Whether you’re a professional dog walker, groomer or trainer, using mobile apps can have a beneficial impact on the way in which you run your business.
From management software, to marketing help, to something that’s just a bit of fun, there are apps to fill all of your operational needs.
We’ve picked out five apps pet business owners and dog walkers in particular shouldn’t be without.
Tractive Dog Walk – Cost: Free
While Strava, is the go-to tracking software for cyclists and runners, Tractive Dog Walk is the one if you’re exploring with a canine companion.
With GPS tracking, you can keep tabs on exactly where you’ve walked for both your own benefit and that of the dog’s owner. A handy extra feature is the ability to share photos from your walks and the locations they were taken with the pooches ‘parents’.
iFootpath – Cost: £1.99
Though not exclusive to dog walkers, iFootpath is an app that those heading outdoors with their (or someone else’s) pooch should not be without. Whether you’re looking to change up your routine, or you’re branching out into a new location, simply input your postcode and iFootpath with throw up a number of great walk options.
Users are presented with photos, terrain guides and the option to add a walk or two of your own. A great choice for those who don’t have a set number of walks planned out already.
Scout – Cost: Free
There are plenty of apps out there that can help you plan your schedule and track your appointments. Where Scout stands out is that is has been designed specifically for pet care professionals.
Business owners can add and move appointments, adding specific notes about the dog’s requirements along the way. If you employ any staff, users can even assign a staff member to that particular walk. And for that added special touch, dog owners can be messaged via the app, and can also track where their precious pooch is at all times when with their walker.
Wave – Cost: Free
Once you have attracted all of those clients and their dogs, walkers need a way of managing the payments being made to them.
Wave is a great invoicing and accountancy web tool designed for small businesses. You can not only issue invoices via the system, but users can also add Smart Pay by Wave to their website, allowing visitors to pay for dog walking or grooming services without the need for generating an invoice.
With payroll options and receipt tracking software, this initially free tool is great for your pet business.
Puppr – Cost: Free (many in-app purchases)
Not every dog you walk will be the most well-behaved, and sometimes a little extra training wouldn’t go amiss. With Puppr, users can watch videos of training drills to hopefully improve the behaviour of even the most difficult of dogs.
Led by a previous America’s Got Talent finalist renowned for her dog training tricks, there are few better apps of this kind on the market. While it’s not cheap to get the full range of features, with the ability to learn new tricks, track a dog’s progress as well as having the option for a live helpline, it’s a price well worth paying.
There are many other apps for dog walkers and pet service providers, but these five are some of the highest recommended. Another thing that is very much recommended is Protectivity’s Dog Walking Insurance in order to cover you and your business should something go wrong that not even one of these apps can fix.
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.
As a dog walker, taking out several of your canine clients at one time is a great way to maximise income. However, there is often confusion as to how many dogs walkers can walk at one time.
Maximum dogs allowed
The answer to this quandary is not a straightforward one. This is because the limit is not set by central government or any one body. Instead, the Control of Dogs Act 2010, allows local authorities to set their own restrictions and maximum number.
Some council areas will have no set limit, while others will see a complete ban on dogs. This is true on some beaches in Devon, Essex and Lincolnshire in the summer months.
Local authority PSPOs
What is becoming more common is local councils lowering the number of dogs permitted to be walked at any one time.
Gosport Borough Council were one of the earlier authorities to take advantage the remit of Public Space Protection Orders when announcing that the maximum number of dogs one person could walk would be lowered from six to four in March 2017.
Other councils have since followed, with consultations regularly being announced. Wandsworth in London sees the council limit the number of dogs that can be walked to four. However, there is the possibility to apply for a licence to walk up to eight dogs in specified areas of the borough.
When some councils announced a consultation on the subject, a furore followed. For example, Blackpool Council faced stiff opposition this year when they announced plans to reduce the number to four dogs. While other restrictions made it through, the limit remained at six dogs at a time.
Kennel Club opposed to limit
The drive to restrict the number of dogs any owner can walk at a time is not something that the Kennel Club sees as viable. The organisation has previously released a statement arguing the setting of an arbitrary number:
“The maximum number of dogs a person can walk in a controlled manner depends on a number of factors relating to the dog walker, the dogs being walked, whether leads are used and the location the walking is taking place,” a statement read.
