need a lot to start, just a few reliable tools will go a long way. 

Here are the essentials: 

  • Wire cutter – for slicing clay blocks 
  • Loop and ribbon tools – for trimming and shaping 
  • Needle tool – for scoring or fine detailing 
  • Wooden ribs and modelling tools – versatile and beginner-friendly 
  • Sponges and spray bottle – for smoothing and cleaning 
  • Metal kidney or scraper – for refining wheel-thrown work 

Starter tool kits are easy to find and typically cost between £15 and £40. 

 

Don’t forget your work surface 

A sturdy, wipe-clean table is your best friend. Many potters cover a workbench or old kitchen table with canvas or heavy-duty plastic to make it clay-ready. You’ll also want a wedging board – a flat surface for kneading and de-airing your clay. 

For a DIY option, cover a piece of plasterboard with canvas for a simple and effective wedging setup. 

 

Useful add-ons for growing studios 

As your business expands, you might find it helpful to invest in: 

  • Slab roller – for creating consistent clay sheets 
  • Extruder – perfect for making handles or decorative coils 
  • Bat system – helpful when throwing multiple pieces on the wheel 
  • Dust masks or respirators – to protect against fine silica particles 
  • Shelving – for drying, glazing, and storing finished products 

None of these are strictly necessary when you’re starting, but they can streamline your workflow and save time. 

 

How much does it cost to set up a pottery studio in the UK? 

Let’s talk numbers. Here’s a general idea of startup costs if you’re building a small home studio: 

Equipment & Materials


Estimated Cost


Electric kiln £1,500 
Pottery wheel £500 
Starter tool kit £30–£50 
Clay and glazes (initial) £150 
Table and wedging board £100 
Storage and shelving £150–£200 
Safety gear £50–£100 
Total setup cost £2,500–£3,000 

This estimate can vary widely depending on whether you buy new or second-hand, work from home, or rent a studio space. 

 

Turning your pottery into a business 

Once you’re equipped and creating, it’s time to look at how to turn your craft into a business. 

Registering your business 

Start by registering with HMRC as a sole trader or limited company. Keep good records of all income, expenses, and inventory. 

Selling your work 

There are many routes to selling handmade ceramics: 

  • Online platforms like Etsy or Folksy 
  • Social media marketing via Instagram, Pinterest, or TikTok 
  • Local craft fairs, markets, and galleries 
  • Your own website for direct sales 

High-quality photography, storytelling, and customer reviews can go a long way in helping your work stand out. 

Pricing your pieces 

Take into account: 

  • Cost of materials 
  • Your time 
  • Energy use (especially kiln firings) 
  • Studio and packaging expenses 
  • A reasonable profit margin 

Many potters price mugs around £20–£30, depending on craftsmanship and branding. 

Get insured 

Insurance is often overlooked by creatives, but it’s crucial if you’re selling work to the public, teaching workshops, or exhibiting. A specialist provider like Protectivity’s Crafters Insurance offers tailored cover for potters and makers. 

 

Looking for inspiration or next steps? Browse courses, ideas, and expert tips at: 

 

Starting a pottery business in the UK doesn’t have to be overwhelming. With the right tools, a functional space, and a little business know-how, you can turn your passion for clay into a rewarding creative career. 

Remember, you don’t need to buy everything at once. Start with the basics, build your skills, and upgrade as your confidence and customer base grow. 

 

Specialist Ceramic & Pottery Making Insurance from Protectivity 

Your ceramic and pottery pieces are the result of patience, passion, and precision and whether you’re throwing pots on the wheel or hand-building unique sculptures, the unexpected can still happen. That’s where specialist pottery insurance steps in, offering essential protection so you can keep creating with peace of mind. 

Protectivity’sceramic & pottery making insuranceis built to support both hobbyists and small business owners. Our tailored policy includes public liability, products liability, employers’ liability, and cover for your equipment and stock. Whether you’re selling at craft fairs, running workshops, or working from your home studio, we’ve got you covered. 

Explore our cover options and get a quick, no-obligationonline quoteto suit your needs today. 

 

Get Ceramic & Pottery Making Business Insurance from Protectivity

 

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date. 

Running a craft business is a blend of creativity, dedication, and – let’s be honest – a fair bit of admin. Whether you’re a potter, candle maker, jeweller, textile artist or card designer, chances are you started your business for the joy of making, not to spend hours wrestling with spreadsheets or marketing plans.

The good news? The right tech tools can actually give you more time to do what you love. From improving your design process to simplifying orders and admin, technology doesn’t have to be complicated, it just needs to work for you.

Many UK makers choose this path to build a business that fits around family life, other jobs, or simply the freedom to work on their own terms. And thanks to modern tech, running a successful craft business from your kitchen table, garden studio, or even on the go is more achievable than ever.

Start with the basics – make sure you have a reliable computer or laptop that’s not too outdated. Many newer tools and apps run best on up-to-date devices, and syncing across your phone, tablet, or desktop will make life much easier.

 

Bringing tech into your craft creations

Let’s start with where the magic really happens: your creative process. Technology can be a powerful creative partner, helping you design more efficiently, test ideas faster, and bring your visions to life with even more precision. The goal isn’t to replace the handmade charm that makes your products special; it’s to enhance it. The right tools can streamline your workflow, open up new techniques, and even spark ideas you might not have explored otherwise.

Think of tech as an extension of your toolbox – just as useful as a good paintbrush, kiln, or needle and thread. And the best part? You don’t need to be “techy” to get started. Many tools are designed with creators in mind and are surprisingly intuitive once you give them a go.

 

Digital design tools

Digital sketching apps like Procreate (iPad) or Adobe Fresco are brilliant for illustrators, textile designers, or even potters sketching out shapes. You can test out colours, repeat patterns, or layer ideas without wasting materials.

 

Cutting & embellishment machines

Machines like the Cricut or Silhouette are popular with paper crafters, card designers, and textile makers. You can use them to cut vinyl, stencil fabric, or create detailed paper designs with precision.

These tools are especially helpful if you do personalised work or batch orders, saving you from repetitive cutting by hand.

 

Laser cutting & engraving

Laser cutters like Glowforge or xTool open up new possibilities, wood engraving for jewellery cards, leather etching for bag makers, or acrylic cutting for signage. You don’t need a big studio setup; many of these machines are now desktop-sized.

 

Smart materials

You can even experiment with technology inside your crafts, like LED-thread for textile artists or scent-diffusing tech in candle designs. While this won’t suit every maker, it’s an exciting space if you’re looking to innovate.

 If you’re curious but cautious, start simple. Begin with something like Procreate or a second-hand Cricut before investing in higher-end equipment.

 

Need crafters insurance to sell your creations?

The best digital platforms to sell your crafts

Getting your handmade products in front of the right audience used to mean booking stalls at local markets or relying on word-of-mouth. These are still valuable channels, but today, digital platforms open up a world of opportunity. You can reach customers across the country (or the globe), build a loyal following, and sell around the clock, all without leaving your workspace.

That said, not every platform works for every maker. Some are ideal for getting quick visibility, others give you full control over branding, and some work best when paired with social media. The key is finding the mix that suits your products, your workflow, and your goals.

Below is a breakdown of the main types of platforms, with tips to help you figure out where to start—or where to grow next.

 

Online marketplaces

  • Etsy: The go-to for handmade sellers. It has built-in traffic and a buyer base that’s already looking for crafts, but you’ll pay listing and transaction fees.
  • Folksy (UK-specific): Smaller than Etsy but more focused on British makers.
  • Not On The High Street: More curated and selective, ideal if you’re aiming for a premium look.

 

Build your own website

Platforms like Shopify, Squarespace, and Wix allow you to create your own branded store. You’ll have more control and fewer fees but will need to drive your own traffic.

 

Social selling

Don’t underestimate the power of platforms like Instagram Shop, Facebook Marketplace, or TikTok Shop. Many craft businesses grow their sales simply by showing the behind-the-scenes and process videos that people love.

As an example – a potter posts a timelapse of wheel-throwing mugs on Instagram Reels, links the post to their Etsy shop, and sells out their small batch by the next day.

 

Laws for selling handmade crafts

Tech tools to help manage the back end of your business

Now let’s talk about the less glamorous side of running a craft business—stock levels, shipping, time management. The good news? There are tools to help.

From inventory tracking to shipping software and digital planners, here are some of the most useful options to help you get organised, stay on schedule, and focus more of your energy on making.

 

Inventory & order tracking

  • Craftybase is made for makers—track materials, costs, and pricing.
  • Airtable or Notion can be customised to your workflow, from raw material tracking to batch numbers.