People must use their own initiative to make a judgement for themselves the press release implied. By assessing the risks of walking a larger number of dogs, walkers, both professional and non, can best judge how many dogs they should walk at one time.
How many dogs does insurance cover?
Local rules are there to be followed, with fines of over £100 in operation for anyone walking more than the maximum number of dogs. However, the limit to the number of dogs set by your council, and the number of dogs covered by a professional’s Dog Walking Insurance can vary.
At Protectivity, we cover dog walkers for up to six dogs at any one time. Therefore, if no local authority restrictions are in place, this is the limit you should stick to. However, if the local council says no more than four, this is the figure to adhere to.
There can often be confusion when it comes to walking your own dogs and Dog Walking Insurance. Our policy is designed to cover dogs not owned by you, however if you take your own canines out with your clients’ dogs, they count towards your six-dog maximum.
For example, if you walk two of your own dogs with four client-owned dogs, this is fine, however only the latter four would be covered by your insurance policy.
It’s important to remember that your own dogs wouldn’t be covered by the insurance policy should they get injured or cause injury to another dog, but they could send you over the limit of six dogs at a time, rendering your insurance cover invalid in the event of a claim.
The subject can be a confusing one for dog walkers, but our advice is always to check with your local council. If a PSPO is in place limiting the number of dogs you can walk, stick to that. Otherwise we advise you to walk no more than six dogs at any one time.
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.
The cutting of the cake symbolises a key part of every couple’s wedding day. Having that cake to remember is likely to be a consideration that everyone will encounter during the planning stages.
Some will opt for a traditional approach of a two or three-tiered sponge or fruit cake for their showstopper. Others though will opt for an alternative approach.
We’ve searched Instagram for 12 of the most unusual wedding cake ideas that really stand out on your big day.
The Compromise Cake
It may be that you and your significant other have very different ideas of what you want for your wedding cake, or you may agree but are undecided on whether to go traditional or wacky.
In that case, this half and half wedding cake is the perfect compromise!
We especially love the creativity of this one, with diagonal splits rather than a straight split down the middle. For the couple wanting some photos of a traditional cake, the split can instead be shown only at the back of the cake.
The Split Flower Cake
The obvious choice for a flower loving couple, the split flower cake trend is popping up on both Instagram and Pinterest feeds with various takes on it.
We loved this pastel coloured version on a two-tier split flower cake. Perfect for when you want your cake to tie in with your wedding flowers in an extra special way!
The “Is-it-really-a-cake?” Cake
Whether it is Harry Potter themed like this one inspired by the memory Cabinet in Dumbledore’s office, or just something significant to you both, there are some wedding cakes out there that make you go “Wow, can we really eat that thing?”.
This example is one of them, obviously from a super skilled baker!
The Cheese Lovers Cake
This trend has been around for a few years now but can be done in so many ways.
Perhaps you’ve had a sweet dessert as part of your dinner and don’t want to give your guests an even bigger sugar rush, or maybe you just love cheese (lets be honest, who doesn’t?).
Decorate with fruits and berries as above or go even more rustic with twigs and mixed nuts.
The Sheep Herder’s Cake
We are not quite sure what to say about this cake.
It obviously requires some serious skills to make this, and I think another element required would be a fun-loving couple who wants a talking point at their wedding.
Maybe the next one will be a horse, or a dog?
The Arty Cake
If we saw this brought out at a wedding, we wouldn’t know if it really was a cake or just a piece of art.
This is fun, unique but also breathtakingly beautiful!
We also love the brave almost royal blue colour which really draws you into this stunning and probably yummy wedding cake!
The Suspended Cake
Another trend that has been growing over the last few years is the suspended wedding cake.
It obviously doesn’t have to be as lavish as the one above, and there are even some suspended upside-down cakes seen out there on the feeds.
It certainly makes for some stunning photos even with a simpler structure, just be careful it doesn’t drop on your feet when you cut it!
The Cinnamon Roll Tower
If you love cinnamon rolls, why not have it as a replacement to your wedding cake?
This mouth-watering creation even set on flames, if that doesn’t call for a WOW from your guests then we don’t know what would.
Make sure to include icing or some chocolate sauce as above to get your guests fighting to be first in line for a piece.