 

Scheduling & planning

  • Use Google Calendar or Trello to schedule production days, craft fairs, or marketing tasks.
  • Notion is great for keeping everything in one place—orders, ideas, and your to-do list.

 

Shipping & fulfilment

  • Tools like ShipStation, Click & Drop (UK Royal Mail), or Pirate Ship (US) help you print labels and track deliveries.
  • Many platforms also integrate with your online shop to auto-populate order details—no more typing addresses by hand.

 For a time-saving tip – batch print your labels once a week and pack all your orders in one go. It’s more efficient than doing one at a time.

 

Marketing, accounting & content creation – The smart way

You don’t need a marketing degree or an accountant to run a successful craft business – but a few digital helpers make it much easier.

 

Accounting software

  • QuickBooks, Xero, and FreeAgent are great for tracking income, expenses, and taxes. Link them to your bank account and say goodbye to spreadsheets.

 

Design tools

  • Use Canva to create everything from product tags and thank-you cards to Instagram posts and email banners. It’s free, drag-and-drop easy, and full of templates.

 

Email marketing

  • Platforms like Mailchimp or Flodesk help you send newsletters and promos to your customer list. A monthly round-up or launch alert can be more powerful than a social post.

 

Content scheduling

  • Planoly, Later, or Meta Business Suite let you plan and schedule posts across Instagram and Facebook in one go. Show up consistently without being glued to your phone.

 Share your story, not just your product. Show your process, your workspace, even your mistakes. It builds trust and loyalty.

 

Other smart tech moves you might not have considered

AI writing & idea tools

Use AI tools (like this one) to brainstorm blog posts, generate product descriptions, or even write your next Instagram caption. It’s not cheating—it’s saving time.

 

Customer service bots

If you have your own website, adding a simple chatbot (like Tidio or Zendesk) can help answer FAQs like “What’s your turnaround time?” without you being online 24/7.

 

Online communities

Join maker communities on platforms like Discord, Reddit, or private Facebook groups. You’ll find tips on suppliers, pricing strategies, and troubleshooting from others who understand your world.

Running a craft business is a big job, but you don’t have to do it the hard way. Tech won’t replace your skills or creativity, it just makes the business side a little smoother, so you can focus more on what you do best: creating beautiful things.

Start small. Pick one tech tool from each section and try it out. You don’t need to overhaul everything overnight.

 

Get Crafters Insurance with Protectivity

Getting the right insurance will help you to preserve your brand reputation and protect your finances, reassuring you to focus on doing the work you love.

Protectivity’s crafters insurance is designed to support you as you grow your new business. Our specialist insurance includes public liability, employers’ liability, products liability and equipment and stock cover. If you’re planning to sell your crafts at fairs, take a look at our craft fair public liability insurance here.

Find out more and get an online quote suited to your business.

Find out more about Crafters Insurance

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date. 

Are you a bath bomb enthusiast who’s been crafting fizzing, fragrant creations for fun, and now you’re wondering if you could turn your hobby into a business? You’re in the right place! The bath bomb industry has seen a huge rise in popularity in the UK, with more and more people looking for handmade, artisanal products.

If you’re thinking about making the leap from crafting for fun to selling for profit, let’s walk through everything you need to know about starting a bath bomb business.

 

Starting out: From hobby to business

First off, let’s talk about how to take the leap from making bath bombs in your kitchen for family and friends to selling them as a legitimate business.

 

Evaluate Your Skills and Passion

Before diving into business, it’s important to make sure you’ve truly mastered your craft. Have you perfected your bath bomb recipes? Do you have a signature style or scent that sets your creations apart? It’s worth spending time testing different combinations of ingredients, colours, and essential oils to come up with a product that feels unique and high-quality.

 

Set Your Business Goals

Do you want this to be a fun side hustle, or are you aiming for a full-fledged business down the road? Start by defining your goals. A simple business plan doesn’t need to be intimidating—it’s just a way to map out what you want to achieve and how you’re going to get there. Think about your target audience, your financial goals, and how you’ll manage your time.

 

Test Your Product

Before going all-in, you need to make sure people love your product. Give samples to friends, family, and colleagues to get feedback. Even better, set up a stall at a local craft fair and see how the public responds. This is invaluable for refining your product and figuring out what customers are really looking for.

 

Finding the right suppliers

Now that you’ve nailed your product, you need to think about sourcing supplies. Finding the right suppliers is key to keeping your costs low while maintaining quality.

 

Ingredients and Raw Materials

The basic ingredients for bath bombs include citric acid, baking soda, essential oils, and colorants. For quality products, you’ll want to source high-grade, natural ingredients. Look for suppliers that offer eco-friendly and ethically sourced materials, as these are becoming more important to UK consumers.

 

Packaging and Presentation

You know that old saying, “don’t judge a book by its cover”? Well, people absolutely judge bath bombs by their packaging! Think about eco-friendly packaging options like biodegradable wraps or recyclable boxes. A beautiful package can set your product apart from the competition.

 

Recommended UK Suppliers

There are plenty of great suppliers in the UK, from bulk-buy options to smaller, more artisanal suppliers. Look for companies like The Soap Kitchen, Mica Mama, or The Soapery to get you started. They offer everything from ingredients to moulds and packaging.

 

UK laws and regulations for bath bombs

This is where things get serious. If you’re selling bath bombs to the public, you’ll need to make sure you’re compliant with UK laws and regulations.

 

Cosmetic Safety Regulations

Bath bombs are classified as cosmetic products, meaning they fall under the Cosmetic Products (Safety) Regulations in the UK. You’ll need to have your products safety assessed and registered on the UK Cosmetic Product Notification Portal (CPNP) before you can legally sell them. It sounds complex, but there are plenty of guides and consultants who can help you navigate the process.

 

Labelling Requirements

Your labels need to be spot-on too. Every product should have a clear list of ingredients, any allergens, and batch numbers in case there’s ever a problem with a batch. Labels are important for safety and to build trust with your customers.

 

Insurance and Legalities

Another must-have is product liability insurance. This covers you if something goes wrong and a customer has a bad reaction to one of your products. It’s always better to be safe than sorry!

 

Read our blog on the Laws of Selling Crafts

 

Expanding your range: Other crafts to consider

Once you’ve got bath bombs down to an art, why not expand your product range? Offering complementary products can boost your sales and attract a wider customer base.

 

Complementary Products

Many bath bomb sellers also offer soaps, bath salts, body scrubs, or candles. These are natural extensions of your brand and can be made in small batches with similar ingredients. This gives your customers more options and can help increase the average spend.

 

Seasonal and Special Edition Products

Who doesn’t love a holiday-themed bath bomb? Think ahead and create limited edition products for key events like Christmas, Valentine’s Day, and Mother’s Day. This keeps your offerings fresh and encourages repeat purchases.

 

Where to sell your crafts

One of the biggest decisions you’ll make is figuring out where to sell your bath bombs. The good news? There are loads of options, both online and offline.

 

Online Platforms

Etsy is a popular platform for handmade goods, and Folksy is a UK-based alternative that’s great for British crafters. You could also set up your own e-commerce website through platforms like Shopify. Selling online allows you to reach a wide audience, but keep in mind you’ll need to invest time in marketing to drive traffic to your shop.

 

Social media is also crucial for building your brand. Instagram and TikTok, with their focus on visual content, are great platforms for showcasing your colourful, vibrant bath bombs.

 

Local Markets and Craft Fairs

If you prefer face-to-face sales, local craft fairs and markets are a fantastic option. It’s a great way to engage with your customers, get real-time feedback, and test new products.

 

Retail Partnerships

For those who want to scale up, consider partnering with local boutiques, salons, or gift shops. You could sell your products wholesale or on consignment. Just be sure to price your products carefully to maintain a profit after the shop takes its cut.

 

Pricing your products

 

Now comes the tricky bit—pricing your products. You want to cover your costs, but you also need to keep your products affordable.

 

Cost of Production

Start by calculating how much it costs to make each bath bomb, including ingredients, packaging, and your time. Don’t forget to factor in shipping costs if you’re selling online.

 

Setting the Right Price

Your price should cover all your costs and leave you with a healthy profit margin. It’s important to check what your competitors are charging and find a balance between offering value to customers and making sure you’re profitable.

 

Read our blog on pricing – Pricing your products for profit

 

Branding and marketing your bath bomb business

Your brand is more than just a logo—it’s your business’s personality. From the way your bath bombs look to how you interact with customers online, branding is key to standing out.

 

Creating a Brand Identity

Think about what makes your bath bombs special. Are they eco-friendly? Vegan? Are they designed with relaxation in mind or full of fun and colour? Create a brand identity that reflects your values and appeals to your target market.