The Cake Pops Tower
If you don’t actually want a traditional cake at all, but you still want the tiered setup, these cake pops that we see everywhere now is a fun and simple idea to replace your cake with.
You can easily tie it in with your wedding theme or colours and can present them in plenty of different ways.
The OTT Cake
The winner in WOW. If there’s any time to go big on a cake it’s at your wedding, right?
So why not have your baker create a magical castle cake twice the size of you. We think it is absolutely amazing, but would you really want to cut the cake?
This masterpiece surely must remain untouched.
The Mini Wedding Cake Tower
Perhaps you still want a cake but not the traditional tiered creation with sugar paste flowers or blingy decoration.
The naked cake first made its appearance a while back, and so did the cupcake towers replacing the full-size wedding cake.
But the above marries the two trends in a new take with semi-naked individual cakes majestically soldiering below the main cake. Clean cut, simple and stunning!
The Donut Wall
Another trend that we have seen increasingly over the last year or two is the donut wall, and who doesn’t love a donut?
Just like with a traditional wedding cake, you’ve got plenty of option here to incorporate wedding theme and colour on the icing and decoration of these delicious soft buns.
And it even makes for a substitute photo booth back drop!
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.
If your starting out your journey to becoming a therapist, it’s inevitable that you will planning to undertake some training. There are a plethora of therapy courses out there and knowing which ones you should take can be a daunting decision.
Depending on what type of therapy you will be practising it may be that you don’t need to have any qualifications to legal practice that activity. As most types of therapy are likely to have their own governing body or association, it is worth checking with your relevant body to see what standards they require you to meet.
Reiki practitioners, for example, don’t necessarily need any formal training to operate. However, attempting to market yourself as a reiki therapist may be a bit tricky if you do not have any educational collateral to your name.
Training courses can be found on a number of online databases. These can be searched by your local area and sometimes by your current skill level. HotCourses and UCAS are just a couple of resources that you can find a training module to suit you.
Joining an organisation
Generally, the need for specialist therapist qualifications become strengthen when you wish to become a member of a professional body. The UK Reiki Federation are no different in this case.
Should you wish to join as an ‘Associate’ or ‘Practitioner’ member, you are required to hold a minimum of a Reiki 1 and Reiki 2 certificate respectively.
Similarly to become a ‘Professional’ member of the National Association of Massage Therapists one must hold at a qualification to the level of ITEC Level 3 Massage at the bare minimum.
Perhaps one of the most intensive training processes in the therapy industry is bestowed upon would-be counsellors and psychotherapists. The British Association for Counselling and Psychotherapy (BACP) recommends a three step approach to any training.
Introduction
Firstly, they recommend taking an introductory course into the subject of counselling and what becoming a therapist is all about. Here you will get an idea about the level of commitment a career in therapy would require.
Certification in counselling
The BACP then suggests that the next step of counselling training is to seek out a local college, university or adult education centre to learn the required skills to succeed as a counsellor or psychotherapist. These courses will generally give you an understanding of the advice you will be giving, and the theories that surround them.
Core practitioner training
The third step in the transition to becoming a therapist in the eyes of the BACP and many other organisational bodies is to take an accredited course. This is likely to be at a Bachelors or Masters degree level and will provide you with an in-depth knowledge of the advice and treatment you should be giving. It will flesh out your understanding and leave you in the best place to deliver your therapy treatment of choice.
Although this three step approach is specifically referenced by the BACP, it is a useful approach to take whether you are a psychotherapist, massage therapist or chakra stone healer.
By having specific therapist qualifications to your name, you improve your chances to succeed two-fold.
Firstly you increase your level of knowledge and skill level in your chosen profession. But secondly, you can also put your customers and clients into a better position where they trust you to deliver the service they require. By improving their trust and satisfaction, you also increase the chance of them referring you to their friends and associates.
At Protectivity, we provide a wide range of what we believe are cost-effective insurance solutions for therapy professionals including Reiki Insurance, Counselling Insurance, Massage Insurance and many more. To see if your speciality can be covered, just visit our Therapy Insurance page and input your technique into the quote box. If we can cover the activity, we will provide you with an instant price.
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.
Finding a personal trainer who makes you feel comfortable is priority number one. In order to achieve your goals, whether that’s getting fitter, stronger, or losing weight, you need to be comfortable enough to expose your biggest flaws. It is only this that can ensure future success. The clue is in the title, and they’re called ‘personal’ trainers for a reason. You are investing in the privilege of one to one contact, to have someone there to customise your personal goals and tailor your workouts.