 

Social Media Marketing

Social media is a brilliant tool for small businesses. Post pictures of your products, show behind-the-scenes shots of your production process, and engage with your audience by asking questions or hosting giveaways. Platforms like Instagram and TikTok are ideal for showcasing the visual appeal of your bath bombs.

 

Building an Email List

An often-overlooked marketing tool is email. Building an email list allows you to communicate directly with your customers, sending them updates on new products, special offers, and promotions. It’s a great way to nurture customer loyalty.

 

Managing growth and scaling your business

As your business grows, it’s important to think about how to manage demand and keep things running smoothly.

 

Outsourcing Production

At some point, making bath bombs in your kitchen might not be sustainable. You can either hire someone to help or look into outsourcing production to a manufacturer. Just make sure your products remain true to your brand.

 

Automating Tasks

There are plenty of tools to help automate parts of your business, from inventory management software to online shipping solutions. These can save you a lot of time and headaches as you scale.

 

Planning for the Future

Finally, don’t forget to think long-term. Do you want to expand into new markets or launch new product lines? Planning for growth early on will help you stay focused and successful.

 

Get Crafters Insurance with Protectivity

Getting the right insurance will help protect you from claims that could significantly affect your finances, providing reassurance to focus on doing the work you love.

Protectivity’s crafters insurance is designed to support you as you grow your new business. Our specialist insurance includes public liability, employers’ liability, products liability and equipment and stock cover.

Find out more and get an online quote suited to your business.

Get Crafters Insurance from Protectivity

 

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date. 

So, you’ve caught the jewellery-making bug, and now your kitchen table is overflowing with beads, wires, and shiny bits of metal—welcome to the club! With the rise of home-based businesses, more and more people in the UK are turning their passion for crafting into profitable jewellery ventures.

But with so many options out there, figuring out where and how to sell your custom pieces can be a bit overwhelming. Don’t worry; you’re not alone! In this blog, we’re going to walk you through the best platforms and strategies to help you shine in the jewellery market.

Whether you’re wondering where to sell, how to price, or what legal hoops you need to jump through, we’ve got the answers to all the burning questions jewellery makers like you often have. Let’s dive in and get those beautiful creations into the hands of eager customers!

 

Where can I sell my handmade jewellery?

So, you’ve created some beautiful jewellery pieces, and now it’s time to share them with the world! But where do you start? Whether you’re aiming to reach a global audience or just want to make a splash in your local community, there are plenty of places to sell your custom jewellery. Let’s explore your options!

Online Marketplaces

Etsy
If you’re looking to reach an audience that loves all things handmade and unique, Etsy is your go-to platform. It’s practically a treasure trove for jewellery lovers who are on the hunt for something special. The best part? Etsy buyers are already primed to appreciate the time and creativity you’ve put into your pieces. Setting up shop is straightforward, and with the right keywords and stunning photos, your jewellery can find its way to customers who are specifically searching for one-of-a-kind items.

eBay
Now, eBay might not be the first place you think of for handmade goods, but don’t dismiss it too quickly! eBay has a massive audience, which means lots of eyes on your jewellery. Plus, if you enjoy a bit of excitement, eBay’s auction-style listings can add a fun twist to selling your pieces. You never know—your designs might just spark a bidding war!

Amazon Handmade
If you’re looking to sell on a platform with the reach of Amazon but still want to keep that handmade vibe, Amazon Handmade is a great option. It’s similar to Etsy in that it’s geared toward artisans, but with the added bonus of Amazon’s global customer base. This means you can potentially reach millions of customers who are browsing for something unique and handcrafted.

Social Media Platforms

Instagram and Facebook
When it comes to showing off your jewellery, Instagram and Facebook are like your personal runway. These visual platforms are perfect for highlighting the beauty of your creations. You can post photos, share behind-the-scenes stories, and even go live to chat with your followers in real-time. Facebook also offers the option to set up a shop directly on your page, making it easy for your followers to browse and buy.

TikTok
Feeling adventurous? Give TikTok a try! It’s not just for dance challenges—TikTok is a fantastic platform to engage with a younger audience through creative videos. Show off your jewellery-making process, create tutorials, or even host live selling events. The platform’s algorithm can quickly introduce your content to a broad audience, giving you the chance to go viral.

Personal Website

If you’re serious about building your brand, having your own e-commerce site is a must. Platforms like Shopify or Wix make it easy to set up a professional-looking website where you control everything from the layout to the customer experience. The best part? No competition from other sellers right next to your listings, as you’d find on marketplaces. Plus, having your own site builds credibility and gives you the freedom to grow your brand on your terms. It’s your little corner of the internet where customers can get to know your story and fall in love with your jewellery.

Local Markets and Craft Fairs

Sometimes, there’s nothing like good old face-to-face selling. Local markets and craft fairs are fantastic for building a loyal customer base in your community. You get instant feedback, and people can see and touch your jewellery in person, which can be a huge selling point. Plus, these events are a great way to network with other local artisans and even find potential collaborations. And let’s be honest—there’s something incredibly satisfying about watching someone fall in love with your work right before your eyes.

Jewellery Boutiques

If you’re looking to get your jewellery into brick-and-mortar stores, consider partnering with local boutiques and consignment shops. These shops are always on the lookout for unique, handmade pieces that will set them apart from the high street chains. By placing your jewellery in a boutique, you not only gain exposure but also tap into an existing customer base that trusts the shop’s curation.

 

 

Laws on selling handmade jewellery in the UK

Before you jump into selling your stunning handmade jewellery, it’s essential to get acquainted with the legal side of things. Here’s a quick rundown of what you need to know to keep everything above board and running smoothly.

Hallmarking Laws

In the UK, if you’re working with precious metals like silver, gold, platinum, or palladium, you need to be aware of hallmarking laws. These laws require any piece over a certain weight (e.g., 7.78 grams for silver) to be hallmarked by an Assay Office. This hallmark is your piece’s stamp of authenticity, proving it’s made of genuine precious metal.

To get your jewellery hallmarked, you’ll need to send it to an Assay Office, where they’ll test the metal and apply the appropriate marks. Not only is this a legal requirement, but it also reassures your customers that they’re buying quality.

Business Registration and Taxes

If you’re selling jewellery regularly, it’s time to register your home-based business with HMRC. This means you’ll need to keep track of your income and expenses, file a Self-Assessment tax return, and potentially register for VAT if your turnover exceeds the threshold (which is currently £85,000).

Even if you’re starting small, it’s important to understand your tax obligations, including income tax and National Insurance. Keeping accurate records from the get-go will save you a lot of headaches down the line!

Health and Safety Regulations

Your workshop should be a safe space, not just for you but also for anyone who might visit or receive your jewellery. This means ensuring your workspace meets health and safety standards—think proper ventilation, secure storage for tools, and safe handling of chemicals.

Also, consider liability issues; for example, if you’re using materials that could cause allergic reactions, like nickel, make sure you’re transparent about it with your customers. You might also want to look into product liability insurance to protect yourself in case of any issues.

Consumer Rights and Returns Policy

Setting up a clear returns policy is key to running a trustworthy business. Under UK law, customers have certain rights on returns and refunds, especially when buying online, including the right to return items within 14 days for a refund.

Make sure your returns policy is easy to find on your website or sales platform, and that it complies with consumer rights laws. This not only protects your customers but also helps build trust and confidence in your brand.

Find out more in our blog on the Laws selling handmade crafts in the UK.

 

Can you sell handmade jewellery on Vinted?

Vinted is a popular platform originally designed for selling second-hand clothing, but it has since expanded to include a variety of items, including jewellery.

Pros include tapping into Vinted’s large, style-conscious user base, which can be great for selling trendy or fashion-forward jewellery pieces. However, there are some cons to consider—Vinted’s primary focus is on pre-loved items, so handmade jewellery might not get as much visibility as it would on a platform dedicated to artisans. Additionally, the platform’s pricing and listing structure might not be as flexible or supportive for handmade sellers.

 

Tips to sell custom jewellery

So, you’ve crafted some gorgeous custom jewellery, and now it’s time to get it into the hands of eager customers. But how do you make sure your pieces stand out in the crowded marketplace? Here are some fun and practical tips to help you sell your custom jewellery like a pro!

Understand Your Target Market

First things first, you need to know who you’re selling to. Think of your target market as your jewellery’s biggest fans—they’re the people who will love and appreciate your work the most. Take some time to research who they are, what they value, and where they hang out online. Are they young fashionistas looking for the latest trends, or perhaps brides-to-be searching for that perfect bespoke piece? Understanding your audience helps you tailor your marketing message to speak directly to them. When you know what makes your customers tick, you can create jewellery and content that resonates, making them more likely to hit that “Buy Now” button.