Don’t be fooled by the influence of a trainer’s persuasive personality, bulging biceps, and extensive use of jargon! As an average gym-goer, fitness and training is not your field of education or occupation, so seek advice and help if you need to. With the growth of the PT industry, you are now spoilt for choice, so have a think about your priorities and never forget these when choosing your trainer.
Here are our top qualities that we believe you should look for in a personal trainer:
1. Check for certification
Don’t risk assuming that because a PT is working at a gym that they are certified and check their certification is from a legitimate body. Beyond this, you want to check that the PT is keeping their certification current. The fitness industry is constantly evolving, and to stay ahead of the pack, a trainer should be attending classes, seminars, and continuing their learning. A trainer should also be certified in first-aid, CPR, and automated external defibrillator for medical emergencies.
2. They should ask you questions, LOTS of questions
Before conversations about programs, schedules, and pricing, a PT should simply listen. They need to gather as much info as possible about you, about your medical status, your fitness history, your background, body image, your job, dietary habits, etc. To put together a program that will guarantee success, a trainer must ensure it is tailored to their client’s habits, and they will only come to know those if they keep asking WHY!
3. They don’t promise results too fast
We’re inundated with fitness ‘success’ stories that condition us to believe that results can be achieved at a much faster rate than is actually possible. Losing 70 pounds in a 10-week programme going by the name of something like ‘AbSculpt’ sounds too good to be true – and it probably is, especially if it’s promoted as part of an advertisement for a new product on the market! Similarly, in the ‘reality’ of a gym environment, any drastic weight loss in a short time can likely be attributed to an elixir of supplements and an unsustainable dietary plan. While this may seem great at the time, the rebound effect is just around the corner…
4. They can explain exactly why you’re doing an exercise
You can quickly tell the PTs with genuine know-how apart from those who don’t really know what they’re doing. At any stage during a workout, your PT should be able to tell you about that exercise, in more detail than ‘it works the….’. A dedicated PT will welcome your questions as it gives them a chance to educate you and show how much thought they have put into your programme.
5. They know, love, and use the simple basics
‘Innovative’ new equipment such as wobble boards, Bosu balls, slosh pipes, valslides certainly look good, and do a great job of bringing attention to a PT session. However, trainers using unorthodox, ‘flashier’ methods won’t be on track to achieving faster results, and a lot can be said for simple methods. This signals a sound knowledge base, without trying to disguise any knowledge gaps or trainer deficiencies with ‘cool’ equipment. Particularly if you are in your beginning stages, less is more, and performing complex movements using ‘new’ equipment can be risky.
6. They know when to progress you
You should always leave a PT session having been pushed and challenged…but not injured! To make progress towards your goals, it is important not to stagnate, and a good trainer will know how and when to change up your program. As you get stronger, your workouts need to get harder, and if your trainer does not keep challenging you, your investment is wasted.
7. Are you achieving your goals?
Though aesthetic results may take more time, you should notice changes fairly quickly when training with a PT. You should feel fitter, have more energy, be sleeping better, and generally be feeling good about yourself. A good PT will take responsibility for your goals – it is their job – and if they are unable to meet your goals, they are not doing their job properly and may not be the trainer for you.
Being insured is another important factor to consider when trying to attract clients. Get a quick quote and instant cover today by visiting our Personal Trainer Insurance page.
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.
The set-up of many professional dog walking businesses is fairly simple. The majority of operators will be working on a sole trader basis, delivering their walks, managing administration and financial matters on their own.
However, as a business grows so too does the need to employ staff. As a dog walker that could be because you have built up a large enough book of clients that in order to grow you need an extra pair of hands or two.
When pondering whether to employ a member of staff there are a number of things to consider.
Financial considerations
First and foremost, you will need to think whether a member of staff is financially sensible. Of course, more walkers in your business means the opportunity to walk more dogs. But it also means another person’s salary that will need to come our of your company’s finances.
Some businesses will opt to pay staff on a ‘per-walk’ basis, giving them a percentage of the money a client may pay for a walk. Other businesses will choose to work on a more traditional hourly wage or salary.