High-Quality Photography and Presentation

Let’s face it, when it comes to selling jewellery online, a picture really is worth a thousand words. High-quality photos are essential because they’re often the first impression customers have of your work. Invest in a good camera or even just a smartphone with a great camera and pay attention to lighting—natural light works wonders for showcasing the true colours and details of your pieces. Try shooting on a clean, neutral background to make your jewellery pop, and don’t forget to capture different angles and close-ups.

But don’t stop there—think about the unboxing experience too. Beautiful packaging can turn a one-time buyer into a repeat customer. Whether it’s a simple, elegant box or a personalised thank-you note, those little touches can make your customers feel special and more likely to recommend your shop to others.

Pricing Strategies

Pricing your jewellery can be tricky—you want to be competitive, but you also need to make a profit (and cover that endless supply of beads and wire you keep ordering!). Start by calculating the cost of your materials and the time it takes to make each piece, then add a reasonable markup. It’s also smart to check out what similar items are selling for to make sure you’re in the right ballpark.

Consider offering discounts, bundles, or limited-time promotions to attract new customers or encourage larger purchases. Just be careful not to undervalue your work—your jewellery is handmade and custom, which makes it special and worth every penny!

For more information check out Pricing your products for profit.

Marketing and Branding

In today’s world, selling isn’t just about the product—it’s about the brand behind it. Your brand is the story you tell through your designs, your packaging, and how you interact with customers.

Take some time to build a strong brand identity that reflects your style and values. Are you all about boho chic, or is your jewellery inspired by vintage elegance? Whatever your vibe, make sure it’s consistent across your website, social media, and packaging.

Protect yourself with craft insurance

We’ve already covered the key UK rules and regulations for selling jewellery, but there’s one more crucial piece of the puzzle—insurance. Insurance might not be the most exciting topic, but it’s an essential consideration that should never be overlooked.

Crafters insurance can provide you with peace of mind by covering your liability if a customer has an issue with your product, such as an allergic reaction, and protecting your equipment and stock against theft, damage, or loss.

Whether you’re selling at local markets or online, having the right insurance in place ensures that your business is safeguarded against unexpected events, allowing you to focus on what you love—creating beautiful jewellery.

 

Tips to sell custom jewellery

So, you’ve crafted some gorgeous custom jewellery, and now it’s time to get it into the hands of eager customers. But how do you make sure your pieces stand out in the crowded marketplace? Here are some fun and practical tips to help you sell your custom jewellery like a pro!

Understand Your Target Market

First things first, you need to know who you’re selling to. Think of your target market as your jewellery’s biggest fans—they’re the people who will love and appreciate your work the most. Take some time to research who they are, what they value, and where they hang out online. Are they young fashionistas looking for the latest trends, or perhaps brides-to-be searching for that perfect bespoke piece? Understanding your audience helps you tailor your marketing message to speak directly to them. When you know what makes your customers tick, you can create jewellery and content that resonates, making them more likely to hit that “Buy Now” button.

High-Quality Photography and Presentation

Let’s face it, when it comes to selling jewellery online, a picture really is worth a thousand words. High-quality photos are essential because they’re often the first impression customers have of your work. Invest in a good camera or even just a smartphone with a great camera and pay attention to lighting—natural light works wonders for showcasing the true colours and details of your pieces. Try shooting on a clean, neutral background to make your jewellery pop, and don’t forget to capture different angles and close-ups.

But don’t stop there—think about the unboxing experience too. Beautiful packaging can turn a one-time buyer into a repeat customer. Whether it’s a simple, elegant box or a personalised thank-you note, those little touches can make your customers feel special and more likely to recommend your shop to others.

Pricing Strategies

Pricing your jewellery can be tricky—you want to be competitive, but you also need to make a profit (and cover that endless supply of beads and wire you keep ordering!). Start by calculating the cost of your materials and the time it takes to make each piece, then add a reasonable markup. It’s also smart to check out what similar items are selling for to make sure you’re in the right ballpark.

Consider offering discounts, bundles, or limited-time promotions to attract new customers or encourage larger purchases. Just be careful not to undervalue your work—your jewellery is handmade and custom, which makes it special and worth every penny!

For more information check out Pricing your products for profit.

Marketing and Branding

In today’s world, selling isn’t just about the product—it’s about the brand behind it. Your brand is the story you tell through your designs, your packaging, and how you interact with customers.

Take some time to build a strong brand identity that reflects your style and values. Are you all about boho chic, or is your jewellery inspired by vintage elegance? Whatever your vibe, make sure it’s consistent across your website, social media, and packaging.

Protect yourself with craft insurance

We’ve already covered the key UK rules and regulations for selling jewellery, but there’s one more crucial piece of the puzzle—insurance. Insurance might not be the most exciting topic, but it’s an essential consideration that should never be overlooked.

Crafters insurance can provide you with peace of mind by covering your liability if a customer has an issue with your product, such as an allergic reaction, and protecting your equipment and stock against theft, damage, or loss.

Whether you’re selling at local markets or online, having the right insurance in place ensures that your business is safeguarded against unexpected events, allowing you to focus on what you love—creating beautiful jewellery.

 

Get Craft Fair Insurance with Protectivity

Protecting your handmade jewellery is made much easier with specialist craft insurance. Whether you’re an online seller or heading out to craft fairs, it makes sense to be as prepared as possible for any kind of incident.

Protectivity’s Crafters Insurance is designed to give protection from customer or third-party claims, with Product Liability Insurance for the event of accidental damage to someone else.

Find out more and get an instant quote tailored to the needs of your business. Get in touch if you have any queries at all.

Get Crafters Insurance from Protectivity

 

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date. 

Selling crafts in the UK as never been simpler with the ease of accessing supplies and ability to sell your wares online. However, as your success grows it’s important not to ignore the rules that have been put in place to protect customers and take responsibility for the laws you must follow.

Whether you’re a new crafter just starting out, selling informally, and transitioning to more formal operations or an experienced artisan looking to expand your business, navigating the legal landscape is an important milestone for your success and the safety of your customers.

In this blog we explore the essentials of selling crafts in the UK from general laws to be aware of to more specific product compliance and regulation, helping you build a thriving, legally compliant craft business.

 

Selling Handmade Candles

Candle making

Product Safety

When selling candles in the UK, it is crucial to ensure you meet general product safety regulations to protect consumers from harm. Key aspects include:

 

General Product Safety Regulations (GPSR) 2005

Candles must comply with the General Product Safety Regulations (GPSR) 2005, ensuring that they are safe for use and do not pose a risk to health and safety.

 

Risk Assessment

Conduct a thorough risk assessment to identify potential hazards associated with your candles, such as fire risk, toxicity, and stability. Provide clear and comprehensive safety information, including instructions for safe use and warnings about potential hazards.

 

Labelling Requirements

Candles must comply with the Classification, Labelling, and Packaging (CLP) Regulation (EC) No 1272/2008, which aligns with the Globally Harmonized System (GHS) of classification and labelling of chemicals. These include:

 

Hazard Symbols

Candles must display appropriate hazard pictograms if they contain substances that could pose risks, such as flammable materials or harmful fragrances.

 

Signal Words

Use signal words like “Warning” or “Danger” to indicate the level of hazard.

You should include hazard statements, which are standardised phrases that describe the nature and severity of the hazard, such as “May cause an allergic skin reaction” or “Keep away from heat, sparks, open flames, and hot surfaces.”

 

Precautionary Statements

Provide precautionary advice on how to minimize or prevent adverse effects. For instance, “Keep out of reach of children” and “Use only in well-ventilated areas.”

 

Testing

Proper testing of candles is essential to ensure they are safe for consumers. Important tests include:

 

Burn Testing:

Conduct burn tests to check for proper wick performance, flame stability, and the absence of excessive smoke or soot. This helps ensure that candles burn safely and efficiently without causing hazards.

 

Wick Size and Type:

Test different wick sizes and types to ensure they are appropriate for the candle size and wax type, providing a clean, even burn.

 

Burn Time:

Measure the burn time to ensure it aligns with the labelled burn time and that the candle burns consistently throughout its lifespan.

 

Fragrance Load Testing:

Ensure that the fragrance load is safe and does not emit harmful levels of volatile organic compounds (VOCs).

 

Fragrance Concentration:

Test the concentration of fragrances to avoid levels that could be toxic or cause irritation.

 

Allergenic Potential:

Assess the potential for fragrances to cause allergic reactions and ensure appropriate labelling if necessary.

 

Record Keeping:

Maintain detailed records of all tests conducted, including methodologies, results, and any corrective actions taken. These records are important for demonstrating compliance with safety regulations.