If the latter is your way of working consider this. If you charge a client £10 an hour to walk their dog and your staff member takes two dogs out at a time, that is £20 coming into the business. Based on paying your employee minimum wage (between £5.60 and £7.50 depending on age), that means you would be left with between £12.50 and £14.40 in the businesses bank account before any tax was paid.
Of course, that is an extra amount of money than would have been there if you didn’t have the staff member to call on, but it is not as simple as that.
You will need to consider whether you will be paying your employee petrol costs to get to and from the client’s house, whether you will guarantee them a set number of hours a week as well as any other bonuses.
Taxes and pensions
It’s not only the direct financial implications that having staff will have on your business. There’s plenty of extra administration-based tasks you will need to fulfil.
First of all you will need to ensure that any potential staff members are fully DBS checked, which will confirm whether they have any criminal convictions that you should be aware of. This will cost you £25 per employee to carry out. You will also need to check they have the legal right to work in the UK. This can be done by taking their National Insurance number when you provide them with their contract.
You will also need to inform HMRC that you are taking on staff and register as an employer. By doing this you will receive your PAYE Employer Number, which will allow you to pay tax and National Insurance when you pay the staff member.
Furthermore, if you are likely to be paying your new dog walker over £10,000 a year and they are over 22-years-old, you may need to automatically enroll them on a workplace pension scheme.
Finally you will need to take out Employers’ Liability. This is a legal responsibility when you take on a member of staff. This will cover you for claims against the business should you and your business activities be blamed for an injury suffered by that staff member. Many insurance providers, including Protectivity, will allow you to add Employers’ Liability to an existing Dog Walking Insurance policy for a small fee.
Business operations
With all of legal factors taken care of you need to remember that by having members of staff, you may have to change the fundamental way in which you operate your dog walking business.
Think about things such as:
– Will your new walker have ‘their own’ clients? Or will you share them between you?
– How much training will you provide your new staff member?
– Will you ask them to help with other aspects of your business such as marketing and administration?
One thing that may affect some dog walkers decision to expand is the extra paperwork and administrative duties that having staff entails. By taking on employees you may find yourself having less time to do the thing that made you start the business in the first place, the enjoyment of walking dogs. This diversion away from the act of dog walking may be a reason not to hire a member of staff and keep your clients, their dogs and your business to yourself.
All dog walking businesses and the people that run them will be different. Some will appreciate that in order to grow they need more dog walkers on their books, whilst others will be happy with maintaining a healthy number of clients and dogs without the need for expansion.
If you do opt for the hiring approach, just remember to consider all the added responsibilities that come with it.
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.
We accept that insurance can sometimes be confusing. However, thinking about why you need to take out wedding insurance shouldn’t be a tricky decision.
After all, your wedding day will be the biggest day of your life, first of all emotionally and secondly financially. Everyone wants their big day to go smoothly, but with a large number of aspects coming together for the event, things can and do go wrong.
Taking out even the most basic wedding insurance policy will provide you with the peace of mind you deserve as you and your partner plan your wedding day.
What does wedding insurance cover?
There are dozens of different aspects to the average wedding day and each one has the potential to put a dampener on your day.
Cancelling or rearranging
Having both you, your husband or wife-to-be, and your family present is undoubtedly the main necessity for any wedding. But with most people planning their ceremony months or years in advance, a lot can happen in the meantime. Serious illness, accidents or worse may deem it necessary to cancel or reschedule your wedding. With an insurance policy in place, you are likely to be covered for the irretrievable costs that you have already shelled out.
Damage to your wedding dress or suits
Whether the bride opts for a princess dress or something more fitted, ensuring the precious dress is protected is going to be vital. A damaged frock close to the big day will surely put even the calmest bride in a tizz. Thankfully with insurance, you can rest assured that if something happened to the dress or the ceremonial attire of a member of the bridal party, the costs to replace them will be covered.
Failure of your suppliers
From photographers to florists to DJs, you rely on a lot of people on your wedding day. And if just one of those professionals you hire the services of let you down, it can be both worrying and frustrating in equal measure. Insurance will mean that if they were to pull out close to the event or not turn up, you are covered. The costs to book a last-minute replacement would be handled by your policy.