 

Craft Food Safety Regulations

Fresh Bread

Registering as a Food Business

When you start a food craft business in the UK, it’s mandatory to register with your local authority.

You must register your food business at least 28 days before you start trading. This can be done online through the local council’s website. After registration, your premises will be inspected by environmental health officers to ensure compliance with food safety standards. Regular inspections will follow to maintain compliance.

 

Food Hygiene Regulations

Ensuring food hygiene is critical for protecting public health and complying with the law. You will be expected to follow these regulations:

 

Premises Cleanliness:

Maintain high standards of cleanliness in all areas where food is handled. This includes regular cleaning and sanitizing of surfaces, equipment, and storage areas.

 

Personal Hygiene:

Anyone handling food must adhere to strict personal hygiene practices, such as wearing clean clothing, washing hands frequently, and avoiding handling food when ill.

 

Food Safety Management System:

Implement a food safety management system based on Hazard Analysis and Critical Control Points (HACCP). This involves identifying potential hazards, establishing control measures, and maintaining records to ensure food safety.

 

Temperature Control:

Store food at safe temperatures to prevent the growth of harmful bacteria. This includes proper refrigeration for perishable items and monitoring cooking temperatures.

 

Pest Control:

Implement measures to prevent pest infestations, such as regular inspections and maintaining a clean environment.

 

Labelling of Allergens

Correct labelling is essential to inform customers about potential allergens in your food products. The FSA can advise on the exact details, but it will involve including (but not limited to):

 

Allergen Information:

14 major allergens present in your food products. These allergens include peanuts, tree nuts, milk, eggs, fish, crustaceans, molluscs, soybeans, cereals containing gluten, sesame seeds, celery, mustard, lupin, and sulphur dioxide.

 

Ingredient Listing:

List all ingredients in descending order of weight, with any allergens highlighted (e.g., in bold or a different colour).

 

Advisory Statements:

Use advisory statements like “may contain traces of…” if there is a risk of cross-contamination with allergens.

 

Food Safety Training Courses

To ensure that you and your staff handle food safely and comply with legal requirements, it’s important to undertake food safety training. Recommended courses include:

 

Level 2 Food Hygiene and Safety for Catering:

This basic course covers essential topics like food safety laws, personal hygiene, and controlling food safety hazards. It’s suitable for anyone handling food.

 

Level 3 Supervising Food Safety in Catering:

Designed for supervisors and managers, this course provides more in-depth knowledge on implementing and monitoring food safety practices.

 

HACCP Training:

Courses on HACCP principles are essential for understanding and applying this critical food safety management system.

 

Allergen Awareness Training:

Specialist training focused on managing allergens in a food business, understanding labelling requirements, and preventing cross-contamination.

 

What is CLP Compliant?

CLP (Classification, Labelling, and Packaging) compliance is a regulatory framework designed to ensure that hazardous substances and mixtures are classified and labelled correctly to inform users of potential risks. This is especially relevant for crafters selling items that may contain chemicals, such as handmade candles, soaps, and cosmetics.

 

What is Hallmarking?

Hallmarking is a legal requirement in the UK for items made from precious metals, such as gold, silver, platinum, and palladium, to ensure their authenticity and quality. It involves testing the metal content of items and marking them with a series of official marks. This process helps to protect consumers from fraud and guarantees the purity of the metal.

 

Hallmarking Process

Craftspeople and businesses must register with one of the four UK Assay Offices: London, Birmingham, Sheffield, or Edinburgh. Upon registration, you will receive a unique sponsor’s mark (maker’s mark), which will be used on all your hallmarked items.

 

Toy Safety Requirements

Group crafting toys

The Toys (Safety) Regulations 2011 sets stringent safety requirements for toys sold in the UK. This directive ensures that toys are safe for children and do not pose health hazards. Toys must be designed and manufactured to meet essential safety requirements covering physical, mechanical, chemical, electrical, hygiene, and radioactivity aspects.

 

Cosmetic Craft Safety Regulations

The Cosmetic Regulation (EC) No 1223/2009 sets the standards for cosmetic products sold within the UK. This regulation ensures that cosmetics are safe for human health, labelled correctly, and marketed in a way that does not mislead consumers.

 

Official Resources for Crafters

Government Websites

Gov.uk

Selling goods and services: This section provides information about consumer rights and the responsibilities of businesses when selling goods and services.

 

Intellectual Property Office (IPO)

Protecting your designs: This resource offers guidance on how to protect your craft designs through intellectual property rights.

 

HM Revenue & Customs (HMRC)

Business tax: self-employed: This page details the tax obligations for self-employed individuals, which is relevant for craft sellers.

 

Professional Bodies and Associations

The Craft Council

https://www.craftscouncil.org.uk/

The Craft Council offers resources, exhibitions, and advice for craft makers.

 

Association for Contemporary Jewellery (ACJ)

https://acj.org.uk/

ACJ supports contemporary jewellers with resources, networking opportunities, and exhibitions.

 

The Heritage Crafts Association

https://www.heritagecrafts.org.uk/

This association focuses on preserving traditional crafts and provides support and advocacy for craftsmen and women.

 

Additional Useful Links

Business Companion

https://www.businesscompanion.info/

Guidance for craft businesses

Business Companion offers in-depth advice on trading standards and regulations for small businesses, including those selling crafts.

 

Regulations for Selling at Craft Fairs

Obtain Necessary Permits or Licenses from Local Councils

Before selling at a craft fair, you must check with the local council where the fair is being held to determine if a trading license or permit is required. This varies by location, and some councils might require street trading licenses or market stall permits.

The application process typically involves filling out a form, providing proof of identity and address, and paying a fee. Councils may also require evidence of insurance and compliance with health and safety standards.

 

Crafters Public Liability Insurance

Public liability insurance is crucial as it protects you against claims if someone is injured or their property is damaged due to your business activities. This type of insurance covers legal fees and compensation costs.

Many craft fair organisers and local councils require proof of public liability insurance before allowing you to set up your stall. It demonstrates that you are prepared to handle potential risks, providing peace of mind to both you and the event organisers.

 

Health and Safety Regulations for Stall Setup

Risk Assessment: Conduct a risk assessment to identify and mitigate potential hazards associated with your stall. This includes ensuring your setup is stable and safe, electrical equipment is tested and safe to use, and any sharp tools or hazardous materials are properly secured.

 

Safety Standards: Comply with regulations regarding fire safety, such as having fire extinguishers on hand if necessary, and ensuring clear and unobstructed pathways for emergency exits.

 

Food Hygiene: If you are selling food items, you must comply with food hygiene regulations, including proper storage, handling, and display of food. Registration with the local environmental health department may also be required.

 

Get Crafters Insurance with Protectivity

It may seem daunting at first glance, but knowing what you need to comply with the regulations is a necessary safety precaution for your own business, as failing to do so, may also affect your insurance.

Protectivity’s crafters insurance is designed to support you as you grow your new business. Our specialist insurance includes public liability, employers’ liability, products liability and equipment and stock cover.

Securing the right insurance is another sensible step to preserve your brand reputation and protect your finances. Focus on the work you love with the reassurance you are properly protected.

Find out more and get an online quote suited to your business.

Get Crafters Insurance from Protectivity

 

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date. 

There are hundreds of craft fairs taking place across the UK this Summer, providing a perfect platform to showcase your handmade skills and products to customers and learn from other crafty enthusiasts.

If you’re new to the craft fair scene, we’ve put together some tips on how to best prepare yourself and ensure you stand out. Whether you have a specialist craft to sell or you’re a jack of all trades. Here’s some inspiration to get you started for craft fairs, this summer or in the future.

 

What to sell at summer craft fairs?

Craft fair, handmade fan stand

At Summer craft fairs, to really stand out it’s ideal to offer products that align with the season and cater to the interests and needs of attendees looking for summer-themed items.

 

Handmade Jewellery

Create unique pieces of jewellery inspired by summer themes such as beach motifs, sea creatures, or vibrant colours. Consider using materials like shells, beads, or natural gemstones to capture the essence of the season.

 

Beach Accessories

Offer a range of beach accessories such as handmade tote bags, beach towels, sun hats, and sunglasses cases. Consider incorporating fun patterns, bright colours, and durable materials suitable for outdoor use.

 

Summer Apparel

Design and sell lightweight and breezy clothing items perfect for the warmer weather, such as sundresses, tank tops, shorts, and sarongs. Use breathable fabrics like cotton or linen in bright, summery prints.

 

Home Decor

Create summer-inspired home decor items such as decorative pillows, wall hangings, candles, or table runners. Incorporate elements like nautical themes, floral designs, or tropical patterns to evoke a sense of summer warmth and relaxation.

 

Outdoor Decorations

Offer handmade outdoor decorations like wind chimes, garden ornaments, or planters designed to enhance outdoor spaces. Use materials like ceramic, metal, or glass that can withstand outdoor conditions.

 

Natural Skincare Products

Craft and sell natural skincare products tailored for summer skincare needs, such as sunscreen, lip balm, body scrubs, or insect repellent. Use high-quality, skin-friendly ingredients like coconut oil, shea butter, or essential oils.

 

Handmade Crafts for Kids

Create and sell handmade toys, games, or craft kits designed to keep kids entertained during the summer months. Consider items like handmade dolls, wooden puzzles, or DIY craft sets with a summer theme.

 

Fruit-themed Items

Embrace the bounty of summer fruits by offering fruit-themed items such as handmade fruit bowls, kitchen towels, aprons, or decorative ceramics featuring fruit motifs. These items add a touch of freshness and colour to any home.

 

Outdoor Accessories

Provide practical and stylish outdoor accessories such as picnic blankets, insulated cooler bags, or reusable water bottles decorated with summery patterns or designs.

 

Artwork Inspired by Nature

Create and sell artwork inspired by the beauty of nature in summer, such as landscape paintings, botanical illustrations, or photography prints showcasing scenic summer vistas, flowers, or wildlife.

 

Handmade Candles and Fragrances

Craft and sell handmade candles or reed diffusers in refreshing scents inspired by summer, such as citrus, coconut, or tropical fruits. Use natural ingredients and attractive packaging to appeal to customers.

 

DIY Craft Kits

Offer DIY craft kits that allow customers to create their own summer-themed projects at home. Provide all the necessary materials and instructions for making items like beach-themed jewellery, sun hats, or decorative wall art.

 

How to find the best craft fairs to sell at?

Colourful Craft Fair

Choosing the right craft fairs to sell at depends on various factors such as your target audience, location, budget, and type of crafts you offer. Here are some tips for finding craft fairs that are a good fit for your business:

 

Research Local Events

Look for craft fairs and artisan markets happening in your local area. Check event listings in newspapers, community bulletin boards, and online directories to find opportunities to showcase your crafts.

 

Consider Your Target Audience

Identify the demographic and interests of your target customers. Choose craft fairs that attract attendees who are likely to be interested in your products. For example, if you specialize in handmade baby products, consider participating in family-friendly events or baby expos.

 

Visit Craft Fairs as a Visitor

Attend craft fairs as a visitor to get a sense of the event’s atmosphere, attendee demographics, and the types of vendors and products featured. Pay attention to factors such as foot traffic, booth layout, and overall vibe to help you determine if it’s a good fit for your business.

 

Check Seller Requirements

Review the seller requirements and guidelines for each craft fair you’re considering. Look for events that offer reasonable booth fees, provide adequate space for stalls, and have policies that align with your business needs and values.

 

Assess Past Reviews

Research feedback from past stallholders who have participated in the craft fairs you’re interested in. Look for reviews and testimonials online or reach out to fellow crafters in your network to learn about their experiences. Positive reviews from other vendors can indicate that the event is well-organised and attended by engaged customers.

 

Evaluate Event Promotion

Consider the event’s marketing and promotion efforts to gauge its potential reach and impact. Look for craft fairs that actively promote their sellers through social media, email newsletters, local advertising, and other channels to ensure maximum exposure for your business.

 

Network with Other Stallholders

Build relationships with other crafters and artisans in your community to get recommendations for craft fairs and stay informed about upcoming events. Join online forums, social media groups, or local artisan networks to connect with fellow makers and share information about craft fair opportunities.

 

Start Small and Expand

If you’re new to selling at craft fairs, consider starting with smaller, local events before branching out to larger, more competitive markets. This allows you to gain experience, test different strategies, and build a customer base before tackling bigger opportunities.

 

How to have the best craft stall display?

Jewelry stand

Craft fair display ideas

Before setting up your display, plan the layout of your stall. Consider the flow of traffic, focal points, and areas where customers can easily browse your products.

 

Use Height and Depth

Create visual interest by incorporating elements of height and depth into your display. Use shelves, risers, or display stands to showcase your products at different levels. This helps draw the eye and makes your stall look more dynamic.

 

Consider Colour and Theme

Choose a cohesive colour scheme and theme that reflects the style of your products and appeals to your target audience. Use complementary colours to make your display visually appealing and memorable.

 

Create Visual Balance

Arrange your products in a balanced and harmonious way. Avoid overcrowding your display and leave enough space between items to allow customers to see each product clearly.

 

Highlight Best-Sellers

Place your best-selling or most eye-catching products at the front and centre of your display to attract attention. Use signage or banners to draw attention to these featured items.

 

Tell Your Story

Incorporate storytelling elements into your display to connect with customers on a personal level. Use signage, photos, or props to share the inspiration behind your products, your creative process, or the story of your brand.

 

Use Props and Decor

Enhance your display with props, decorations, or themed elements that complement your products and add visual interest. However, be careful not to overcrowd your display with too many distractions.

 

Provide Samples or Demonstrations

Offer samples or demonstrations of your products to engage customers and encourage them to interact with your stall. This allows customers to experience the quality and craftsmanship of your products firsthand.

 

Ensure Good Lighting

Proper lighting is essential for showcasing your products effectively. Use natural light whenever possible, but also consider adding additional lighting such as spotlights or LED lights to highlight key areas of your display.

 

Keep It Neat and Organised

Maintain a clean and organised display throughout the event. Regularly tidy up your stall, restock products, and adjust displays as needed to keep everything looking fresh and inviting.

 

Be Approachable

Smile, greet customers warmly, and be ready to answer any questions they may have about your products. Creating a friendly and welcoming atmosphere will encourage customers to linger at your stall and make a purchase.

 

How to get customers to visit your craft stall?

Craft Fair Summer

Getting customers to visit your craft stall requires a combination of effective marketing, visual appeal, and engaging customer interaction. Here are some strategies to attract visitors to your craft stall:

 

Promote Your Participation

Use social media, email newsletters, and local community channels to announce your participation in the craft fair. Share sneak peeks of your products, highlight special promotions, and create buzz to generate excitement and attract potential customers.

 

Create Eye-Catching Signage

Design clear and attractive signage that prominently displays your business name, logo, and what you have to offer. Use bold colours, large fonts, and engaging visuals to grab the attention of passersby and draw them to your stall.

 

Offer Special Deals or Discounts

Entice customers with special deals, discounts, or promotions exclusive to the craft fair. Consider offering a “buy one, get one free” deal, discounted bundles, or a limited-time discount for customers who visit your stall.

 

Offer Giveaways

Offer samples of your products or provide live demonstrations to engage customers and encourage them to stop by your stall. This allows customers to experience the quality and craftsmanship of your products firsthand, making them more likely to make a purchase.

 

Create a Welcoming Atmosphere

Make your stall inviting and approachable by smiling, greeting customers warmly, and engaging them in conversation. Create a friendly atmosphere that encourages customers to linger and explore your products.

 

Use Visual Merchandising Techniques

Design an attractive and well-organised display that showcases your products in the best possible light. Use props, decorations, and themed elements to enhance visual appeal and draw attention to your stall.

 

Offer Interactive Activities

Provide interactive activities or experiences that engage customers and encourage them to spend time at your stall. This could include DIY crafting stations, photo booths, or interactive displays related to your products.

 

Collaborate with Other Stallholders

Partner with complementary vendors to cross-promote each other’s stalls and attract a wider audience. Offer joint promotions or create themed displays that encourage customers to visit multiple stalls.

 

Collect Contact Information

Have a sign-up sheet or digital device for collecting email addresses or social media follows. This allows you to stay in touch with customers after the event and inform them about future craft fairs or new products.

 

Encourage Word-of-Mouth Referrals

Provide exceptional customer service and encourage satisfied customers to spread the word about your stall to their friends and family. Offer incentives such as referral discounts or freebies for customers who bring new visitors to your stall.

 

Get Craft Fair Insurance with Protectivity

When preparing yourself for a craft fair having the correct crafters insurance should is essential to consider. This way, you can lessen the potential financial impact that could threaten your operation. It is also likely that a craft event will require you to have public liability insurance as minimum to participate.

Protectivity’s Craft Fair Insurance offers Public Liability cover, designed for accidental damage to customers or third parties, and Employers’ Liability, for any staff you may employ. Our Products Liability extension has been created for claims around third-party products, or opt for Equipment and Stock Cover for loss, damage or theft.

Read more and get a personalised quote today. If you need help with anything, our friendly team can answer any queries you may have.

Get Craft Fair Insurance from Protectivity

 

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date. 