Damage to other items
Items such as the rings, flowers, gifts to your attendants and the traditional cake can also be protected under an insurance policy. If any of these were stolen or damaged within a week of the wedding our policy you could claim up to the value chosen on your policy to cover the costs of replacing them.
Public liability
Although not as sentimental as the dress or the rings, protecting yourselves is important too. In fact, many wedding venues will insist that you and any third-parties you have providing a service at your wedding have suitable Public Liability cover. If you were to cause damage to property belonging to a third party such as the venue or the DJ, you could be sued for damages. Having this cover in place ensures that if something like this occurred you’d be protected against the financial implications.
When to buy your wedding insurance?
A similarly straightforward question to answer as ‘Why do you need wedding insurance?’ is ‘When do I buy it?‘. In short, as soon as you start booking venues or suppliers or purchasing dresses or rings, you should consider insurance.
By buying early you give yourself maximum protection should the worst happen. If you purchase your insurance after something occurs that is likely to cause disruption to your wedding day, it’s unlikely it will be covered should those events unfold.
Purchase as soon as you beginning solidifying your plans and you can get full use out of your Wedding Insurance policy.
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.
When running a small business, calculating turnover is a vitally important skill. While it may sound confusing to first time business owners, it is in fact very simple.
Essentially, your turnover is the amount of money taken by your business over a particular period of time.
So if you are a personal trainer and you train 10 clients a week, five hours a week for £20 an hour, your business turnover is £1,000. (£20 x 10 clients x 5 hours) a week.
Knowing how much money your business turns over in a given period can be very important. Not only will you need it for tax purposes, but knowing your figures is crucial if you are seeking investment, be it privately or via a bank loan.
Many insurance companies will ask you for your annual turnover before giving you a business insurance quote too. Sometimes this may be referred to as your gross revenue or income, but essentially it means the same thing.
Fundamentally though, knowing your turnover gives you an idea of the performance of your business.
About Protectivity
Protectivity is a specialist in niche commercial, leisure and lifestyle insurance. We cover thousands of individuals and small to medium size businesses across the UK, offering a range of tailored insurance products, such as Hairdressing Insurance, Personal Training Insurance and Pet Business Insurance, that protect our customers against unforeseen events.
The difference between turnover and profit
Your turnover alone won’t necessarily tell you of your business’s health though. Working out your profit can provide a better pointer.
Again, different terms may be used when describing a business’s profit.
Gross profit is the amount of money you take in (the sales value of your goods or services), minus the costs associated with producing your offering. These costs can include physical materials needed to deliver your goods – leads if you are a professional dog walker, equipment if you are a gym – and the direct labour that needs to be employed to carry out the service.
Sometimes known as the ‘bottom line’, net profit is the residual income after all costs have been accounted for. As well as the costs of providing your service, these include overheads such as office rental costs, heating and lighting costs, for example.
Essentially it is all the money you bring in via sales, minus all of your outgoings.
While neither of these three are more important than the others, calculating turnover is the first step to understanding the performance of any business.
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.
The West Midlands and the City of Bristol have been named as two of Britain’s best places to become a personal trainer.
The number of personal trainers in Britain is growing, and according to Ibisworld, there are now over 23,000 registered PTs in the UK, but the local spread of these trainers, and the demand for their help, varies massively.
Our recent research shows that the two regions have some of the highest demand for fitness professionals in the country, but lack the competition of a large number of other PTs.
Figures show that in approximately one in 180 of Bristol’s residents will perform a Google search, looking for a personal trainer each year. This figure is usurped only by Greater London, where one in 135 people will seek out the help of a fitness pro in a 12 month period.
However, while the capital’s county is home to nearly 4,000 personal trainers, Bristol is only the 43rd most PT populous of the 106 counties and regions researched.
The West Midlands meanwhile has fewer personal trainers per capita than all but six English counties. Therefore anyone looking to become a personal trainer in Birmingham, Coventry or Wolverhampton and take advantage of the 1,000 people in the region looking for a PT each month, won’t have a huge amount of competition to contend with.
Where’s best to find a PT?
The highest build-up of fitness professionals is generally clustered towards the south-west of England, with Dorset and Somerset home to the highest population of PTs relative to total residents.
With over 300 personal trainers shared between it’s population of 422,900, Dorset boasts an impressive one personal trainer to every 1,337 residents.