Whether you have a passion for knitting, woodworking, or creating unique handmade jewellery, there are many ways you can turn your passion for crafts into a thriving business. Starting a craft business requires a combination of creativity, dedication, and strategic planning. Every craft business start-up has to follow core principles that are just like those of any other small company.

Remember to keep enjoying the process, stay open to learning and continuously look to improve and grow. With the right mindset and a well-executed plan, you can turn your craft business into a fulfilling, profitable venture.

In this guide, we’ll explore business ideas, key steps and important considerations if you’re wondering how to start a craft business.

The best craft business to start

Choosing the best craft business to start depends on your skills, interests, and market demand. There are many craft businesses you can start from home and grow their potential as you improve both your craftmanship and entrepreneurial skills.

Here are some potential craft ideas to start a business with:

Handmade jewellery: Create unique and personalised jewellery pieces using various materials such as beads, metals, or gemstones.

Candle making: Make artisanal candles with different shapes, scents, and designs. You can look to target specific markets and create different ranges, such as aromatherapy accessories or decorative candles.

Customised stationery: Offer bespoke stationery, including cards, notebooks, and planners, catering to businesses or people looking for special gifts.

Handmade soap and bath products: Produce artisanal soaps, bath bombs, and skincare products using natural ingredients, appealing to consumers interested in self-care and sustainability.

Knit or crochet creations: Showcase your knitting or crochet skills by creating handmade scarves, blankets, or other cosy items.

Woodworking: Craft wooden furniture, home decor items, or personalised gifts, showcasing your woodworking skills.

Art prints and illustrations: Sell your original artwork or prints, offering a range of styles and themes to cater for different tastes.

Upcycled and recycled crafts: Create unique crafts from recycled materials, promoting sustainability and eco-conscious living.

Pottery and ceramics: Develop your own range of handmade pottery or ceramics, ranging from functional dishware to decorative art pieces.

Leather goods: Design and craft leather accessories such as wallets, belts, or custom-made items.

Fabric crafts: If you have good sewing and design skills, you could create fabric-based crafts like quilts, pillows, or clothing items.

Terrariums and miniature gardens: Make small ecosystems within glass containers, offering unique and low-maintenance decor for plant enthusiasts.

Upcycled fashion: Second-hand has never been more fashionable. Transform old clothing or fabrics into trendy and eco-friendly pieces.

Handmade pet accessories: Create unique pet products, such as custom pet beds, collars, or toys for animal lovers.

DIY craft kits: Package materials and instructions for specific crafts, providing customers with a convenient way to explore their creativity at home.

 

How to start an art and craft business

These recommendations are designed to help you set a solid foundation for your craft business and increase your chances of success.

Find your niche

The first and most crucial step in starting a craft business is identifying your niche. What sets your crafts apart from others in the market? Consider your interests, skills, and the potential demand for your products. Research the market to understand trends and identify any gaps that your craft business could fill. Whether it’s handmade candles, personalised stationery, or eco-friendly crafts, defining your niche will guide your product development and marketing efforts.

Create a business plan

A comprehensive business plan is essential for the success of any venture. It will help you get clear on where you want your company to go and stay on track with your key aims. Outline your business goals, target market, competition analysis, and financial projections.

Define your unique selling proposition (USP), describing what makes your crafts special and differentiates them from others in the market. A business plan serves as a roadmap for your craft business and can be a valuable tool when seeking funding or partnerships.

Follow legal requirements

Before going ahead with your craft business, take care of the legalities. Register your business with the appropriate authorities and obtain any necessary licences or permits. Consider the legal structure of your business, whether it will be a sole proprietorship, partnership, LLC, or corporation. We’ll explore this in more detail later in the article.

Protect your intellectual property by trademarking your business name or any unique designs associated with your crafts.

Decide where you’ll work

Create a dedicated workspace for your craft business. Whether it’s a corner in your home, a studio, or a workshop, having an organised and well-equipped space is crucial for efficient production.

If you’re wondering how to start a craft business from home, you can create an efficient home workspace by selecting a quiet, well-lit area. Invest in a comfortable desk and ergonomic chair to promote good posture. Organise your supplies using storage solutions, keeping essentials within reach.

Personalise the space with inspirational decor and make sure you’ll have reliable internet connectivity. You might want to purchase noise-cancelling headphones to help you focus if there’s likely to be outside noise. Establish a routine, delineating work hours to maintain a healthy work-life balance. Minimise distractions and find the place in your home with the best natural light, or work during the most well-lit hours. Prioritise comfort and functionality to enhance productivity in your home office.

Invest in quality tools and materials, and ensure that your workspace complies with safety regulations. A comfortable and inspiring environment can enhance your creativity and productivity.

Source materials

Identify reliable suppliers for the materials needed for your crafts. Research and establish relationships with vendors who offer quality supplies at reasonable prices. Consider the sustainability of your materials, as environmentally conscious products are gaining popularity. Building strong relationships with suppliers ensures a steady flow of materials for your craft business.

Price your products

Determining the right pricing strategy is essential for the success of your craft business. Research the prices of similar products in the market to ensure that your pricing is competitive. Don’t forget to factor in your desired profit margin and account for any discounts or promotions you may offer.

If you’re wondering how much it costs to start a craft business, look into the cost of materials, labour, and overhead when setting your prices. You can research the prices of your required equipment and add in anything else such as delivery, email and website platform subscriptions, software systems etc. Then you can come up with your product price.

Establish your brand identity

Creating a strong brand identity is crucial for standing out in the market. Choose a memorable and distinctive business name, design a logo that reflects your brand’s personality, and establish a consistent visual style for your crafts and marketing materials.

Your brand identity should resonate with your target audience and convey the unique value of your products. This also means communicating your brand values and mission. What is your purpose? What do you believe in and what problems are you looking to solve? What causes would you like to be aligned with? These are all important to today’s consumer market.

Build an online presence

In the digital age, an online presence is essential for reaching a wider audience. The internet may be your main source of new customers and income. Create a professional ecommerce website showcasing your crafts, providing information about your business, and allowing customers to make purchases online.

Create social media accounts and plan your posts ahead in a marketing calendar, to engage with your audience and build a community around your brand. You could also sell your crafts on popular online marketplaces to expand your reach.

Marketing and promotion

Effectively market your craft business to attract customers and generate sales. Develop a marketing strategy that includes both online and offline channels. Use social media, email marketing, and online content creation on your website to showcase your crafts and connect with your target audience.

Consider attending craft fairs, markets, and local events to promote your products in person. Run influencer marketing campaigns and collaborate with other businesses to expand your reach.

Provide exceptional customer service

Customer satisfaction is key to the success of your craft business. Provide excellent customer service by responding promptly to inquiries, addressing concerns, and ensuring timely delivery of products.

Encourage customer feedback and use it to continually improve your products and services. The better your business reputation, the more likely people are to recommend you and keep coming back.

Create finance management systems

Effective financial management is crucial for the sustainability of your craft business. Keep detailed records of your income and expenses, and use accounting software to streamline the process. Set a budget for your business and monitor your cash flow regularly.

Plan for taxes in advance, putting money aside throughout the year, and seek the advice of a financial professional if needed. Good financial management ensures the long-term success and growth of your craft business.

Plan how to scale your craft business

As your craft business grows, you can consider expansion opportunities. It’s important to be prepared for this ahead of time; it is sometimes the case that product demand soars before a business is ready to meet it. If you need help with this, consult with other business owners who have experience growing companies.

Explore new product lines, markets, or distribution channels to increase your revenue. Hire additional help if needed, and invest in marketing strategies to reach a broader audience. Continuously evaluate and adjust your business plan to adapt to changing market trends and customer preferences.

 

Do I need a licence to sell crafts in the UK?

It’s crucial to research and understand any specific regulations that may apply to your craft business based on its nature and location. Generally, there isn’t a specific licence required to sell crafts in the UK. However, there are some exceptions and considerations.

Local council regulations

Depending on the nature of your craft business and where you operate, your local council may have specific regulations. Some councils require businesses, including home-based ones, to obtain a licence or inform them of their activities. Check with your local council to ensure compliance with any local regulations.

Food and beverages

If your craft business involves the production and sale of food or beverages, you may need to comply with food hygiene and safety regulations. In such cases, you might need to register with the environmental health department within your local council.

Street trading

If you plan to sell your crafts in public spaces, such as at markets or on the street, you may need a street trading licence. Check with your local council for guidance.

 

Do I need to register my craft business with HMRC?

Yes, you do need to register your craft business with HMRC for tax purposes. Even if you earn less than the minimum income of £1,000, you’ll have to be registered. Failure to register your craft business with HMRC and comply with tax regulations can result in penalties, so it’s essential to address this aspect early on.

Here are the key areas to be aware of.

Sole trader or partnership

If you’re operating your craft business as a sole trader or in partnership with others, you need to register with HMRC. This registration is necessary for tracking your income and expenses for tax purposes.

Limited company

If your craft business is set up as a limited company, you must register it with Companies House and HMRC. This involves providing details about the company’s structure, directors, and shareholders.

VAT registration

Depending on your business’s turnover, you may need to register for Value Added Tax (VAT). If your taxable turnover exceeds the VAT threshold of £85,000, you must register for VAT.

National insurance contributions

As a self-employed business, you’ll also need to register for National Insurance contributions. This ensures that you are paying the correct amount of National Insurance based on your earnings.

 

Get Crafters Insurance with Protectivity

Getting the right insurance will help you to preserve your brand reputation and protect your finances, reassuring you to focus on doing the work you love.

Protectivity’s crafters insurance is designed to support you as you grow your new business. Our specialist insurance includes public liability, employers’ liability, products liability and equipment and stock cover. If you’re planning to sell your crafts at fairs, take a look at our craft fair public liability insurance here.

Find out more and get an online quote suited to your business.

Get Crafters Insurance from Protectivity

 

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date. 

If you’re looking to make extra money or diversify your business around the festive season, why not make or stock Christmas crafts to sell? Whether you offer them at fairs, online or in an existing store, it can be both profitable and fun to help people gift their loved ones or fill their homes with the warmth and charm of Christmas. Whether you’re an experienced artisan or dipping your toe into getting crafty, there’s undoubtedly always a market for Yuletide creations.

Once you’ve decided to share and spread joy through your creativity, you’ll want to settle on your niche or narrow down your products. If you’ve been to Christmas markets or fairs before, you’ll know there are many different things you can sell, aimed at a range of demographics. Whether you specialise in cards, woodwork, ornaments, or other festive crafts, you can tap into different audiences on various platforms and channels, for a successful seasonal business.

In this article, we’ll explore some of the best Christmas craft ideas to sell, with advice on current trends and how to approach the festive market.

 

Is it better to source or make Christmas crafts to sell?

Before you do anything, you’ll need to decide whether to source existing products or make Christmas crafts to sell. This depends on various factors, including your skills, resources, and business goals. Designing and producing your own crafts gives you the option of making unique, personalised products that reflect your creativity. This can set you apart in the market and build a brand identity. However, it will require time, effort, and a certain level of proficiency in craftsmanship. Aside from the business benefits, it’s also, of course, about whether you enjoy the making in and of itself.

The benefit of sourcing existing crafts is that it lets you be more efficient with your time. You can offer a bigger range of products and have more hours in the day for other aspects of your business, such as marketing. This is a good option if you lack specific crafting skills, while also giving you the opportunity to bulk price collections, potentially increasing profit margins.

Research market demand, competition, and your target audience. Handcrafted items often appeal to consumers seeking one-of-a-kind pieces, while sourced goods might cater to those looking for convenience and variety.

You might want to go for a hybrid approach, crafting signature pieces while supplementing your offering with sourced items. Striking this balance lets you increase your product range and appeal to a broader customer base, maximising your potential in the market. Regularly assessing customer preferences and market trends will guide your strategy for long-term success.

 

What crafts can I make and sell for Christmas?

There are numerous Christmas crafts you can make and sell, catering to a wide range of tastes and preferences. The popularity of different items can vary from year to year. Anything personalised can add a touch more emotional connection and make people feel special.

Here are some ideas for Christmas crafts to sell at craft fairs, in stores or on online marketplaces.

Homemade Christmas cards

If you want something straightforward to produce yourself, cards are easy Christmas crafts to make and sell. Handcrafted Christmas cards are timeless yet still elevate this long-held tradition, with the huge rise of digital designs in recent years. This means unique and personalised designs offer a nostalgic point of difference.

Consider using traditional festive symbols or incorporating popular Christmas themes. Experiment with different techniques such as embossing, calligraphy, or incorporating small ornaments into the card design. Start early to ensure you have enough stock for the rush. Selling customisable options lets people add a personal touch.

Wooden ornaments

Woodwork crafts add a rustic, charming touch to tree decorations or rooms in the home. If you’re planning to make and sell wooden Christmas crafts, you could include classic holiday shapes like stars, snowflakes, reindeer or Christmas trees. Alternatively, you might want to sell gifts that can be used throughout the year, such as jewellery boxes and planters.

If you’re environmentally minded, give some thought to using or sourcing reclaimed wood for an eco-friendly twist. Whatever materials you opt for, they can be set apart with intricate details, painting or wood burning. Bundle your ornaments into themed sets to encourage customers to purchase multiple pieces, or personalise them with names and dates for a sentimental touch. Crafters’ platforms like Etsy are great for these kinds of products.

Festive wreaths

Wreaths are a staple in Christmas decor, so beautifully crafted designs help to set people’s homes apart for everyone to see. Experiment with different materials such as pine cones, berries, and ribbons. Offer a variety of sizes and styles to cater to different tastes.

You could also host wreath-making workshops to engage with your local community. Create a strong online presence through social media and a dedicated website to showcase your designs, while remembering traditional marketing to reach people offline, such as posters in local shops or cafes.

Personalised stockings

Add a personal touch to another Christmas tradition by creating bespoke, handmade stockings. Experiment with different fabrics, textures, and embellishments. Personalised stockings with names or monograms to make them extra special.

Offer a range of sizes and designs aimed at different preferences and age groups. You could also collaborate with local retailers or online marketplaces to expand your reach. You can sell stockings in sets with other festive items, such as candles to put around them on the mantlepiece, for a complete holiday package.

Candles and scented crafts

People love to bring evocative seasonal scents into their homes. Help them create that cosy Christmas ambience that’s so coveted this time of year, with handmade candles and scented crafts. Experiment with festive scents like cinnamon, pine, or gingerbread. Package candles in Christmas-themed containers, or create decorative wax melts for a unique twist.

There’s also the option to create gift sets with coordinating scents and candle sizes. Invest in striking packaging to elevate your products.

For inspiration on starting a candle making business read our short guide.

 

What are good craft show ideas?

Consumer tastes are ever-evolving, so you’ll have the best chance of success if you latch onto current ideas that bear the modern market in mind. Stay informed on emerging trends and tailor your craft range accordingly.

This year, you might want to consider something that falls within these areas:

  • Sustainable crafts: Give purpose to your brand identity by creating sustainable crafts that minimise environmental impact. Emphasise eco-friendly, recycled materials and practices in your designs, reducing waste and educating people on how to protect the planet. An ever-increasing percentage of customers specifically seek out globally conscious retailers, so it makes good business sense. From upcycled ornaments to reusable wrapping paper, your creations can inspire others to embrace a more sustainable approach to holiday celebrations.
  • Interactive workshops: Take your craft show experience a step further by offering live demonstrations or workshops, to engage attendees in hands-on creativity. From personalised ornament crafting to holiday wreath making, these workshops create an energised atmosphere, letting you connect with your audience. Sparking creativity and making lasting memories of your craft show booth provides an immersive experience that goes beyond shopping.
  • Tech-integrated crafts: Transform traditional crafts with a tech-savvy twist by embracing augmented reality (AR), LED lights, or interactive elements. Seamlessly integrating technology into your creations gives a modern and innovative take on classic designs. From illuminated ornaments to interactive digital displays, captivate audiences with crafts that bridge the gap between tradition and cutting-edge technology.
  • Personalised experiences: Allow buyers to customise their products, so they can take away something bespoke. You can let them do this in person at a fair, show or in-store. Alternatively, you can give people the option to go away and personalise items online after selecting their purchase from you, so that they have extra time to create something they love.
  • Collaborative exhibits: Partner with other crafters for joint displays or interactive projects. Create a dynamic craft show experience by fostering collaboration with other artisans. Collaborative exhibits bring together diverse talents, resulting in interactive and visually stunning displays. From joint workshops to shared projects, these exhibits encourage a sense of community, providing attendees with a unique and enriching artistic experience that transcends individual creations.

 

Get Crafters Insurance with Protectivity

One of the core considerations of any commerce business should be getting the right insurance. It’s no different when it comes to crafts, as you’ll want to protect yourself and your products for professional longevity.

Protectivity’s Crafters Insurance is designed to give protection from customer or third-party claims, with Product Liability Insurance for the event of accidental damage to someone else. You can also opt for Craft Fair Insurance, specifically created for stallholders.

Find out more and get an instant quote tailored to the needs of your business. Get in touch if you have any queries at all.

Get Crafters Insurance from Protectivity

 

 

*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.