However, not only is it already home to a large number of personal trainers, according to Google searches there isn’t much of a demand for their services, relatively speaking. The county came 99th of 106 regions in terms of number of searches each month, potentially making it one of the most tricky places to start a personal training career.
Another area that doesn’t appear to be on the look out for PT tutelage is Nottinghamshire. With a similar number of searches a month per head to Dorset, it’s worth noting that the county is the 15th most densely populated region of Britain for fitness professionals.
For those looking to start a career in the leisure industry in Wales, there’s some good news and some bad news. Seven of the 23 council areas sit in the bottom 10 when it comes to the areas that Britain’s PTs call home.
That being said, the search volume for personal trainers in the country sits in mid-table of our research, meaning while the competition may not be there, it may be that neither is the demand.
Market analysis is key
When considering a career in the fitness industry it’s wise to think about whether there is a) a demand for more fitness professionals in your area and b) room for another competitior on the market.
By looking at the number of Google searches and number of personal trainers already operating in your region, potential PTs can get a good idea whether this is the right career move for them. Of course, if you have a niche or are offering something that allows you to stand out ahead of the crowd, you could disprove the statistics.
By nailing your business plan and marketing your business wisely, life as a PT can be rewarding and a wise career move. It may not be for everyone, but by our numbers, fitness lovers in Bristol and the West Midlands, could be in the perfect spot to become a personal trainer.
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.
According to the act, anyone running “an establishment, whether a private dwelling or not, where a business is conducted for the provision of accommodation for other people’s cats and dogs” needs a licence.
Therefore, anyone running a commercial enterprise whereby they are looking after a third-party’s animal needs to closely pay attention to the licensing regulations.
How do you apply for a licence?
Licenses are handled by local councils, as opposed to being managed by centralised government. Depending on your location, it may be possible to apply online, while other councils will require you to post your application form.
Another varying aspect of the process is the cost. The price of an application is set by the authority and can start from as little as £70 a year for a dog only licence, to over £300 for a joint cat and dog licence with some councils.
The whole application process, on average, takes three to four weeks to complete before you will receive your licence. Some authorities apply ‘tacit consent’ to applications. This means that if you haven’t had your application explicitly rejected within a set time-frame of applying, you are able to start boarding. This is something to check with your local authority when applying for your licence.
What will you need to prove?
The requirements that councils will have before approving a licence are fairly self explanatory.
You will likely be subject to an inspection of your premises by a council official. During this visit your suitability to accommodate animals, through your provisions to provide clean and safe boarding, your skills and knowledge of what is required of boarders.
The health of the animals that you will be looking after is likely to be seen as paramount. Therefore, it will be a requirement under your licence that you keep a record of every animal that you take in, as well as any specific needs or health issues that they may have. You may need to provide a copy of this documentation if a council official or vet were to visit your premises while you are in operation.
Another prerequisite of obtaining a licence is insurance. Local councils will request that they see a copy of an insurance certificate that covers you for Public Liability (as a minimum) before granting you a licence. Having this cover in place gives you protection against legal costs that might ensue if a dog in your care was to injure a third-party or cause damage to their property.
Much in the act may not be relevant to you, but here are five other key things you need to remember when running a boarding business from your own home:
If you have your own dog, or will be boarding dogs from multiple households, written consent must be gained from your clients stating they agree to their dog being kept on the same premises
Dogs must be accommodated within the home and have direct access to a private, non-communal, secure and hazard-free external area
Each dog must have it’s own safe, clean and warm designated room where it can be kept separate from other dogs if necessary
No dog registered under the Dangerous Dogs Act 1991 can be accepted
Puppies that have not completed their inoculations must not be boarded
If you are operating without a licence, the punishments are clearly set out. You can be prosecuted and sentenced to up to three months in prison and fined up to £500.
For anyone already operating, that does not hold a licence, it is advised that you contact your local authority immediately. Doing so doesn’t instantly mean you will be prosecuted. It is possible that the council will require you to stop boarding animals while they process any application from you for a licence. However frustrating it may be to curtail income from boarding clients may be, it is important to ensure you are fully licensed to avoid further punishment.
*Disclaimer – This blog has been created as general information and should not be taken as advice. Make sure you have the correct level of insurance for your requirements and always review policy documentation. Information is factually accurate at the time of publishing but may have become out of date.